Paid Media Strategist

This is an exciting opportunity for an experienced paid media professional who combines strategic thinking with hands-on platform expertise.

We're looking for someone who enjoys getting into the detail of campaign delivery, but whose real strength lies in developing effective paid media strategies and challenging to help clients achieve better outcomes.

You'll work across a range of financial services clients, including B2B, B2C and asset management brands, planning, launching and optimising campaigns across search and paid social. While you'll be hands-on with platforms like Google Ads, Meta and LinkedIn, this isn't just an activation role. We're looking for someone who can think commercially, spot opportunities and confidently turn performance

data into strategic recommendations.

Working closely with the Paid Media Manager, you'll help shape campaign strategy, contribute to new business opportunities and play a key role in developing our paid media offering.

This is a client facing role, so you'll be confident leading and presenting in meetings, both in person and virtually to build relationships with senior stakeholders.

Responsibilities:

• Develop paid media strategies across a portfolio of clients
• Translate client briefs into effective multi channel paid media plans
• Identify opportunities beyond core platform advertising, including publisher partnerships, sponsorships and broader digital media activity
• Build and manage campaigns across Google Ads, LinkedIn and Meta
• Produce insightful reporting that goes beyond performance metrics to inform future strategy
• Support pitches and media planning for prospective clients
• Stay ahead of platform developments and proactively identify new opportunities for clients

Skills and experience:

• At least 3 to 4 years' experience in paid media, either agency or client side
• Proven experience developing paid media strategies, not just campaign execution
• Strong knowledge of Google Ads, LinkedIn and Meta advertising platforms
• Experience planning integrated paid media campaigns across multiple channels
• Experience identifying wider media opportunities, such as sponsorships, publisher partnerships or third party advertising solutions
• Experience using reporting platforms such as Looker Studio
• Ability to interpret data and confidently present recommendations to clients
• Experience managing client relationships and presenting to stakeholders
• Strong organisational skills with the ability to manage multiple priorities
• Experience within financial services is desirable

Success in this role isn't measured simply by launching campaigns, but by the quality of your thinking and the value you bring to clients.

Benefits:

If you have what it takes, you'll be joining a friendly and award winning agency where you'll have the opportunity to make a genuine impact on both clients and the wider business.

In return, we offer:

• Remote working
• Competitive salary
• Company pension contributions
• 20 days annual leave, plus public holidays
• An additional day off for your birthday