This is a Fully Remote Job 1. About Our Client:This organization operates in the technology sector, focusing on family-oriented digital products. It addresses challenges in family coordination and communication by developing simple, effective tools like a smart family calendar, which has reached millions of users. The company has grown sustainably to generate over $300 million in annual revenue without external investment, emphasizing product quality and customer satisfaction. 2. About the Opportunity:The Senior Growth Marketing Manager will lead the paid acquisition efforts for new product launches, managing the full profit and loss responsibility. This role is critical in setting acquisition cost targets, shaping go-to-market strategies with business leaders, and developing innovative creative testing to drive scalable marketing spend. It offers high autonomy and visibility, with the opportunity to define the marketing approach rather than execute existing plans. 3. Responsibilities:<ul><li>Scale paid search and social media spend profitably using rapid creative iteration</li><li>Manage acquisition unit economics including CPA, payback period, and contribution margin</li><li>Develop and execute a high-velocity creative testing strategy to guide business decisions</li><li>Set creative direction and testing hypotheses informed by data and customer insights</li><li>Collaborate with Product Marketing to validate marketing angles</li><li>Optimize campaign structure, keywords, and bidding for CPA efficiency</li><li>Monitor auction insights, impression share, and CPC trends</li><li>Utilize platform and third-party analytics for informed decision-making</li><li>Report performance insights and recommend improvements</li></ul> 4. Requirements:<ul><li>6+ years in paid acquisition for DTC, subscription, or consumer product businesses</li><li>Experience scaling new products from early traction to efficient growth</li><li>Ability to collaborate with Product, Finance, and GM-level stakeholders on P&amp;L</li><li>Experience briefing creative teams and analyzing creative performance</li><li>Proven track record of scaling budgets while maintaining profitability</li><li>Strong understanding of performance metrics (MER, CPA, ROAS, CTR, Thumbstop)</li><li>Familiarity with marketing attribution methods like MMM, MTA, and incrementality</li></ul> 5. Pay Range and Compensation Package:<ul><li>Colorado and California-based candidates: $110,000 to $170,000 depending on experience</li></ul> 6. Benefits &amp; Perks:<ul><li>Competitive salary and equity package</li><li>401(k) matching</li><li>Wellness, learning, and home-office budgets</li><li>Health, dental, and vision insurance plans</li><li>High autonomy in work direction</li><li>Unlimited paid time off</li><li>Company holidays on the first Friday of most months (excluding November, December, and January)</li></ul> Equal Opportunity Statement:Equal Opportunity Statement: Our client is an equal opportunity employer. They celebrate diversity and are committed to creating an inclusive environment for all employees. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, or national origin. Note:TalentHop is a recruitment partner of this role. Please note that all employment decisions, including candidate assessment, interviews, hiring, compensation, and employment terms, are made exclusively by the hiring employer.

Senior Growth Marketing Manager

This is a Fully Remote Job About Our Client:The organization operates a financial innovation platform serving digital brands, financial institutions, and fintech companies. It provides a suite of credit and identity monitoring tools, privacy protection, and a financial ads marketplace through embeddable widgets or APIs. Its private label offerings support revenue growth and customer engagement while helping millions of consumers reach financial goals. About the Opportunity:The DIGITAL MARKETING MANAGER functions as the core performance marketing specialist within the go-to-market team. This role is accountable for managing paid media campaigns, organic search programs, top-of-funnel demand initiatives, conversion optimization, and measurement efforts. The position directly influences the performance pipeline by executing data-driven marketing strategies aligned to key accounts and verticals. Responsibilities:<ul><li>Manage end-to-end paid media strategy and execution on platforms including Google Ads and LinkedIn.</li><li>Develop and implement SEO and AI search programs to build organic traffic.</li><li>Oversee top-of-funnel demand generation activities such as search, social, content syndication, and retargeting.</li><li>Own conversion elements including landing pages, A/B testing, forms, funnels, and chatbot integration.</li><li>Maintain tracking and reporting practices for all digital marketing initiatives.</li><li>Analyze performance data to optimize spend and campaign effectiveness.</li><li>Utilize AI tools to enhance marketing processes and execution.</li><li>Collaborate with demand generation, sales, marketing operations, and revenue operations teams.</li></ul> Requirements:<ul><li>Minimum 5 years of hands-on performance marketing experience in B2B with budget ownership.</li><li>Proficiency with Google Ads, LinkedIn Campaign Manager, GA4, Google Tag Manager, and CRM/MAP tools such as Salesforce and HubSpot.</li><li>Skilled in SEO technical audits, content briefing, and explaining search visibility including AI search.</li><li>Experience with conversion rate optimization and testing frameworks.</li><li>Pipeline-focused mindset, using opportunities and revenue metrics.</li><li>Strong project management and communication skills.</li><li>Ability to independently manage a comprehensive marketing engine.</li><li>Comfortable integrating AI into marketing workflows.</li></ul> Nice to Have:<ul><li>Experience in fintech or marketing to financial institutions.</li><li>Familiarity with ABM platforms and tiered account strategies.</li><li>Background in growth, social, or partner marketing.</li><li>Knowledge of behavioral and intent data for targeting.</li><li>Creative briefing experience.</li></ul> Pay Range and Compensation Package:<ul><li>Base salary starting at $160,000, dependent on experience.</li><li>Full-time employees are eligible for Incentive Stock Option grants subject to Board approval.</li></ul> Equal Opportunity Statement: Our client is an equal opportunity employer. They celebrate diversity and are committed to creating an inclusive environment for all employees. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, or national origin. Note:TalentHop is a recruitment partner of this role. Please note that all employment decisions, including candidate assessment, interviews, hiring, compensation, and employment terms, are made exclusively by the hiring employer.

Digital Marketing Manager

Description Growth Marketing Manager &#x2013; Business &amp; Government Remote - United States About The Role The Growth Marketing Manager drives campaign execution Blackboard&#x2019;s new logo pipeline and serves as a key connector between acquisition and the post-sale customer journey. Sitting within the Revenue Marketing org and reporting to the VP of Revenue Marketing, this role is responsible for translating GTM positioning and segment strategy into integrated, multi-channel demand generation campaigns that create and accelerate pipeline across the Business &amp; Government market. This is a creator and executor role. You will own end-to-end campaign planning and delivery: from brief to launch to performance reporting, with review at key milestones. You will work in close collaboration with Product Marketing, Marketing Intelligence, Marketing Operations, and the Sales org to ensure campaigns are tightly connected to targeted audiences, pipeline goals, and revenue-focused strategies. You won&#x2019;t just fill the top of the funnel &#x2014; you&#x2019;ll be accountable for the quality and conversion of what flows through it, and you&#x2019;ll stay connected to the customer signals on the right side of the bow tie that inform where and how we show up. You will also manage execution of our physical and digital field presence in Business &amp; Government &#x2014; regional events, third-party conferences like DevLearn, and our flagship customer event BbT. For this role, field is not a logistics function. It is a pipeline strategy. Every event runs against a documented pipeline target, with a measurement plan and clear post-event attribution. The right person for this role understands that AI is changing the buyer journey. You are expected to actively use AI tools and build AI-enabled workflows and automations that help you work with greater speed and efficiency. You will also stay informed on how Blackboard&#x2019;s buyers are increasingly using AI in their own research and selection process and recommend adjustments to campaign tactics and channel mix accordingly. What You&apos;ll Own Campaign Strategy &amp; Execution <ul><li>Manage and execute the integrated campaign calendar for new logo acquisition in the Business &amp; Government segment, against the pipeline targets set for each program. </li><li>Translate GTM positioning and competitive differentiation from the GTM Marketing team into compelling, audience-specific campaign narratives and assets. </li><li>Execute multi-channel campaigns spanning paid media, email, content syndication, webinars, and field event integration. </li><li>Design and run ABM programs for target accounts across the Business &amp; Government universe &#x2014; account-based thinking is core to this role, not optional. </li><li>Support Blackboard&#x2019;s visibility in AI-generated research environments (GEO), coordinating with the VP, GTM on which prompts and themes buyers are searching. </li><li>Partner with Marketing channel teams to ensure programs compound ROI rather than run in isolation. </li><li>Use and build AI-enabled workflows to support campaign analysis, audience personalization, and performance optimization &#x2014; and share learnings with the broader team. </li></ul>Field &amp; Event Marketing <ul><li>Coordinate with Events, Sr Manager to manage regional field activation programs &#x2014; road shows, executive dinners, partner-hosted events &#x2014; tied to pipeline goals in specific accounts or geographies. </li><li>Serve as a key campaign contributor to BbT, Blackboard&#x2019;s flagship customer event, ensuring field and campaign strategies are coordinated. </li><li>Track and report post-event attribution using established models, in partnership with Marketing Intelligence: every event investment is measured against pipeline sourced, pipeline influenced, and closed won contribution. </li></ul>Pipeline Generation &amp; Attribution <ul><li>Own a direct pipeline contribution target &#x2014; not just activity metrics. You hold a number, review it weekly, and course-correct when programs underperform. </li><li>Work with Marketing Intelligence to define campaign-level pipeline targets and track performance against them. </li><li>Leverage intent data and buying signals from the Marketing Intelligence team to prioritize campaign audiences and personalize outreach. </li><li>Partner with Marketing Intelligence and Marketing Ops to maintain multi-touch attribution to ensure campaign contribution is accurately captured across the full funnel. </li><li>Flag expansion signals &#x2014; customer engagement patterns, advocacy activity, product usage &#x2014; to the Customer Growth &amp; Advocacy team so post-sale programs can act on them. </li></ul>Content &amp; Asset Development <ul><li>Brief and collaborate with Content and Brand teams to develop campaign assets: landing pages, nurture emails, one-pagers, and digital ads. </li><li>Coordinate with Marketing Ops to ensure proper list segmentation, lead routing, and campaign tracking in HubSpot and Salesforce. </li><li>Align with Product Marketing on sales enablement and ensure campaign messaging is consistent across GTM teams. </li><li>Develop field-specific assets &#x2014; event booth briefs, executive event guides, post-event nurture sequences &#x2014; that connect field presence to campaign pipeline. </li></ul>Reporting &amp; Optimization <ul><li>Own campaign performance reporting: pipeline contribution, MQL-to-SQL ratios, closed won rates, cost per opportunity, and event ROI. </li><li>Continuously test and optimize campaign elements &#x2014; messaging, creative, CTAs, audience segments &#x2014; to improve performance. </li><li>Present campaign results and recommendations at weekly pipeline reviews; come with a point of view, not just a dashboard. </li><li>Influence without authority: work across Sales, CS, and Marketing to ensure campaigns are well-supported and properly credited. </li></ul>How You Fit Into the Team Revenue Marketing at Blackboard is accountable for pipeline volume and new logo acquisition. As Growth Marketing Manager, you are a key driver of that effort for the Business &amp; Government segment. You are also a connective tissue role: you run the acquisition motion, but you stay connected to what happens after a customer signs. You will work closely with: <ul><li>GTM Marketing for campaign narrative, positioning, and competitive angles &#x2014; they set the strategy; you build and execute the campaigns </li><li>Marketing Intelligence for attribution tracking, intent signals, lead data flows, and AI workflow infrastructure </li><li>Customer Growth &amp; Advocacy team for customer proof points, expansion signals, and advocacy assets that feed back into campaign programs </li><li>Sales as a direct partner: you pass pipeline data, support field alignment, and ensure marketing programs are set up to be credited correctly </li><li>Brand + Creative for asset production and visual consistency with Blackboard&#x2019;s brand standards </li></ul>Required Skills And Experience <ul><li>5+ years of B2B demand generation or growth marketing experience, ideally in EdTech, SaaS, or a similarly complex enterprise environment </li><li>Proven track record building and executing integrated campaigns that generate pipeline &#x2014; not just leads &#x2014; with a measurable contribution number you own </li><li>Hands-on ABM experience: you have executed account-based programs and know how to tailor plays at the account level and measure their impact </li><li>Field and event marketing ownership: you have executed conference presence and regional programs, helped manage event budgets, and tracked post-event results </li><li>AI-forward mindset: you use AI as a core part of how you work and have built workflows or automations to improve campaign efficiency. You can share examples of how you&apos;ve applied AI and the results </li><li>Data-driven mindset: you review your own numbers, spot what&#x2019;s working, and make adjustments without being asked </li><li>Strong working knowledge of HubSpot or Marketo and Salesforce; you understand how leads flow, how campaigns are tracked, and how attribution works </li><li>Experience with intent data platforms &#x2014; 6sense, Demandbase, or similar &#x2014; and the ability to act on those signals in campaign targeting </li><li>Experience working with agency partners for paid media (search, display, programmatic) and coordinating creative production </li><li>Ability to operate independently in a fast-moving org &#x2014; you manage your own calendar, brief your own collaborators, and own your outcomes </li><li>Strong written communication: you translate complex positioning into campaign copy, clear creative briefs, and executive-ready performance summaries </li><li>Cross-functional influence: you work well with Sales and can push back when you need to, without burning relationships </li><li>Fluency in written and spoken English </li></ul>Preferred Skills And Experience <ul><li>Experience marketing to corporate or government/public sector audiences </li><li>Familiarity with GEO (generative engine optimization) and how to optimize content for visibility in AI-generated answers </li><li>Experience with AI SDR platforms or outbound sequencing tools integrated into campaign workflows </li><li>Background contributing to flagship customer events or user conferences as part of an integrated campaign strategy </li></ul>About Blackboard Blackboard is a leading EdTech company and SaaS provider that delivers the digital environment for transformational teaching and learning. We serve thousands of institutions with the industry&apos;s most AI-advanced LMS, Blackboard Ally for accessibility, and institutional effectiveness solutions that put educators and learners at the center. We&apos;re an education company that builds technology. Learn more at blackboard.com. The expected salary range for this position is $86,900 - $90,000. The range reflects base salary only and does not include additional compensation such as company bonus or benefits. Placement within the pay range will depend on a variety of factors, such as experience, skills, internal parity, and location. Candidates must be legally authorized to work in the country where the role is based at the time of hire and must maintain that authorization for the duration of employment. The company does not provide visa sponsorship or immigration support for this position. This job description is not designed to contain a comprehensive listing of activities, duties, or responsibilities that are required. Nothing in this job description restricts management&apos;s right to assign or reassign duties and responsibilities at any time.&#x202F;&#x202F;&#x202F;&#x202F; Blackboard is an equal employment opportunity/affirmative action employer and considers qualified applicants for employment without regard to race, gender, age, color, religion, national origin, marital status, disability, sexual orientation, gender identity/expression,&#x202F;protected military/veteran status, or any other legally protected factor.

