Is Gen Z really killing cinema, beer, and soda? Mark Ritson argues it's not them—it's lazy marketing. Four breakout films prove young audiences crave originality, not endless sequels. The same goes for drinks: boring portfolios, not health trends, are driving them away. Time to innovate or get left behind. #MarketingFail #GenZ #Innovation #Cinema #ConsumerBehavior

Nike just pulled off a genius marketing stunt: they manufactured actual pixelated jerseys to tease Germany's 2027 kit, all while legally sidestepping Adidas' contract. Talk about turning constraints into creativity! #Nike #MarketingStrategy #GuerillaMarketing #GermanyKit #Adidas