Growth Marketing Manager - Business & Government

TA MISSION Tu soulages les deux fondateurs des d&#xE9;cisions op&#xE9;rationnelles et tu fais le tampon entre eux et l&apos;&#xE9;quipe. Tu portes deux casquettes : celle du dirigeant qui construit le syst&#xE8;me de pilotage et la roadmap, et celle de l&apos;op&#xE9;rationnel qui met les mains dans le cambouis.Objectif &#xE0; 12 mois : rendre JOLT moins d&#xE9;pendante de ses fondateurs, et construire l&apos;organisation capable d&apos;absorber la croissance et l&apos;ouverture de nouveaux march&#xE9;s. TES RESPONSABILIT&#xC9;S <ul><li>Prendre en main le Business Manager : budgets, scaling, creative testing, campagnes multi-pays</li><li>Lancer l&apos;acquisition de la nouvelle gamme (compl&#xE9;ments) : messages, audiences et funnels &#xE0; construire de z&#xE9;ro</li><li>Installer une d&#xE9;marche CRO sur Shopify : funnel, landing pages, A/B tests, sans d&#xE9;pendre d&apos;un dev</li><li>Piloter les KPI (CAC, MER, ROAS, CVR) et livrer un reporting hebdo qui tranche et recommande</li><li>Coordonner les partenaires externes (paid, cr&#xE9;a, tracking) et r&#xE9;diger les textes publicitaires</li></ul> LE PROFIL RECHERCH&#xC9; <ul><li>3 &#xE0; 5 ans en Traffic / Paid Media / Acquisition, avec une expertise Meta Ads op&#xE9;rationnelle et orient&#xE9;e perf</li><li>Exp&#xE9;rience e-commerce ou DNVB avec des volumes d&apos;acquisition significatifs</li><li>Comp&#xE9;tence r&#xE9;elle en CRO : Shopify, landing pages, analyse de funnel, A/B testing</li><li>Culture data solide : KPI e-commerce, GA4, GTM, tracking, heatmaps et session recordings</li><li>Anglais professionnel pour travailler sur des campagnes et des march&#xE9;s europ&#xE9;ens</li></ul> L&apos;&#xC9;TAT D&apos;ESPRIT <ul><li>Op&#xE9;rationnel : tu es dans les comptes, pas au-dessus</li><li>Culture du test : tu es curieux(se), tu testes vite, tu mesures tout</li><li>Pragmatique : rapidit&#xE9; d&apos;ex&#xE9;cution avant perfection</li></ul> POURQUOI CE POSTE ? <ul><li>Un impact direct et mesurable sur la croissance d&apos;une marque qui existe vraiment</li><li>Un terrain de jeu complet : Meta, CRO, multi-pays, une nouvelle gamme &#xE0; lancer</li><li>Beaucoup d&apos;autonomie, un acc&#xE8;s direct aux fondateurs, 20 personnes sans couche interm&#xE9;diaire</li></ul> LES CONDITIONS Contrat : freelance (Europe) ou CDI en AndorreR&#xE9;mun&#xE9;ration : 3 000 &#xE0; 4 000 &#x20AC; / mois fixe + variable sur KPIsLocalisation : full remote, fuseau France +/- 1 hD&#xE9;marrage : fin 2026 / d&#xE9;but 2027 LE PROCESS 01&#xA0;Entretien RH (humatter)02&#xA0;Entretien JOLT03&#xA0;Case study04&#xA0;D&#xE9;cision

Chief Operating Officer

Project DescriptionJoin Hiredbuddy as a Digital Marketing Specialist to support multi-channel campaigns, manage social media, assist with email marketing, and optimize SEO. This remote entry-level role offers growth opportunities and a collaborative team environment. Ideal for recent graduates passionate about digital marketing.Full DescriptionHiredbuddy is a dynamic and growing company dedicated to connecting talent with opportunity. We are seeking a motivated and detail-oriented Digital Marketing Specialist to join our marketing team. In this entry-level role, you will support the execution of digital marketing campaigns across multiple channels, helping to drive brand awareness, engagement, and lead generation.As a Digital Marketing Specialist, you will work closely with the marketing manager and other team members to implement strategies that align with our business goals. Your responsibilities will include managing social media accounts, creating and scheduling content, assisting with email marketing campaigns, monitoring website analytics, and optimizing SEO. You will also help with paid advertising campaigns on platforms like Google Ads and Facebook, ensuring they are properly targeted and budgeted.We are looking for someone who is eager to learn and grow in the digital marketing field. You should have a foundational understanding of marketing principles and be familiar with common digital marketing tools. Strong written and verbal communication skills are essential, as you will be crafting copy for various platforms and collaborating with team members.Your day-to-day tasks will include:<ul><li>Assisting in the creation and curation of content for social media (Instagram, LinkedIn, Twitter, Facebook, etc.) and ensuring a consistent posting schedule.</li><li>Helping to manage email marketing campaigns using platforms like Mailchimp or HubSpot, including list segmentation, A/B testing, and performance tracking.</li><li>Performing keyword research and on-page SEO optimization for website pages and blog posts to improve organic search rankings.</li><li>Monitoring and reporting on key performance indicators (KPIs) such as website traffic, conversion rates, and social media engagement using tools like Google Analytics and social media insights.</li><li>Supporting the execution of paid advertising campaigns, including ad copy creation, audience targeting, and bid adjustments.</li><li>Conducting competitor research to identify trends and opportunities.</li><li>Collaborating with the design team to create visual assets that align with campaign goals.</li><li>Staying up-to-date with industry trends and best practices in digital marketing.</li></ul>This role is fully remote, offering you the flexibility to work from anywhere in the United States. You will be part of a supportive and collaborative team that values innovation and continuous improvement. We provide a structured onboarding process and ongoing training to help you succeed.If you are passionate about digital marketing and ready to kick-start your career, we encourage you to apply. We are looking for a proactive and creative individual who is not afraid to bring new ideas to the table. At Hiredbuddy, we believe in investing in our employees and providing a clear path for professional growth. Join us and help shape the future of our company while developing your skills in a fast-paced, rewarding environment.Requirements<ul><li>Bachelor&#x2019;s degree in Marketing, Communications, Business, or a related field (or equivalent practical experience)</li><li>0-2 years of experience in digital marketing or a related internship</li><li>Basic understanding of digital marketing channels, including social media, email, SEO, and paid advertising</li><li>Proficiency with Microsoft Office Suite and Google Workspace</li><li>Familiarity with social media management tools (e.g., Hootsuite, Buffer) and analytics tools (e.g., Google Analytics) is a plus</li><li>Strong written and verbal communication skills</li><li>Excellent organizational and time-management skills</li><li>Ability to work independently in a remote environment and manage multiple tasks simultaneously</li><li>A proactive attitude and willingness to learn new tools and techniques</li><li>Experience with content creation (graphic design, video editing) is a bonus</li></ul>Benefits<ul><li>Remote work stipend for home office setup</li><li>Professional development opportunities and learning budget</li><li>Collaborative and supportive team culture</li><li>Career growth path within a fast-growing company</li></ul>

Digital Marketing Specialist

Fully Remote - Paid Media ManagerSalary: Up to &#xA3;45KChannels: PPC &amp; Paid SocialHybrid: 2 days in Central London, 3 days WFHClients: Ecommerce Are you a results-driven Paid Media specialist ready to take the lead on high-impact campaigns? Our client, a fast-growing, award-winning digital agency in the heart of London, is looking for a Paid Media Manager to join their talented team. &#x1F4BC; The RoleAs Paid Media Manager, you&#x2019;ll own the strategy, execution, and optimisation of multi-channel campaigns across Google Ads, Meta, LinkedIn, and emerging platforms. You&#x2019;ll be trusted to deliver exceptional ROI for a diverse portfolio of clients, from ambitious startups to global brands. &#x1F50D; What You&#x2019;ll Be Doing<ul><li>Planning, launching, and optimising paid media campaigns across key platforms</li><li>Analysing performance data and reporting on KPIs</li><li>Managing client relationships and presenting campaign insights</li><li>Staying ahead of industry trends and platform updates</li><li>Collaborating with creative, content, and data teams</li></ul> &#x2705; What We&#x2019;re Looking For<ul><li>3+ years&#x2019; experience in a paid media role, ideally within an agency</li><li>Deep knowledge of Google Ads, Meta, and performance marketing best practices</li><li>Strong analytical skills and experience with data tools (GA4, Looker Studio, etc.)</li><li>Client-facing confidence and a proactive attitude</li><li>Based in or able to commute to London (hybrid working available)</li></ul> &#x1F4B0; Salary &amp; Perks<ul><li>&#xA3;40,000&#x2013;&#xA3;50/,000 depending on experience</li><li>Fully Remote</li><li>Annual bonus scheme</li><li>Career progression in a creative and collaborative culture</li><li>Regular team socials, wellness perks, and learning budgets</li></ul> Ready to make your mark in a fast-paced agency environment? &#x1F449; Apply now

Paid Media Manager - Remote

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Senior User Acquisition Manager based in United Kingdom. This role will lead user acquisition for a newly launched free-to-play mobile poker app, taking it from early-stage growth through scalable acquisition. You&#x2019;ll manage substantial budgets across major paid channels while making data-driven decisions around spend, bidding, targeting, and cohort quality. The role combines hands-on campaign management with creative strategy, experimentation, measurement, and channel expansion. You&#x2019;ll work closely with creative, product, BI, and external platform partners to continuously improve acquisition performance. Success will be measured through CPI, retention, payer conversion, and D7/D30/D90 ROAS, with LTV predictions guiding investment decisions. This is an opportunity to have significant ownership in a lean, fast-moving marketing team and directly influence the growth of a mobile gaming product. Accountabilities <ul><li>Manage and optimize daily user acquisition campaigns across Meta, Google App Campaigns, TikTok, Apple Ads, in-app networks such as AppLovin, Unity, ironSource and Moloco, and programmatic DSPs.</li><li>Help define UA strategy and channel mix, using performance data to recommend where and how acquisition investment should be allocated.</li><li>Test new channels, platforms, targeting approaches, and acquisition strategies to identify scalable sources of growth.</li><li>Develop strong relationships with advertising platforms and network partners to secure support, beta opportunities, and favorable commercial terms.</li><li>Maintain and improve the measurement infrastructure, including AppsFlyer, SKAN, postbacks, event taxonomy, attribution, and fraud monitoring.</li><li>Own the creative testing pipeline in partnership with the creative team, developing concepts and hooks, briefing new assets, establishing structured testing frameworks, and scaling successful creatives across channels.</li><li>Monitor creative fatigue and continuously refresh winning concepts, including UGC, TikTok-native formats, and playable ads.</li><li>Track competitor activity across poker, social casino, and the broader mobile gaming market to identify new creative and acquisition opportunities.</li><li>Partner with creative and product teams to improve app-store conversion through screenshots, videos, custom product pages, store listing experiments, and broader ASO initiatives.</li><li>Optimize campaigns against CPI and D7/D30/D90 ROAS targets, with a strong focus on retention, payer conversion, and overall cohort quality.</li><li>Work with BI teams on LTV predictions and use cohort insights to inform bidding, budget allocation, and scaling decisions.</li><li>Share acquisition and cohort insights with product teams to support improvements in retention and monetization.</li><li>Provide regular reporting on spend, cohort quality, performance, and forecasts. </li></ul>Requirements <ul><li>5+ years of mobile user acquisition experience, including at least 3 years in gaming.</li><li>Strong preference for experience in free-to-play poker, social casino, or closely related mobile gaming products.</li><li>Proven experience scaling a mobile title through launch and early growth, including environments with limited initial data.</li><li>Demonstrated ability to manage and scale substantial monthly acquisition budgets profitably against demanding ROAS targets.</li><li>Extensive hands-on experience with Meta, Google App Campaigns, TikTok, Apple Ads, and major in-app advertising networks such as AppLovin, Unity, ironSource, Moloco, or similar platforms.</li><li>Strong creative judgment and experience developing, briefing, testing, and iterating mobile game advertising concepts at high volume.</li><li>Strong knowledge of AppsFlyer, SKAN, incrementality testing, and LTV-based acquisition decision-making.</li><li>Ability to work independently and take ownership of execution within a small, fast-moving team.</li><li>Strong analytical and data-driven decision-making skills, with the ability to connect campaign performance to cohort quality and long-term value.</li><li>Fluent English with strong written and verbal communication skills.</li><li>ASO experience, particularly with store listing experiments and custom product pages, is a strong advantage.</li><li>Existing relationships with advertising platforms and network partners are a plus. </li></ul>Benefits <ul><li>Competitive salary and performance-based bonuses.</li><li>Fully remote work with flexible working hours.</li><li>Opportunity to work with blockchain technology and the online gaming industry.</li><li>Collaborative and inclusive team environment.</li><li>Professional development opportunities.</li><li>Career growth opportunities within a rapidly evolving organization. </li></ul>How Jobgether Works We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role&apos;s core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team. We appreciate your interest and wish you the best! Why Apply Through Jobgether? Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time. We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.

Senior User Acquisition Manager

PPC Manager &#x2013; Retail ClientsLocation: Remote &#x2013; UKEmployment Type: Full-timeSalary: Competitive, dependent on experience About the RoleWe are looking for an experienced PPC Manager to manage and grow paid media campaigns for a portfolio of UK retail and e-commerce clients.This is a fully remote role suited to someone who is commercially minded, highly analytical and confident taking ownership of PPC accounts. You will be responsible for planning, launching, optimising and reporting on campaigns, with a strong focus on driving profitable online sales and maximising return on advertising spend.You will work across platforms including Google Ads and Microsoft Advertising, managing campaigns across Search, Shopping, Performance Max and other relevant paid media formats. Key Responsibilities<ul><li>Manage PPC accounts for a portfolio of UK retail and e-commerce clients.</li><li>Plan, build and optimise Google Ads and Microsoft Advertising campaigns.</li><li>Manage Google Shopping, Performance Max, Search, remarketing and other campaign types.</li><li>Monitor budgets, bids, ROAS, CPA, conversion rates and other key commercial KPIs.</li><li>Identify opportunities to increase revenue while maintaining client profitability targets.</li><li>Carry out keyword research, search-term analysis and competitor research.</li><li>Optimise product feeds and work with Merchant Center to improve Shopping performance.</li><li>Analyse campaign and website performance using platforms such as GA4.</li><li>Produce clear weekly and monthly performance reports with actionable insights.</li><li>Forecast performance and help clients plan paid media budgets.</li><li>Conduct regular account audits and identify opportunities for growth and efficiency.</li><li>Test ad copy, audiences, landing pages, bidding strategies and campaign structures.</li><li>Monitor retail trends, seasonality, promotions and key trading periods such as Black Friday, Christmas and January sales.</li><li>Communicate performance, recommendations and strategy clearly to clients and internal stakeholders.</li><li>Keep up to date with developments across paid search, automation, AI-driven advertising and the wider digital retail landscape.</li></ul> About YouWe are looking for someone who has:<ul><li>Proven experience managing PPC campaigns, ideally for retail or e-commerce brands.</li><li>Strong hands-on knowledge of Google Ads, particularly Shopping and Performance Max.</li><li>Experience managing meaningful advertising budgets and working towards ROAS or profitability targets.</li><li>A strong understanding of the relationship between spend, revenue, margin, CPA and ROAS.</li><li>Experience using GA4 and digital marketing reporting tools.</li><li>Good understanding of Google Merchant Center and product feeds.</li><li>Strong Excel or Google Sheets skills.</li><li>Excellent analytical and problem-solving abilities.</li><li>Strong written and verbal communication skills.</li><li>Confidence presenting campaign results and recommendations to clients.</li><li>Excellent organisation and the ability to manage multiple client accounts remotely.</li><li>A proactive approach and the ability to work independently.</li></ul> Desirable ExperienceExperience with any of the following would be advantageous:<ul><li>Retail and e-commerce PPC at agency level.</li><li>Microsoft Advertising.</li><li>Feed management or optimisation platforms.</li><li>Looker Studio.</li><li>Conversion tracking and Google Tag Manager.</li><li>Paid social platforms such as Meta.</li><li>Shopify or other major e-commerce platforms.</li><li>Working with promotional calendars, stock availability and retail margins.</li><li>Managing large product catalogues and multi-category retailers.</li></ul> What Success Looks LikeYou will take genuine ownership of your accounts rather than simply maintaining campaigns. Success will be measured by your ability to improve commercial performance, identify opportunities for growth and build strong relationships with clients.You should be comfortable explaining not only what happened in an account, but why it happened and what we should do next. What We Offer<ul><li>Fully remote working within the UK.</li><li>A high level of autonomy and ownership.</li><li>Opportunity to work with a varied portfolio of UK retail brands.</li><li>Flexible and supportive working environment.</li><li>Ongoing professional development and training.</li><li>Exposure to substantial e-commerce PPC campaigns and budgets.</li><li>Opportunity to influence client strategy rather than simply execute campaigns.</li></ul> Working ArrangementsThis is a UK-based remote position. Candidates should be comfortable working independently from home while collaborating regularly with colleagues and clients through video calls, messaging and project management platforms.We are looking for someone who combines strong technical PPC knowledge with commercial awareness and understands that successful retail PPC is ultimately about delivering profitable growth for clients.

PPC Manager

At Bending Spoons, we&#x2019;re striving to build one of the all-time great companies. A company that serves a huge number of customers. A company where team members grow to their full potential. A company that functions at unparalleled levels of effectiveness and efficiency. A company that creates value for shareowners at an extraordinary rate. And a company that does so while adhering to high ethical standards. In pursuit of this objective, we acquire and improve digital businesses, not to sell on, but to own and operate for the long term. The transformations we make are often deep&#x2014;designed to speed up innovation, benefit customers, and strengthen business performance. Here, hierarchy is minimal and teams are small and talent-dense. We operate established products with the ambition, agility, and urgency of a startup. Across the company, we integrate AI deeply into how we work so that human judgment and machine intelligence reinforce each other. For a talented, driven, and collaborative individual, working at Bending Spoons is an opportunity to learn, make an impact, and progress their career at an exceptionally high rate. That&#x2019;s our promise to such a candidate. A few examples of your responsibilities<ul><li>Understand. Build deep knowledge of your product, its business model, and the key levers driving growth.</li><li>Analyze. Use AI, automation, and advanced analytics to explore high-performing campaigns, identify patterns in user and product data, and generate actionable insights.</li><li>Ideate. Turn insights, experiment results, competitor research, and AI-assisted exploration into hypotheses and identify opportunities to improve growth and monetization.</li><li>Test. Design and run rigorous experiments with real users, partnering closely with designers, engineers, and analysts to bring ideas to life and iterate quickly based on results.</li><li>Scale. Roll out winning ideas broadly, and use learnings from each experiment to shape the next cycle of discovery and testing. </li></ul>What we look for<ul><li>Reasoning ability. Given the necessary knowledge, you can solve complex problems. You think from first principles, and structure your ideas sharply. You resist the influence of biases. You identify and take care of the details that matter.</li><li>Drive. You&#x2019;re extremely ambitious in everything you do&#x2014;and your initiative, effort, and tenacity match the intensity of your ambition. You feel deeply responsible for your work. You hold yourself to a high&#x2014;and rising&#x2014;bar.</li><li>Team spirit. You give generously and without the expectation of receiving in return. You support the best idea, not your idea. You&apos;re always happy to get your hands dirty to help your team. You&#x2019;re reliable, honest, and transparent.</li><li>Proficiency in English. You read, write, and speak proficiently in English. </li></ul>What we offer<ul><li>Incredibly talented, entrepreneurial teams. You&#x2019;ll work in small, result-oriented, autonomous teams alongside some of the brightest people in your field.</li><li>An exceptional opportunity for growth. We go to great lengths to hire individuals of outstanding potential&#x2014;then, our priority is to put them in the ideal position to thrive. Spooners in their 20s lead products worth hundreds of millions of dollars. And if you&#x2019;ve got what it takes, you&#x2019;ll soon be playing an essential role in major projects, too.</li><li>All. These. Benefits. Flexible hours, remote working, unlimited backing for learning and training, top-of-the-market health insurance, a rich relocation package, generous parental support, and a yearly retreat to a stunning location. We help each Spooner set up the conditions to do their best work.</li><li>Competitive pay and access to company equity at a discount. Typical annual salary offers range from &#xA3;85,797 to &#xA3;151,436 in London and from &#x20AC;66,065 to &#x20AC;107,837 elsewhere in Europe. The lower end of these ranges applies to candidates with little or no relevant experience, while exceptionally experienced candidates may receive offers of up to &#xA3;316,052 in London or &#x20AC;240,330 elsewhere in Europe. Candidates offered a permanent contract may choose to receive part of their compensation in discounted company equity. </li></ul>Commitment &amp; contract Permanent or fixed-term. Full-time or part-time. Location Milan (Italy), London (UK), Madrid (Spain), Warsaw (Poland), or fully remote from eligible countries. The selection process In our screening process, we prioritize verifiable signals of excellence, regardless of seniority. There are no preferential paths beyond what your application demonstrates, and we evaluate every candidate through the same process. Some people hold back because they feel they lack experience or have an &#x201C;imperfect&#x201D; CV. If you like the role and believe you could excel over time, don&#x2019;t self-reject. All applications go through our careers page, which is the only way to be considered. If you pass our screening, you&#x2019;ll be asked to complete one or more tests. They are challenging, may involve unfamiliar problems, and can take several hours. To learn more about what to expect throughout the selection process, you can find additional information here. We set the bar high and won&#x2019;t extend an offer until we&#x2019;re confident we&#x2019;ve found the right candidate. This is why a job may remain open for months or be reposted several times. We consider all applicants for employment and provide reasonable accommodations for individuals with disabilities&#x2014;please let us know through this form. Before you apply If you&#x2019;ve applied before but didn&apos;t receive an offer, we recommend waiting at least one year before applying again. Bending Spoons is a demanding environment. We&#x2019;re extremely ambitious and we hold ourselves&#x2014;and one another&#x2014;to a high standard. While this tends to lead to extraordinary learning, achievement, and career growth, it also requires significant commitment. To help you ramp up quickly and set yourself up for success, we expect you to spend most days in our Milan office during your first few months with us, regardless of your long-term work location. It&#x2019;s the best way to rapidly absorb our company culture and build trust with your new teammates. We&#x2019;ll support you with generous travel and accommodation assistance. After that, you&#x2019;re welcome to work from one of our offices, or remotely from approved countries&#x2014;depending on what we agree at the offer stage. If the role speaks to you and you&#x2019;re excited to give your best, we&#x2019;d love to hear from you. Apply now&#x2014;we can&#x2019;t wait to meet you.

Growth manager

Job Title : Performance Marketing LeadJob Type: Remote , Independent Full Time Contract Do You...1. Get genuinely excited about testing campaign changes, analyzing the data, and optimizing for better results?2. Think analytically rather than emotionally&#x2014;trusting data over hunches, and learning just as much from failures as from wins?3. Have hands-on experience managing substantial advertising budgets across multiple platforms (Google Ads, Facebook, TikTok, YouTube)?4. Thrive on structured experimentation, documenting results, and systematically applying learnings to future campaigns?5. Enjoy collaborating with creative, product, and engineering teams to solve growth problems end-to-end?6. Have the discipline to work independently in a remote environment, maintain meticulous documentation, and report results weekly?7. Combine the mindset of a scientist (hypothesis, testing, measurement) with the execution of an operator (speed, rigor, results)?8. Take ownership of outcomes and continuously ask: &apos;How can we improve this?&apos;If you answered yes to most of these questions, we would love to talk to you! About Together Light Inc.Together Light Inc. operates several online businesses serving an international customer base, including Christian Filipina, Filipino Visa, and related travel services. Every month, thousands of prospective customers discover our brands through paid advertising.We believe exceptional marketing is built through disciplined experimentation, rapid learning, and continuous optimization&#x2014;not opinions.We&apos;re looking for a hands-on Performance Marketing Lead who enjoys solving difficult growth problems, improving advertising performance, and using data to make better decisions.This is an execution-focused role for someone who loves testing ideas, optimizing campaigns, and continuously improving results.The RoleWe are seeking a hands-on Performance Marketing Lead who thinks like a scientist, operates like an engineer, and reports like a professional. This is an execution-focused role for someone who loves solving growth problems, testing ideas, and seeing measurable business impact from their work.This is not an administrative role; you&apos;ll be in the campaigns daily. You&apos;ll set up tracking, optimize targeting, launch experiments, analyze results, and make recommendations backed by data. You&apos;ll work closely with creative, product, and analytics teams to continuously improve customer acquisition and campaign efficiency.The ideal candidate combines the empathy of understanding customer experience with the discipline of a process-driven operator&#x2014;meticulous on documentation, firm on timelines, rigorous in testing, and persuasive in presenting data-backed recommendations. What You&apos;ll OwnAs Performance Marketing Lead, you will own the following functional areas:1. Daily Paid Media Execution &amp;amp; Campaign Optimization2. Build, launch, and manage campaigns across Google Ads (Search, Display, Performance Max), Microsoft Ads (Bing), YouTube, and TikTok3. Monitor campaign health daily: CTR, conversion rates, CPC, CAC, ROAS4. Manage budgets to maximize ROI; scale winning campaigns, pause underperformers5. Refine audience targeting, keywords, bidding strategies based on performance data6. Report campaign performance to CEO weekly with clear insights and recommendations Structured Experimentation &amp;amp; Learning Program1. Design and execute 4-6 structured experiments per week across targeting, keywords, bidding, creative, landing pages, offers2. Document 100% of experiment results with hypothesis, results, insights, and business impact3. Conduct weekly performance reviews with CEO: analyze results, identify winners, plan next week&apos;s tests4. Systematically scale winning experiments into ongoing campaigns; retire underperforming approachesCreative Performance &amp;amp; Collaboration1. Analyze ad performance by creative asset; identify winners and detect creative fatigue2. Provide data-driven feedback to Creative Strategist on what&apos;s working and what to test next3. Scale high-performing creative; test new hooks, messaging, and offers continuously4. Work with the creative strategist to maintain the pipelineFunnel Optimization &amp;amp; Cross-Team Collaboration1. Analyze acquisition funnel end-to-end: ad click &#x2192; landing page &#x2192; registration &#x2192; paid member2. Work with Product/Design on landing page optimization and A/B testing3. Collaborate with Engineering on registration flow optimization and conversion improvement4. Provide weekly funnel insights to Product, Engineering, and Sales teamsAnalytics, Reporting &amp;amp; Data Integrity1. Set up and maintain accurate tracking via Google Analytics 4, Google Tag Manager, platform native reporting2. Track all key metrics: impressions, clicks, conversions, CTR, CPC, CAC, ROAS, cost-per-registration3. Prepare detailed weekly reports for CEO on revenue, ROAS by channel, CAC trends, and actionable insights4. Ensure data integrity and troubleshoot tracking issues across all platforms Qualifications:1. 5+ years managing paid digital advertising campaigns at scale2. Demonstrated track record of improving measurable business results through paid acquisition (revenue growth, CAC reduction, ROAS improvement)3. Strong hands-on experience with Google Ads (Search, Display, Shopping, Performance Max)4. Experience managing campaigns on at least one additional platform: Microsoft Ads (Bing), TikTok, YouTube, or Meta5. Proven ability to set up tracking (Google Analytics 4, Google Tag Manager) and analyze marketing funnel metrics6. Experience with A/B testing, experimentation, and landing page optimization7. Strong analytical and quantitative skills; comfortable analyzing data and making evidence-based decisions8. Excellent written and verbal communication skills; ability to explain complex concepts clearly to both technical and non-technical audiences9. Comfortable working independently in a remote environment with minimal supervision10. Highly organized, meticulous with documentation, and disciplined about process What We&apos;re Looking ForThe ideal candidate:1. Thinks analytically rather than emotionally2. Takes ownership of outcomes and learns quickly from both successes and failures3. Is naturally curious and continuously seeks improvement4. Communicates clearly with both technical and non-technical audiences5. Thrives in a fast-moving environment where testing and optimization never stopWhat Success Looks LikeWithin your first six months, you will have:1. Developed a deep understanding of our customer acquisition funnel2. Identified the highest-impact opportunities to improve paid marketing performance3. Established a consistent cadence of structured experimentation4. Improved campaign efficiency across multiple advertising channels5. Built strong working relationships with Creative, Product, Engineering, and Analytics6. Reduced acquisition costs while increasing marketing-generated revenue7. Delivered reporting that helps leadership make better marketing decisions

Performance Marketing Lead

FULL TIME CRM Manager (all genders) Marketing mammaly <ul><li> Remote &#x2014; Berlin </li></ul>Salary on discussion Interview modes: Chat Deine Aufgaben Wir suchen eine:n hands-on CRM-Manager mit starkem Gesp&#xFC;r f&#xFC;r Copywriting und grundlegenden Designkenntnissen. Du wirst unsere E-Mail- und Automationskampagnen gestalten, die Conversion optimieren und kreative Ideen in unseren CRM-Kan&#xE4;len umsetzen. <ul><li>Verwaltung und Umsetzung von CRM-Kampagnen</li><li>Schreiben von conversionstarken, ansprechenden Texten</li><li>Erstellung einfacher Visuals und Assets</li><li>Kontinuierliches Testen, Optimieren und Auswerten der Kampagnen</li><li>Nutzung von AI-Tools, um Kampagnen, Content-Erstellung und Automatisierungen zu verbessern</li><li>Zusammenarbeit mit dem Marketing-Team, um neue Ideen und Strategien umzusetzen </li></ul>Dein Profil <ul><li>Erfahrung mit CRM-Tools (z. B. Klaviyo, Loop, Charles)</li><li>Starkes Copywriting mit Fokus auf Conversion</li><li>Grundkenntnisse in Design (Figma, Canva oder &#xE4;hnliche Tools)</li><li>Ausgepr&#xE4;gte Neugier, Lust auf Testen und Experimentieren</li><li>Zahlenaffinit&#xE4;t und die F&#xE4;higkeit, Kampagnenergebnisse zu interpretieren (z.B. GetKlar, Google)</li><li>Erfahrung im Arbeiten mit AI zur Optimierung von Kampagnen, Content-Erstellung und Automatisierungen</li><li>Hands-on Mentalit&#xE4;t und eigenst&#xE4;ndiges Arbeiten </li></ul>Warum wir? <ul><li>Wir bieten dir die M&#xF6;glichkeit, deinen Arbeitstag 100 % flexibel zu gestalten. Wichtig ist nur, dass der Workflow im Team stimmt und ihr gemeinsam eure Ziele erreicht.</li><li>Du bekommst von uns alles, was du f&#xFC;r die Arbeit von zu Hause aus brauchst. Such dir aus, ob du lieber mit einem high-end Mac oder Windows Setup arbeiten m&#xF6;chtest.</li><li>Arbeite dort, wo du dich am wohlsten f&#xFC;hlst &#x2013; im Home Office oder in unserem B&#xFC;ro in Berlin.</li><li>Hier triffst du dein Team: Unser Berliner B&#xFC;ro ist so gem&#xFC;tlich wie dein Wohnzimmer. Kaffee, Tee, Snacks oder frisches Obst und Fr&#xFC;hst&#xFC;ckscerealien gibt&#x2019;s auch - nat&#xFC;rlich f&#xFC;r dich kostenlos.</li><li>Sinn stiften &#x2013; auf der &#xDC;berholspur: Wir glauben, dass gesunde Ern&#xE4;hrung der Schl&#xFC;ssel f&#xFC;r ein langes, gl&#xFC;ckliches Tierleben ist. Daf&#xFC;r geben wir jeden Tag alles.</li><li>Als Bonus au&#xDF;erdem f&#xFC;r dich: Wir bieten 75% MA Rabatt an auf Bestellungen bis zu einem Warenwert von 100 Euro pro Monat, BaV, BkV, und vieles Mehr geh&#xF6;ren zum Standard. </li></ul>Find Jobs in Germany on Arbeitnow Apply on Naukries Recruiter chat is not linked for this company &#x2014; apply on Naukries to reach them. Sign in to save Back to jobs

CRM Manager (all genders)

We are first and foremost a great team full of ambitious and proactive individuals whose goal is to become the best professionals they can be and make Digital Silk a globally renowned digital agency. Our quest for excellence has resulted in our company&#x2019;s growth and continuous need for outstanding team members. We are seeking a hands-on Marketing Manager to lead, manage, and grow client marketing projects. We are seeking a true Marketing Expert with proven hands-on expertise in: <ol><li>Managing multiple marketing projects in various industries</li><li>Expertise in Analytics and at least two digital marketing channels</li><li>Creating strong copy for marketing campaigns</li><li>Creating effective marketing strategies &amp; campaigns</li><li>Creating reports and presenting them to executive team</li></ol> Digital Silk is built upon the principles of self-betterment, excellence, proactivity, and teamwork. If you share our passion and values, and want to be challenged and thrive in your career, then you&#x2019;ll fit right in. Digital Silk offers competitive salaries, yearly growth opportunities AND company shares for allteam members. This is for a full-time, remote-work-at-home position as our headquarters are in the US. We dorequire team members to work 8am to 5pm EST (with breaks) as our clients are in the US. What we offer at Digital Silk: <ul><li>A work culture focused on mutual success and continuous growth</li><li>Competitive pay, salary growth, and bonuses</li><li>Equity ownership in our company &#x2013; share in profit upon company sale!</li><li>Work-from-home opportunity</li><li>4 weeks paid time off</li></ul> Requirements &amp; Responsibilities: <ol><li>Create marketing strategies and present them to win projects</li><li>Manage client accounts and show value to grow them</li><li>Work with internal marketing team members to provide support in setting up campaigns on various platforms</li><li>Strategize effective content marketing tactics</li><li>Strong marketing copywriting skills are CRITICAL</li><li>Professional and proactive work ethic to get tasks done with URGENCY</li><li>Able to work EST hours work 8am to 5pm EST (with breaks)</li></ol> We are a growing digital agency and are seeking to make IMMEDIATE hires. Recruitment steps: <ul><li>Apply via LinkedIn</li><li>Receive a short questionnaire</li><li>Send back answers + CV</li><li>Have a short intro call with our Recruitment team</li><li>Get introduced to our Hiring Managers</li><li>Get feedback</li></ul> We kindly ask for your CV and all correspondence to be in English.

Marketing Manager

Health can&#x2019;t wait. Not for symptoms to get worse. Not for a six&#x2011;month appointment. Not for a system to catch up. But that&#x2019;s exactly how healthcare works today. You wait, until you can&#x2019;t. Alan exists to end the wait. Health is a universal right, and we believe this right can only become real when it&#x2019;s coupled with prevention. We need to stop treating health as something we repair and start treating it as something we build, every day. It&#x2019;s not solely a question of willpower. It&#x2019;s the healthcare system itself that needs to work for everyone, in a sustainable way. So we are building the new standard in prevention insurance. Alan is the first company that integrates insurance, prevention, and care into a single, acclaimed user experience. We are on an incredible journey to build a global leading company, with a unique culture. We already partner with 40K+ companies of all sizes, serving more than 1M+ members, and have reached &#x20AC;800M+ in ARR. Prevention as the new norm. That&apos;s what we&apos;re building with our team of 1000+ people. If it speaks to you: we&apos;re hiring across France, Spain, Belgium, and Canada. And beyond. &#x2B50;&#xFE0F; The role: Product Lead, Growth &#x2B50;&#xFE0F; At Alan, everyone is first and foremost an individual contributor. Product Managers at Alan are responsible for going deep on user needs, defining a product strategy, and turning it into a high impact product roadmap. <ul><li>You&apos;ll work closely with designers, engineers and ops to define the right product and implement it.</li><li>You&apos;ll partner and align with all parts of the business: Marketing, Sales, Brand, and Data. </li></ul>About the Growth area Growth owns everything that happens before someone becomes a member: how prospects find Alan, how they decide we&apos;re right for them, and how they start. It runs across two crews. <ul><li>Conversion: the conversion flows and referral surfaces that turn prospects into members.</li><li>Growth Infrastructure: the website, marketing measurement, and marketing ops that make growth marketing efficient. </li></ul>You&apos;ll own the product across both crews. You&apos;ll set the overarching product vision, manage the PMs, push experimentation velocity, and lead Alan&apos;s move to make Growth Product AI-native. More specifically, this means the following. Lead Alan&apos;s AI ambition in Growth About The way people discover and buy insurance is about to change, and we want Alan ahead of it. You&apos;ll set the agenda and ship against it: <ul><li>Conversational AI that guides prospects through our sales flows.</li><li>AI-native acquisition surfaces.</li><li>Alan inside LLM ecosystems. Picture a GPT app where a prospect can shop for and buy health insurance, and agentic commerce more broadly. </li></ul>You don&apos;t need to have built all of this before. You do need a real, opinionated view of where AI is going, and the drive to turn it into shipped product rather than decks. Build an experimentation engine Conversion is won by learning faster than anyone else. We have achieved a first baseline of A/B testing, learning loops, and a clear shared bar for what actually counts as a win. Now we want to take it to the next level. You&apos;ll improve our experimentation culture and the velocity. Give the area a coherent vision You&apos;ll align the Conversion and Growth Infrastructure roadmaps and concentrate the team&apos;s bets where the leverage is. Two bigger shifts sit in your scope. Alan is going from one product to many, and Growth needs to move from a single conversion flow toward something modular. We&apos;re also scaling a self-served model built to travel fast, so it can reach a new country quickly with controlled local adaptation. Build the team You&apos;ll manage the PMs in the area and contribute to people topics for all product communities in the area (Design, Engineering, Data, Insurance). That means hiring, coaching, raising the bar on craft, and running a team that owns its outcomes. Continuously increasing talent density is a key part of this job. &#x2B50;&#xFE0F; About you &#x2B50;&#xFE0F; You may be a great fit at Alan if you have: <ul><li>6+ years of product related experience, currently at Lead or Group PM level, or as a Founder. You&apos;ve owned strategy for a whole area, not a single team.</li><li>You&apos;ve managed product managers directly. Hiring, coaching, hard feedback, performance calls. This is a hard requirement, not a grow-into.</li><li>You&apos;ve shipped real growth product yourself: conversion, activation, or referral. You know funnel math, and you know a genuine win from a vanity one.</li><li>Experimentation is how you work, not something you ask others for. A/B testing, statistical significance, attribution. You can challenge a data team and catch a bad read.</li><li>You&apos;re hands-on in the engine room: event tracking, funnel analysis, experiment dashboards, growth instrumentation.</li><li>You&apos;re close to AI. Either you&apos;ve built AI products, or you follow the space closely and have a clear view on where to bet and how LLM systems behave in production.</li><li>Ability to influence without authority: rallying distributed teams around shared vision and driving alignment across multiple stakeholders and geographies.</li><li>You talk to members and prospects often, you like doing it, and what you hear actually changes your mind.</li><li>You care about healthcare. Alan&apos;s mission has to genuinely matter to you. For us this is essential, not a nice-to-have.</li><li>English fluency is required; French is a nice-to-have. </li></ul>For this opportunity, we are aiming to hire within the F or higher level range. &#x1F30D; How we work Location: You must be legally eligible to work from France. Remote work: We offer remote work flexibility, but we value in-person collaboration &#x1F3AF; Important note: we hire people, not roles. If you&apos;re excited about this opportunity but don&apos;t check every box, we&apos;d love to hear from you. Everyone, no matter how underrepresented, should feel free to apply, as it can only bring learnings or success. If you identify yourself as a woman: Did you know that research shows women often apply only when meeting 100% of requirements? Remember, this is just a guide, not a checklist. We&apos;ll be thrilled to receive your application! &#x1F516; Check out our About Alan and Career pages, as well as our Medium, blog and Glassdoor page for more info. You want to know more about Alan? &#x1F64C; Perks &amp; Benefits: Alaners are provided with a stimulating environment and perks ensuring they are happy, efficient and spend only high-quality time with co-workers. &#x1F918;A strong culture: People joining Alan are often surprised and delighted by our innovative working method. We have a set of cultural values that guide our approach to work

Product Lead - Growth

At <a href="https://jobicy.com/company/instructure" target="_blank" rel="noopener">Instructure</a>, we believe in the power of people to grow and succeed throughout their lives. Our goal is to amplify that power by creating intuitive products that simplify learning and personal development, facilitate meaningful relationships, and inspire people to go further in their education and careers. We do this by giving smart, creative, passionate people opportunities to create awesome. And that's where you come in:
Foundry is a standalone division inside Instructure, built to generate new revenue with AI-built products. You’re the growth engine for the pods. In the core business, this work splits across product marketing, demand generation, content, and lifecycle teams; here, it’s one person doing all of it — finding the message that lands, filling the early-access pipeline, and turning a working product into paying customers. You’ll set positioning, generate demand, and own the funnel from first touch to renewal, working hand in hand with Pod Founders who are selling as they build. This is a blank-page job: most pods start with no category, no audience list, and no playbook, and you’ll build all three. The role reports to the President, Foundry, with a matrixed dotted line to Instructure’s Marketing leadership.
What you’ll do:
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Own positioning and messaging. Craft the value proposition, naming, and packaging input for products customers have never heard of, and maintain messaging frameworks by segment across K12, higher education, and business and government.
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Run go-to-market and launch. Own go-to-market readiness for pilots, early access, and general availability — timelines, channels, pricing input, and the launch assets that carry the story.
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Build the demand engine. Generate pipeline through campaigns, audience building, early-access recruiting, and the top of the funnel that feeds the Founder’s selling.
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Drive content. Create the collateral, digital content, and customer-facing assets that build demand and make the differentiation obvious.
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Be the market and customer expert. Become the go-to expert on the portfolio’s customers and competitors, and feed that insight back into product and pricing.
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Own lifecycle and adoption. Once customers land, drive adoption, expansion, and retention with consistent, value-based messaging.
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Measure and adjust. Track funnel and campaign performance against pipeline and revenue, and change course fast when the numbers say so.
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</ul>
What you’ll need:
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Five or more years in product, portfolio, or growth marketing, ideally in ed tech or a related industry, with new-product launches under your belt.
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A demonstrated ability to drive go-to-market strategy and execute strategic product launches end to end.
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Demand-generation range — campaigns, funnel, and audience building — not just positioning and decks.
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Strong writing, with a portfolio of strategically focused content and collateral.
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The ability to influence executive and cross-functional teams, and to present to groups large and small, virtually and in person.
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A full-stack marketer’s range — you do product marketing, demand generation, content, and lifecycle yourself, and you market to fill pipeline and close revenue, not to win awards.
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</ul>
This role isn’t for everyone:
You should probably pass if:
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You want to own one slice — just messaging, or just campaigns — and hand off the rest.
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You need an established brand and a built-in audience to market into. Here you build the category.
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You measure success by impressions and activity rather than by pipeline and revenue.
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You want a large marketing organization with clear lanes. This is one person, broad scope, and fast.
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Get in on all the awesome at Instructure!
We offer competitive, meaningful benefits in every country where we operate. While they vary by location, here's a general idea of what you can expect:
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Competitive compensation, plus all full-time employees participate in our ownership program - because everyone should have a stake in our success.
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Flexible work culture. Our remote, hybrid and in-office collaboration spaces vary by role, team and location.
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Generous time off, including local holidays and our annual “Dim the Lights” period in late December, when teams are encouraged to step back and recharge based on departmental needs.
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Comprehensive wellness programs and mental health support
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Learning and development resources, including professional development tools and tuition reimbursement, to support your growth
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The technology and tools you need to do your best work 
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Motivosity employee recognition program
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A culture rooted in inclusivity, support, and meaningful connection
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We believe in hiring great people and treating them right. The more diverse we are, the better our ideas and outcomes.
Instructure is an Equal Opportunity Employer. We comply with applicable employment and anti-discrimination laws in every country where we operate.
All employees must pass a background check as part of the hiring process. To help protect our teams and systems, we’ve implemented identity verification measures. Candidates may be asked to verify their legal name, current physical location, and provide a valid contact number and residential address, in accordance with local data privacy laws.
Any attempt to misrepresent personal or professional information will result in disqualification.

Growth Marketing Manager, Foundry

Growth Marketing Lead / Growth Marketing Manager We&apos;re MarcodeWe build software that helps brands spot and deal with affiliate fraud. That includes paid-search hijacking, browser extensions inserting themselves into customer journeys, leaked discount codes and affiliates taking credit for sales they did not really drive.The commercial problem is simple: businesses risk paying commission on revenue they would have received anyway. Removing this activity saves money, but can impact an affiliate team&apos;s reported performance. Reaching the right stakeholders, understanding their motivations, and supporting their internal business case are critical.We work with leading advertisers across retail, travel, and telecoms. Backed by TinySeed, we&apos;ve grown ~100% year-over-year. Our sales team converts effectively; our next growth stage relies on generating qualified opportunities systematically. The roleWe&apos;re hiring our first dedicated Growth Marketing Lead to own that challenge.You will own pipeline creation and qualified meeting generation from account selection and segmentation to testing messaging, offers, and channels. You will work closely with Andy, our founder, and the sales team to feed frontline insights directly into campaigns.We have a tightly denied TAM. We need precise, high-intent strategies that engage buyers thoughtfully without fatiguing the market.This is a senior IC role with strategic ownership and hands-on execution. We value action over meetings. We are in this to win. We put trust in our people. You will have full autonomy over investment choices, supported by existing outbound infrastructure, AI tooling, freelancers, and agency resources as needed. What you&apos;ll own<ul><li>Our existing growth channels that work</li><li>Develop and execute a growth strategy directly tied to qualified pipeline and revenue.</li><li>Optimize outbound operations: account selection, data enrichment, multi-channel sequencing, and messaging.</li><li>Establish a structured campaign testing rhythm that preserves our finite audience list.</li><li>Partner with sales to refine SQL definitions, review deal feedback, and tighten buyer personas.</li><li>Tailor value propositions for distinct stakeholders (e.g., C-level vs. affiliate managers).</li><li>Test and scale demand channels (LinkedIn ads, webinars, event leverage).</li><li>Manage marketing budget, measure CAC/ROI, and create high-converting campaign assets end-to-end.</li><li>Leverage AI and automation to scale production and insights without sacrificing quality.</li></ul> What good could look likeQuickly understanding the market, our existing setup, our customers and audience and then driving new leads. What we&apos;re looking forA strong candidate will have:<ul><li>Proven track record in B2B SaaS growth or demand generation, ideally in high-growth startup environments.</li><li>Demonstrated success driving qualified pipeline and revenue, not just top-of-funnel metrics.</li><li>Hands-on expertise running experiments across ad campaigns.</li><li>Hands-on expertise with modern outbound stacks and scaling outbound campaigns</li><li>Strong positioning, and offer-creation skills tailored to multi-stakeholder deals.</li><li>Ability to run full-funnel experiments across multiple channels independently.</li><li>Absolute fluency with AI/automation workflows to accelerate operational velocity.</li></ul> This role will suit you if<ul><li>You enjoy moving between commercial thinking and practical campaign work.</li><li>You are happy being judged on qualified pipeline and what converts, it definitely won&#x2019;t suit you if you liked to be judged on the amount of marketing activity produced.</li><li>You like learning directly from sales calls and customer feedback, then changing the plan when the evidence points elsewhere.</li><li>You can form a view, explain the reasoning and act without waiting for a large team or a detailed playbook.</li><li>You use AI and automation to automate as much as possible, but still know where human judgement matters.</li><li>You would rather build a strong growth engine yourself than spend most of your time managing a department.</li></ul> It probably won&apos;t suit you if<ul><li>You&apos;re looking for a mainly strategic leadership role with a large team underneath you.</li><li>Most of your recent experience has been managing agencies or specialists rather than delivering campaigns yourself.</li><li>You prefer broad brand activity where the commercial impact may take a year or more to understand.</li><li>You mainly measure marketing through reach, engagement, clicks or lead volume and have limited visibility of what reaches a qualified pipeline.</li><li>Your approach to outbound is primarily based on increasing send volume.</li><li>You need a settled channel plan and detailed instructions before you can start making progress.</li></ul>&#x201C;Lead&#x201D; at Marcode means owning the decisions and the result. You&apos;ll still be expected to create, test, review and improve the work yourself. Working at MarcodeThis role is ideally hybrid, requiring 2 days per week in our Central London (London Bridge) office to work closely with our Co-Founder, Director of Sales, and Founding CSM. What&#x2019;s on offer:<ul><li>Package: Genuinely competitive with meaningful early-stage EMI share options</li><li>Holiday: 28 days holiday, plus bank holidays</li><li>Work From Anywhere: 1-week Work From Anywhere allowance</li><li>Pension Scheme and L&amp;D Budget</li></ul> Interview process<ul><li>Initial conversation with our Talent Partners</li><li>Interview with Andy (Founder + CEO)</li><li>Practical working session: This will focus on how you make decisions and approach the work, rather than a polished presentation. We will share the format and expectations in advance.</li></ul>

Growth Marketing Lead

Everyone can run a search campaign. Almost nobody can tell you whether it worked. That is the whole job. Google will happily show you a 6x ROAS built almost entirely out of people who already knew your client&apos;s name. It will auto apply assets you did not ask for. It will report a number that makes a client feel great and tells you nothing about whether you grew the business. So we do not hire people to manage Google Ads. We hire marketers who can tell the difference between demand they created and demand they harvested, and who can prove it to a client&apos;s face. At Sweat Pants Agency we work with around 50 DTC and eCommerce brands, 20 to 25 of them on paid media. We spend $6 to $9M a month on Meta and $1 to $2M a month on Google. We are the only agency behind two INC #1 fastest growing brands, both from zero. You would own a set of our Google accounts end to end. Here is what &quot;end to end&quot; actually means. You are the account manager. We do not have any. You talk to the client directly. You write the updates, you run the calls, and you defend the call you made. The reason we do it this way is ownership. When you are the person answering for the account, it is your result, not somebody else&apos;s summary of your result. You own the whole funnel, not the campaign. Feed and Merchant Center, search and Shopping and PMax, Demand Gen and YouTube, the landing page, and the conversion tracking underneath all of it. If the feed is why Shopping is starving, that is yours. If the page is why the clicks do not convert, that is yours too. Our team ships advertorials, comparison pages, and PDPs in Claude Code, deploys them to Vercel, points a subdomain at them, and tests them live before anything touches the client&apos;s Shopify theme. You are expected to have an opinion about attribution and to defend it. We optimize to NC-CPA and NC-ROAS, not blended and not last click. We have turned brand search off to see what actually shifts to organic. We run geo holdouts. If a campaign is not incremental, we would rather know than keep the number. You can live anywhere. We are remote and we hire worldwide. The one hard requirement is that you can take client calls during US Eastern business hours, because you are the client&apos;s point of contact. The rest of your day is yours. Nobody here is on a time clock. We judge you on output. If you want a lane, a ticket queue, and a scope document, this is a bad fit and we will both know it fast. If you want to own the whole picture and be judged on whether the number moved, keep reading. Requirements What the job looks like <ul><li>Own a set of DTC accounts as the strategist, the buyer, and the client&apos;s direct point of contact. Budgets run from $5k/mo to well into six figures a month</li><li>Own the client relationship. There is no account manager between you and them. You present the results, the plan, and the reasoning, and you are the one who answers when something is not working</li><li>Audit before you touch anything. Every account we take over gets a real review first: campaign and ad group structure, keywords versus search terms, negatives, bidding strategy per campaign type, impression share, feed health, landing pages, audiences, and conversion tracking. Then a Loom walking the client through what you found. That Loom is how we sell and it is how we keep people</li><li>Run brand and non brand as different businesses. Brand is mostly assisted conversion and it usually belongs on target impression share, not target CPA. Non brand is where the growth is and where the waste is. Report them separately or you are reporting nothing</li><li>Know what PMax is actually doing. The most common mistake we see is optimizing PMax against an incremental CAC when half the volume inside it is branded. If you cannot separate those two, you cannot set a target</li><li>Keep Google&apos;s automation on a leash. Auto applied recommendations, auto applied assets, and auto created sitelinks have cost our clients real money. We audit for them on a schedule</li><li>Own the feed. Merchant Center hygiene, product titles, disapprovals, promotions, and what the feed does to Shopping and PMax delivery</li><li>Own the tracking. GA4, GTM, Shopify goal imports versus a raw Google Ads tag, enhanced conversions, offline conversion imports for the lead gen accounts. When the numbers do not reconcile, you are the one who finds out why</li><li>Diagnose the bottleneck, then go fix it. Creative, offer, AOV, landing page, checkout, tracking. Nobody is going to reassign it to another team</li><li>Build the things the account needs. Landing pages, scripts, reporting, whatever removes the constraint. We are heavy AI users and we expect you to build, not just prompt </li></ul>You are a fit if <ul><li>You have done this with real money. Hands on Google Ads at meaningful spend on DTC and eCommerce, with results you can walk us through: CPA, ROAS, revenue, and what you actually changed to get them. Shopping and PMax specifically, not just search</li><li>You are fluent in the whole stack, not one campaign type. Search, Shopping, PMax, Demand Gen, YouTube, Merchant Center, GA4, GTM. Bing is a nice to have</li><li>You are AI native, and you build. This is a requirement, not a bonus. You should already be using Claude or equivalent as a working tool rather than a novelty, and you should be able to build and ship a landing page with it</li><li>You can communicate your ideas in English at a native or near native level. You will be in front of clients constantly. You need to explain your thinking clearly, sell an idea on its merits, push back when a client is about to force the account into mediocrity, and raise a problem before it becomes a fire. This matters as much as anything else on this list</li><li>You are skeptical of your own numbers. You would rather run the holdout than protect the dashboard</li><li>You can work US Eastern business hours for client calls. Where you live is up to you</li><li>Bonus: you have built or operated your own Shopify store, or you have run Meta at spend too </li></ul>You are not a fit if <ul><li>&quot;That was not my role&quot; is in your vocabulary. It is the fastest way to end an interview here. If the feed was the problem on an account you ran, you should have done something about the feed</li><li>You want to be told what to do this week</li><li>You need a ticketing system to know what matters</li><li>You quote blended ROAS as if it settles the question </li></ul>Benefits Why this role is exciting This is not a maintenance job. You would have real influence over how we run Google across the agency. You will work on real brands with real budgets. We test aggressively. We learn quickly. We build frameworks that scale. You get trust on day one. You get a lot of autonomy. Some people thrive with it. You will get feedback fast either way, and if you make it through the first 30 days you will probably be here for a long time. Our retention on this team is very good and that is not an accident. You will grow into senior strategy. We want people who want more responsibility. If you perform, you will grow.

Google Ads Media Buyer / Growth Strategist (Remote)

About the companyOur client is a payments infrastructure company building technology for online merchants across card acquiring and decline recovery.The business is currently bringing several existing products under one unified brand. The brand will be seen by banks, acquirers, merchants, and strategic partners, so credibility, clarity, and a strong understanding of the payments space are essential.&#x1F3AF; The roleYou&#x2019;ll own the rebrand sprint end-to-end, then take ownership of the brand, LinkedIn presence, strategic partnerships, and the marketing activity that comes from them.You&#x2019;ll work with an external lead designer and an in-house web developer, but you&#x2019;ll be the person accountable for the result. You&#x2019;ll report directly to the founder, with no team underneath you.&#x1F504; Rebrand sprint &#x2014; first 90 days&#x2022; Run the rebranding project plan across identity, websites, email, documents, dashboards, social profiles and sales materials &#x2022; Coordinate the lead designer and web developer across briefs, reviews and deadlines &#x2014; while owning the copy yourself &#x2022; Write website copy and build the messaging hierarchy in a tone that both a bank compliance officer and a merchant CEO can trust &#x2022; Prepare and execute the external rebrand announcement across all relevant channels&#x270D;&#xFE0F; LinkedIn &amp; content &#x2014; ongoing&#x2022; Build and manage the company LinkedIn page and the founder&#x2019;s personal brand, including weekly posting, ghostwritten content, engagement, and follower growth &#x2022; Turn founder notes and voice memos into credible, engaging content &#x2022; Produce case-style content demonstrating expertise in payments without naming clients&#x1F91D; Strategic partnerships &#x2014; ongoing&#x2022; Identify, approach and develop partnerships with e-commerce platforms, CRMs, agencies, payment technology vendors and referral partners &#x2022; Own the partnership pipeline from initial outreach through to signed referral or integration agreements &#x2022; Turn partnerships into co-marketing opportunities, including joint posts, listings, integration pages and webinars where relevant &#x2022; Use AI tools for drafting, repurposing, research and outreach, with most first drafts expected to come through your AI workflow and be refined by you&#x2705; Must have&#x2022; 4+ years&#x2019; experience in brand, marketing or partnerships roles within FinTech, Payments or B2B SaaS &#x2022; Experience working through at least one rebrand, with the ability to show the before and after &#x2022; Excellent written English &#x2014; your work will matter more than how polished your CV looks &#x2022; Proven LinkedIn results, with experience growing a company page or executive profile and numbers you can demonstrate &#x2022; Hands-on partnerships experience &#x2014; you&#x2019;ve personally opened partner opportunities rather than simply supporting a team that did &#x2022; Daily use of AI tools in your work and the ability to demonstrate how you use them &#x2022; Comfortable working directly with designers and developers without a project manager in between &#x2022; Able to work across Europe&#x2013;Dubai hours&#x1F4A1; It would be a plus if you also bring&#x2022; Experience marketing a PSP, acquirer, payment gateway or FinTech infrastructure company &#x2022; Basic design tooling such as Figma or Canva, plus web CMS experience &#x2022; Video and short-form content production experience &#x2022; An existing network among e-commerce platforms, CRMs, or payment vendors&#x2699;&#xFE0F; How the company works&#x2022; No layers of management &#x2014; everyone is expected to be a doer and take ownership &#x2022; This is not a traditional 9&#x2013;5 environment. The culture prioritizes ownership, autonomy, and output &#x2022; The role requires flexibility across Europe&#x2013;Dubai working hours, in accordance with the employment terms and applicable requirements &#x2022; Decisions are made with autonomy: take ownership, make the call, document it and move &#x2022; Deep work comes first; communication is predominantly written or recorded, with a maximum of one team call per week &#x2022; A weekly written report to the founder is mandatory &#x2022; The company operates with a small-team philosophy and prioritizes AI before adding headcount &#x2022; Privacy and need-to-know access are fundamental operating principles &#x2022; Brand standards are strict: one brand, one domain family, bank-grade tone, no hype&#x1F4E6; Package&#x2022; USD 3,000 gross per month &#x2022; Full-time employment contract with a UAE-based company &#x2022; Fully remote &#x2022; Tools and AI subscriptions paid &#x2022; Participation in the group&#x2019;s team profit-sharing structure, subject to its applicable terms&#x1F4DD; Work sampleAs part of the selection process, shortlisted candidates will be asked to complete two short items:<ol><li>A LinkedIn post, written as the founder of a payments infrastructure company, announcing a rebrand &#x2014; 150 words maximum</li><li>A 90-day rebrand sprint plan for a FinTech business merging three products under one brand &#x2014; one page maximum</li></ol>Role-specific screening questionWalk us through a rebrand you ran: the scope, timeline, what broke, what you would do differently, and the result against the metrics that mattered.&#x1F680; Interested? Apply through LinkedIn.

Brand & Partnerships Lead

A VSL that could not convert got split tested until it was doing a million dollars a day. Upsells that flopped turned into a step change in AOV. The swings available here are that big. You would own the funnels: VSLs, quizzes, advertorials, listicles, PDPs, upsells. The winning ads and the research behind them already exist, so you are not guessing at angles. You build the page that converts against proven messaging, get it live fast, then test it until it scales. This is a fully remote, full-time role. With overlap with US timezones. WHAT&apos;S IN IT FOR YOU<ul><li>An empty testing roadmap that is yours to build</li><li>Winning ads and deep research already in hand, so you start from signal</li><li>Designers and developers to build whatever you spec</li><li>Live dashboards, so your wins show up the day they land</li><li>A direct line to marketing leadership with no layers in between</li><li>Licence to rewrite any page in any funnel if you can prove it</li></ul> WHAT YOU&apos;RE GETTING INTO<ul><li>Own the testing roadmap end to end, from hypothesis to result</li><li>Write and architect full funnels from scratch: VSL, quiz, advertorial, listicle, PDP, upsell</li><li>Turn winning ad clusters into pages that convert against that exact message</li><li>Mine customer interviews, reviews and competitor ad comments for angles worth testing</li><li>Spec pages in enough detail that designers and developers never have to guess</li><li>Run split tests at volume, kill losers quickly, and push winners to scale</li><li>Set the testing priorities: what gets tested, in what order, and why</li><li>Rewrite existing pages, quizzes and upsell flows that are underperforming</li><li>Work directly with designers and developers to get builds shipped on your timeline</li></ul> WHO YOU ARE<ul><li>You are an elite direct response copywriter with a track record of funnels that scaled</li><li>You can point to specific pages you wrote and the numbers they moved</li><li>You have 4+ years of experience in funnel strategy for DTC ecommerce brands</li><li>You work fast, taking an idea from brief to live in days rather than sitting on it for weeks</li><li>You write with AI and know how to prompt it so the output never reads like every other page in the category</li><li>You can explain why a page converts and carry that reasoning into the next test</li></ul>Bonus points if you&apos;ve:<ul><li>Worked on supplements or health and wellness offers</li><li>Built your own mockups in Lovable or similar</li></ul>

Funnel Strategist

This is a Fully Remote Job 1. About Our Client:This organization operates in the fintech industry, focusing on spend management and card products tailored for small, brick-and-mortar businesses. Having surpassed $15 million in revenue and recently achieving a $125 million valuation, the company is preparing for a significant fundraising round. The team maintains a lean structure, emphasizing ownership of outcomes. 2. About the Opportunity:The Growth Marketer role is a founding growth position responsible for leading omni-channel marketing efforts to drive demand and conversion. This role involves managing paid advertising, email campaigns, SEO, and overall marketing operations while engaging directly with potential clients to advance deals. Reporting to the leadership, the position offers opportunities for growth as the company expands. 3. Responsibilities:<ul><li>Manage and execute omni-channel growth marketing including paid ads, email sequences, and SEO.</li><li>Develop, test, and optimize demand-generation campaigns from start to finish.</li><li>Monitor and report on growth analytics to improve performance.</li><li>Engage directly with leads to convert demand into closed business.</li><li>Collaborate closely with leadership to establish and achieve growth targets.</li></ul> 4. Requirements:<ul><li>Minimum of 1 year experience in go-to-market or marketing roles with omni-channel marketing expertise.</li><li>Practical skills in growth marketing across channels such as email, paid advertising, and SEO.</li><li>Strong interpersonal skills and comfort engaging prospects directly, including via phone.</li><li>High energy and discipline in follow-up.</li><li>Preferred: experience in an early-stage startup environment.</li></ul> 5. Pay Range and Compensation Package:<ul><li>Approximately $150,000 base salary and $200,000 total compensation including performance bonus.</li></ul> Equal Opportunity Statement:Equal Opportunity Statement: Our client is an equal opportunity employer. They celebrate diversity and are committed to creating an inclusive environment for all employees. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, or national origin. Note:TalentHop is a recruitment partner of this role. Please note that all employment decisions, including candidate assessment, interviews, hiring, compensation, and employment terms, are made exclusively by the hiring employer.

Growth Marketer

Who We Are Tinuiti is the largest independent full-funnel marketing agency in the U.S. across the media that matters most, with $4 billion in digital media under management and more than 1,200 employees. Built for marketers who demand growth and accountability, Tinuiti unites media and measurement under one roof to eliminate waste&#x2014;the biggest growth killer of all&#x2014;and scale what works. Its proprietary technology, Bliss Point by Tinuiti, reveals the truth around growth and waste, and how to capitalize on it. With expert teams across Commerce, Search, Social, TV &amp; Audio, and more, Tinuiti delivers measurable results with brutal simplicity: Love Growth. Hate Waste. We support 100% remote work for this role! We&#x2019;d Love To Hear From You If Research shows that while men apply to jobs when they meet an average of 60% of the criteria, women and other marginalized folks tend to only apply when they check every box. So if you think you qualify, but don&apos;t necessarily meet every single point on the job description, please still get in touch. What You&#x2019;ll Be Doing <ul><li>Execute, support, and/or delegate management of paid media campaigns (paid search, shopping, display, &amp; paid social), including but not limited to account setup, strategy development, organization, and management.</li><li>Maintain a holistic understanding of client business objectives, and implement strategies and/or suggest alternative approaches that meet the needs of the client</li><li>Ability to use reporting, analytics, and trend tools on a daily basis and proactively communicate results, trends, and test results to client stakeholders.</li><li>Campaign set-up: keyword development, audience development, ad copy creation &amp; testing, creative testing, account set-up, bid and budget management.</li><li>Responsible for executing and/or overseeing all basic tactical execution and campaign audits</li><li>Effectively prioritizes efforts to focus on delivering on the most important things tracks and reports on campaign results, data analysis and participate in weekly client calls</li><li>Track and monitor reporting of campaign results daily/weekly/quarterly/yearly basis, including Quarterly Business Reviews &amp; End of Year analysis holistic presentations and overviews</li><li>Ability to effectively communicate to and collaborate with various client personality profiles and roles from marketing manager to C-level points of contact.</li><li>Support your pod&#x2019;s leadership in new business audit, pitches, and RFPs to help win new client logos. </li></ul>Requirements <ul><li>5+ years of related paid media work experience </li><li>Experience with managing campaigns within Google, Microsoft, Meta, TikTok, Pinterest, and/or Snapchat Ads Managers.</li><li>Hands on experience in managing monthly campaign budgets from $60k+</li><li>Ecommerce experience a plus</li><li>Advanced computer skills, particularly Microsoft Excel, PowerPoint, and Google Suite products</li><li>Google Ads and Facebook Blueprint certification a plus</li><li>Experience working in Google Analytics</li><li>Client management experience</li><li>Agency experience a plus</li><li>May require client travel for quarterly business reviews or new business pitches </li></ul>The hiring salary range for this role is $80,000 - $95,000 . We also offer an incentive pay program (RevShare) comprising a monthly variable revenue payment opportunity and a discretionary annual performance bonus. Hiring salaries are determined through interviews and a review of education, experience, knowledge, skills, abilities of the applicant, parity with other team members, and alignment with market data. We will provide more information on our benefits, incentive pay, and equity upon request. Disclosure as required by the Colorado Equal Pay for &gt; Equal Work Act, C.R.S. <ul><li>8-5-101 et seq. </li></ul>FLSA Classification: Exempt We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation. Benefits Unlimited PTO: At Tinuiti, we believe you deserve time to rest, recharge, and enjoy life unplugged. When you prioritize time for yourself, you&apos;re able to bring your best self to work. That&#x2019;s why we offer unlimited paid time off, a fully remote environment, and flexibility to take the time you need, when you need it. On top of that, we provide 20 paid holidays, including multiple long weekends, to ensure you have dedicated time to step away and disconnect. We&apos;re proud to offer above-industry standard work-life balance, consistently rated as one of the most loved benefits by Tinuitians year after year. Healthcare: Medical, Dental, Vision, Life &amp; Disability, Flex Spending Accounts Retirement: Match up to 4% of your contributions at 100% Perks and Wellness: Fringe, Forma, Unlimited Telemedicine and Teletherapy available at no cost, Thankful giving, Equity Parental Leave: Birthing parents receive 16 weeks of leave with 100% pay (partners 12 weeks) after the birth or adoption of a child. Learning and Development: On-demand learning, mentorship program, leadership and management development programs and resources Disclaimer: This description has been designed to indicate the general nature and level of work performed by employees within this position. The actual duties, responsibilities, and qualifications may vary based on assignment or group. Tinuiti is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, gender, sexual orientation, gender identity or expression, religion, national origin, marital status, age, disability, veteran status, genetic information, or any other protected status.

Strategist, Paid Media

Optum is a global organization that delivers care, aided by technology to help millions of people live healthier lives. The work you do with our team will directly improve health outcomes by connecting people with the care, pharmacy benefits, data and resources they need to feel their best. Here, you will find a culture guided by inclusion, talented peers, comprehensive benefits and career development opportunities. Come make an impact on the communities we serve as you help us advance health optimization on a global scale. Join us to start Caring. Connecting. Growing together. This role provides dedicated growth and distribution leadership for Optum Financial Provider Products while partnering closely with Marketing, Product, Sales, Sales Operations, and provider-facing organizations across UHG and Optum. The Director, Growth &amp; Distribution will partner with Marketing on provider value proposition, positioning, messaging architecture, and lifecycle strategy while owning the development and activation of sales and marketing campaigns, internal distribution channels, referral opportunities, and strategic growth relationships across Provider Products. You&apos;ll enjoy the flexibility to work remotely * from anywhere within the U.S. as you take on some tough challenges. Primary Responsibilities Growth Strategy and Distribution Development <ul><li>Identify, prioritize, and develop new sources of provider growth across UnitedHealth Group, Optum, UnitedHealthcare, and external ecosystems</li><li>Source and advance internal and external distribution opportunities, including referral relationships, strategic partnerships, channel opportunities, and enterprise collaborations</li><li>Build relationships with provider-facing organizations, business leaders, and prospective distribution partners to expand market access and product adoption</li><li>Develop repeatable frameworks for evaluating, activating, and scaling growth opportunities across the Provider Products portfolio </li></ul>Sales and Marketing Campaign Leadership <ul><li>Partner with Marketing on provider value proposition, positioning, messaging architecture, persona strategy, and lifecycle marketing, then translate approved strategies into executable campaign and channel plans</li><li>Coordinate target audiences, campaign assets, approvals, sales motions, timelines, dependencies, and execution activities across Distribution, Marketing, Product, Sales Enablement, and Operations</li><li>Establish campaign calendars, operating routines, governance, and execution plans that improve speed, consistency, and follow-through </li></ul>Internal UHG Channel and Partnership Development <ul><li>Develop and activate growth opportunities across Optum, UnitedHealthcare, and other UHG provider-facing organizations</li><li>Build internal referral channels, stakeholder engagement strategies, communication plans, and operating models that support provider awareness, referrals, and cross-sell</li><li>Identify partnership opportunities across UHG and Optum, align the appropriate stakeholders, and advance opportunities from initial concept through activation</li><li>Capture and share channel feedback, provider insights, objections, and emerging opportunities with Product, Marketing, Sales Operations, Sales Enablement, and leadership </li></ul>Growth Performance and Continuous Improvement <ul><li>Partner with Growth &amp; Commercial Analytics and Experimentation to evaluate campaign, channel, and distribution performance</li><li>Support Voice of Provider and Provider Advisory Board activities that inform growth strategy, channel priorities, and campaign execution</li><li>Identify barriers to adoption and recommend actions that improve campaign effectiveness, internal handoffs, partner activation, and provider engagement</li><li>Maintain growth learnings, opportunity pipelines, and repeatable playbooks that improve future campaign and distribution execution </li></ul>You&apos;ll be rewarded and recognized for your performance in an environment that will challenge you and give you clear direction on what it takes to succeed in your role as well as provide development for other roles you may be interested in. Required Qualifications <ul><li>5+ years of experience in growth strategy, distribution, business development, campaign management, marketing operations, sales campaign execution, or related roles</li><li>Demonstrated ability to identify automation opportunities and leverage AI to improve productivity and quality</li><li>Experience identifying and developing distribution, referral, channel, or strategic partnership opportunities</li><li>Experience leading campaigns or growth initiatives across sales, marketing, product, compliance, legal, operations, and executive stakeholders</li><li>Demonstrated business development, project leadership, communication, and stakeholder management skills</li><li>Ability to translate growth strategy and approved messaging into practical campaign, channel, and distribution execution plans</li><li>Must be able/willing to travel approximately 25% of the time as business needs dictate </li></ul>Preferred Qualifications <ul><li>Healthcare, financial services, banking, lending, payments, fintech, or revenue cycle experience</li><li>Experience developing internal enterprise channels, external distribution relationships, referral opportunities, strategic partnerships, or partner-supported campaigns</li><li>Experience working with provider-facing teams, field sales organizations, business development teams, or distribution partners</li><li>Experience navigating legal, compliance, brand, or EMR review processes</li><li>Experience supporting campaign measurement, channel activation, partnership development, lifecycle campaigns, or GTM optimization</li><li>All employees working remotely will be required to adhere to UnitedHealth Group&apos;s Telecommuter Policy. </li></ul>Pay is based on several factors including but not limited to local labor markets, education, work experience, certifications, etc. In addition to your salary, we offer benefits such as, a comprehensive benefits package, incentive and recognition programs, equity stock purchase and 401k contribution (all benefits are subject to eligibility requirements). No matter where or when you begin a career with us, you&apos;ll find a far-reaching choice of benefits and incentives. The salary for this role will range from $112,700 to $193,200 annually based on full-time employment. We comply with all minimum wage laws as applicable. At UnitedHealth Group, our mission is to help people live healthier lives and make the health system work better for everyone. We believe everyone-of every race, gender, sexuality, age, location and income-deserves the opportunity to live their healthiest life. Today, however, there are still far too many barriers to good health which are disproportionately experienced by people of color, historically marginalized groups and those with lower incomes. We are committed to mitigating our impact on the environment and enabling and delivering equitable care that addresses health disparities and improves health outcomes - an enterprise priority reflected in our mission. UnitedHealth Group is an Equal Employment Opportunity employer under applicable law and qualified applicants will receive consideration for employment without regard to race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or protected veteran status, or any other characteristic protected by local, state, or federal laws, rules, or regulations. UnitedHealth Group is a drug - free workplace. Candidates are required to pass a drug test before beginning employment.

Director Growth & Distribution - Optum Financial Provider Products

This is a Fully Remote Job 1. About Our Client:The organization operates within the identity management and security industry, focusing on securing digital identities to unlock the potential of AI and other technologies. It addresses the challenge of safely integrating AI by building trusted, neutral infrastructure that enables organizations to embrace this evolving era securely. The company prioritizes expanding its SaaS integration ecosystem, supporting independent software vendors (ISVs) to build integrations that extend core product functionality, positioning its ecosystem as a critical driver for growth. 2. About the Opportunity:The ISV Ecosystem Growth Marketing Manager is responsible for developing and scaling the programmatic engine that attracts, converts, and activates ISVs into the Integration Network. This role focuses on designing growth strategies targeting multiple personas and articulating the business value of open identity standards. The position collaborates closely with cross-functional teams to increase ecosystem adoption and drive growth in SaaS integrations. 3. Responsibilities:<ul><li>Design and execute multi-channel growth programs to drive adoption of identity standards and pipeline development.</li><li>Build automated lifecycle sequences and conduct experiments to optimize ISV journey conversion.</li><li>Develop automated toolkits to support new ISVs in announcing integrations and accelerating adoption.</li><li>Establish and optimize acquisition funnel metrics and ecosystem growth KPIs.</li><li>Collaborate to design scalable marketing systems using AI and automation.</li><li>Develop strategies to identify and enrich target contacts at ISV organizations.</li><li>Introduce sophisticated methodologies and best practices to evolve marketing motions.</li></ul> 4. Requirements:<ul><li>4+ years in growth marketing, partner marketing, developer marketing, business operations, or product marketing within enterprise B2B SaaS or platforms.</li><li>Proven experience building and optimizing growth campaigns using data-driven approaches.</li><li>Ability to translate technical concepts into business arguments for varied audiences.</li><li>Strong understanding of SaaS business models, platform dynamics, and software development lifecycles.</li><li>Excellent collaboration skills across product, developer success, corporate development, and marketing.</li><li>Self-driven with the ability to operate autonomously in fast-paced environments.</li><li>Proficiency in marketing automation platforms and CRM integrations.</li></ul> 5. Pay Range and Compensation Package:<ul><li>The annual base salary range for candidates located in the San Francisco Bay area is $194,000 to $292,000 USD.</li><li>Actual salary depends on skills, qualifications, experience, and work location.</li><li>Equity, bonus, and benefits including health, dental, vision insurance, 401(k), flexible spending account, and paid leave are offered.</li></ul> 6. Benefits &amp; Perks:<ul><li>Health insurance including medical, dental, and vision coverage.</li><li>401(k) retirement plan.</li><li>Paid leave including paid maternity leave and PTO.</li></ul> Equal Opportunity Statement:Equal Opportunity Statement: Our client is an equal opportunity employer. They celebrate diversity and are committed to creating an inclusive environment for all employees. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, or national origin. Note:TalentHop is a recruitment partner of this role. Please note that all employment decisions, including candidate assessment, interviews, hiring, compensation, and employment terms, are made exclusively by the hiring employer.

ISV Ecosystem Growth Marketing Manager

Directive Consulting is the leading B2B marketing agency for companies that are done optimizing for metrics that don&apos;t move the business. With over a decade of expertise and 420+ B2B brands behind us, we know what real results look like. We operate through 3 divisions: Performance, Communications, and Commerce, each built to share intelligence and align on revenue. Our methodology, DiscoverabilityOS&#x2122;, aligns brand and demand to guide your ICP to choose you across every decision point. Across Technology, Industrial, and Services verticals, that system spans everything from Paid Media and Content Marketing, to PR and Paid Social, to Marketplace and Lifecycle Marketing. At Directive, we&apos;re always looking to connect with talented people who care about work that actually counts. As we grow across all 3 divisions, we&apos;re seeking forward-thinking people who thrive in fast-paced environments, are obsessed with analytics and storytelling, and are ready to make their mark doing B2B marketing that actually means something. The Paid Strategist is a crucial, client-facing role responsible for day-to-day client deliverables, creating and managing custom client strategies, and communicating with both clients and internal stakeholders on executing Paid Social deliverables. In this role, you will gain experience building high-performing Paid strategies for B2B businesses across Technology, Industrial, and Services markets. (Internal Title: Account Strategist, Paid Social) Roles &amp; Responsibilities <ul><li>Oversee and lead a collection of Social Media accounts</li><li>Serve as direct support to client contacts</li><li>Weekly communication with any vendors or operational partners to ensure we&apos;re aligned on tasks being assigned, work quality, and any improvements we can make to that dynamic</li><li>Build strategies for clients each quarter</li><li>Have the ability to create, maintain, and optimize budgets for paid media campaigns</li><li>Deeply understand client positioning and unique value propositions</li><li>Confirm lead routing is accurate within a CRM</li><li>Responsible for personal productivity and utilization</li><li>Work directly with Associate Director to ensure internal and client goals are being achieved</li><li>Understand the value of Programmatic campaigns</li><li>Drive cross-sells, upsells and referrals via client relationships and professional network</li><li>Execute and optimize advertising campaigns within LinkedIn including ad copywriting, TAM development, and targeting to maximize ROI </li></ul>What You Offer <ul><li>2+ years experience working at a performance/digital marketing agency, with hands-on experience supporting B2B clients</li><li>Deep expertise across paid social advertising campaigns, specifically LinkedIn Ads</li><li>Understanding of different Ad Units within the LinkedIn Platform such as conversation ads, document ads, CTV and more</li><li>Proficiency in using advertising platforms and tools such as LinkedIn Campaign Manager, Zoominfo, 6Sense, and more</li><li>Strong understanding of Paid principles, including keyword research, ad copywriting, bid management, and campaign optimization</li><li>Ability to analyze campaign performance data using tools like Google Analytics, GA4, Excel, or other analytics platforms to make data-driven decisions and optimize campaign performance</li><li>Ability to drive results and measure via OCT</li><li>Experience with audience segmentation by tier, job title etc. </li><li>Proven and measurable success with mid-market or enterprise accounts</li><li>Ability to translate and articulate strategy and tell stories with data</li><li>Equal parts competitive and curious; you&#x2019;re a true problem solver</li><li>You live on the cutting edge of the industry, always looking for opportunities to grow and share</li><li>Ability to organize, prioritize and manage multiple projects simultaneously</li><li>You&#x2019;re quality-obsessed and have not lost your soul for advertising</li><li>Travel to visit clients approximately once per year, per client or as needed </li></ul>What Success Looks Like <ul><li>You encompass our core values through every interaction; internally and externally</li><li>Effectively manage approximately five mid-tier and enterprise accounts</li><li>Meet and exceed department level KPIs, such as client growth and goal attainment. Your core KPIs will be client NSMs (North Star Metrics) and Client Satisfaction scores</li><li>Build client trust and relationships that create consistent renewals</li><li>Cross-sell services that align with client goals and objectives</li><li>Clearly communicate results with client point of contact and executives</li><li>Exceptional decision making, as it relates to strategic direction for accounts </li></ul>Benefits <ul><li>&#x1F64F; Medical, dental, vision plans, disability, and life insurance coverage for you and your family that fit your lifestyle</li><ul><li>Including a 100% employer-paid plan for you and a 50% employer contribution for your dependents</li></ul><li>Benefits to Support the Whole Person:</li><ul><li>&#x1F9E0; Mental - Access to certified therapists through Spring Health, membership to Headspace</li><li>&#x1F4AA; Physical - Physical therapy through Omada, fertility support through Carrott, thousands of Aaptiv virtual workouts, complimentary One Medical membership for primary and virtual care</li><li>&#x1F6EB; Time Off - Unlimited PTO (2-week minimum), Paid Company Holidays, Your Birthday Off, End of Year Recharge (Closed December 24 - January 1), Paid Parental Leave</li><li>&#x1F4B0; Financial - Traditional and Roth 401(k) with a 3% company match</li><li>&#x1F31F; Bonus - Annual bonus based on tenure, which scales in total amount over time </li></ul></ul>Work Environment Requirements As a remote-first company, you&#x2019;ll have the ability to work from anywhere in the US, with the option to enjoy our state-of-the-art offices in Irvine, California. For some positions, as posted, we will accommodate global opportunities where we have established businesses, including Canada, the UK, and Australia. For global locations, you must have established and current work authorization and permanently reside in that country. This role has the opportunity to operate 100% virtually from your home office. We primarily collaborate with our colleagues through virtual meetings (Zoom), and Slack. In this role, you will be required to operate a laptop computer (PC or Mac available), computer software platforms, and other office productivity tools as necessary. Due to the nature of this role, you must be able to remain stationary for extended periods, must be able to observe and interpret written and/or verbal communication, must have reliable internet access, and a professional background. To perform this job successfully, an individual must be able to perform each essential job duty satisfactorily. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform essential job functions. If you require reasonable accommodations in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, direct your inquiries to careers@directiveconsulting.com. Additional Information At Abe, one of our core values is People First. We&#x2019;re committed to fostering a more diverse and inclusive culture in the digital landscape. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

Paid Social Strategist (Remote US) -Future Opening

Who We Are We help men save their marriages through online coaching that gets results, often where traditional counseling hasn&apos;t. Check out the Marriage Reset YouTube channel (https://www.youtube.com/@marriagereset) and Instagram (https://www.instagram.com/joshhudson.marriagereset/). The Role We are hiring a Senior Direct Response Marketer to own the message everywhere it appears at an eight-figure men&apos;s coaching company: the ads, the VSL, the funnel pages, and the email. Our historic winning ads don&apos;t perform as they used to, and the new winners bring in lower-quality leads. We are running a marketing turnaround under a new Head of Paid Marketing, and this is the seat that writes it. Responsibilities <ul><li>Market research and ideation</li><li>Writing copy for ads, the VSL, funnel pages, and emails</li><li>Managing the editing team</li><li>Reviewing the analytics and iterating on what the numbers show</li><li>Keeping all copy within ad platform policies </li></ul>You&apos;ll report to the Head of Paid Marketing and work closely with the founder. Requirements Must have: <ul><li>Excellent written and spoken English, at a native or near-native level</li><li>Worked inside a company or offer doing $500,000+ per month in revenue, so you know what volume, speed, and scrutiny look like at that scale</li><li>Copy you personally wrote has sold at least $1 million in revenue, and ideally a lot more, with numbers you can show and someone who can confirm them</li><li>Within the last 18 months, written direct-response ads, long-form sales copy, and email for a high-ticket offer sold through booked sales calls (ad &#x2192; opt-in/VSL &#x2192; application &#x2192; call &#x2192; close), with results you can show: cost per call, ROAS, or revenue attributed to your copy</li><li>Personally written at least one VSL, webinar script, or long-form sales letter that served as the main sales asset for an offer at scale</li><li>Written Meta ad copy at volume, week after week, and tracked which concepts won and why</li><li>Email marketing expert: daily broadcasts, sequences, deliverability, and revenue attribution, not just open rates</li><li>Directed video editors or designers from a written brief through to the finished creative, and held the standard on the final cut, with examples</li><li>Done real voice-of-customer research (sales-call reviews, customer interviews, reply mining) and turned it into copy</li><li>Operated in a compliance-sensitive vertical where ad copy could get an account restricted</li><li>At least 3 hours a day of overlap with European working hours</li><li>Able to commit full-time to this role, without other clients, retainers, agencies, or freelance work alongside it </li></ul>Nice to have: <ul><li>A real understanding of what couples go through when a marriage is in crisis, whether from personal or professional experience</li><li>Experience in relationship coaching, personal development, or a similar niche, plus ideas you&apos;d want to test for a marriage offer</li><li>ActiveCampaign, GoHighLevel, ClickFunnels, Hyros</li><li>Experience with testimonial and case study ads</li><li>You&apos;ve managed or mentored writers or editors</li><li>You&apos;ve run your own business or built something inside one </li></ul>What You&apos;ll Be Doing Ads. You&apos;ll write new concepts and iterations based on the angles and customer profiles the Head of Paid Marketing sets. That includes high-income professionals (business owners, executives, engineers, doctors, finance people), the broader market, the analytical &quot;engineer&quot; type, testimonial ads, mechanism ads, and ads for different awareness levels. You write the scripts and the primary text. Each concept comes with a hypothesis, a target avatar, and your reasoning, and before you share it, you ask yourself one question: will this actually work? It&apos;s a high-volume role, with a steady flow of new concepts and iterations every week, scripted and briefed by Wednesday. Creative direction. You&apos;ll manage the video editors. You write the briefs and shot lists and show them what good looks like. They edit, and you make sure the final ad is right: pacing, the hook, captions, visuals, music, formats, and whether it still says what you wrote. You approve the final cut before it goes to review. You&apos;ll also brief our spokesperson for recordings (script, hook options, intros) and source, script, and brief testimonial ads, especially with higher-income clients. You keep production moving from brief to finished ad. VSL and funnel copy. You&apos;ll write VSLs from the Head of Paid Marketing&apos;s brief, starting with a rewrite of the current one and then new VSLs for specific avatars. You&apos;ll also write opt-in pages, sales pages, TSLs, retargeting copy, and the copy for every CRO test. What the ad promises should match what the opt-in, VSL, and emails deliver. From time to time you&apos;ll write longer pieces like a webinar or a case study. Email. You&apos;ll send a daily broadcast built on the same angles as the ads and written to book calls. You&apos;ll also write the nurture, post-opt-in, show-up, and release sequences, testing one thing at a time. You&apos;ll look after email revenue and deliverability, report weekly on broadcast revenue, autoresponder revenue, and which emails booked calls, and share the best ideas with the ads team. Research. You&apos;ll read the sales calls the Head of Paid Marketing flags and the replies to our emails, and keep the objection list and customer language doc up to date. You&apos;ll go through the Monday report (cost per call and ROAS by concept) and decide what to iterate. You&apos;ll keep an eye on competitor ads and VSLs, keep a swipe file, and share how we can do better. You&apos;ll tag each ad as new or iteration and mark it a win or loss after the Friday review, so we can both see your hit rate. Compliance. You&apos;ll write to our claims standard and flag anything risky before review. Ad accounts in our space can be restricted quickly, so the copy needs to sell while keeping the account safe. AI. We use AI every day and hope you will too, for research, structure, and reviewing your own work. That said, AI-written copy is easy to spot and doesn&apos;t convert well, so the writing itself needs to be yours. What Success Looks Like After 6 months, your ads are bringing in qualified calls at a lower cost than when you started. Your hit rate is tracked and improving. The new VSL is live and performing better than the old one. Email is a growing revenue line you report on every week. After 12 months, the funnel speaks the customer&apos;s language from the first ad to the last email. The creative pipeline runs smoothly at volume. And the founder and Head of Paid Marketing can point to a set of winning ads you wrote. Benefits <ul><li>Work from Anywhere - Fully remote position, work from wherever you&apos;re most productive</li><li>Flexible Hours - Structure your workday in a way that fits your life, with at least 3 hours of daily overlap with European working hours</li><li>Direct Founder Access - Work closely with the founder and the Head of Paid Marketing, with real influence on where the marketing goes next</li><li>Ownership &amp; Impact - You won&apos;t just fill a role - you&apos;ll write the message behind a marketing turnaround at a company that changes lives every day</li><li>Ongoing Growth - Access to ongoing training, resources, and development opportunities to sharpen your skills</li></ul>

Senior Direct Response Marketer

Performance Marketing Executive / ManagerSalary: Up to &#xA3;38,000 + potential performance-related bonusLocation: UK / RemoteIndustry: Technology / Digital / Online Consumer Platforms The OpportunityStockford Recruitment is working with a growing UK technology business operating within a high-volume online consumer market.The business provides technology and digital infrastructure that enables its customers to operate and grow their online businesses. As part of its continued growth, they are looking for a commercially minded Performance Marketing Executive / Manager to take ownership of paid customer acquisition, with Meta as the primary channel.Previous experience within their specific industry is not required. They are much more interested in finding somebody who genuinely understands performance marketing, can demonstrate hands-on Meta expertise and knows how to turn advertising spend into profitable customer acquisition.This is a hands-on position with significant autonomy, giving the successful candidate the opportunity to test ideas, influence strategy and make a measurable commercial impact. Key Responsibilities<ul><li>Build, launch and optimise Meta advertising campaigns</li><li>Manage paid acquisition activity against commercial targets</li><li>Monitor and analyse ROAS, CPA/CAC, CTR, CPM, CVR and frequency</li><li>Develop and test audiences, campaign structures and acquisition strategies</li><li>Lead ongoing creative testing, including hooks, messaging, formats and angles</li><li>Diagnose campaign performance and identify opportunities for improvement</li><li>Scale successful campaigns while maintaining acquisition efficiency</li><li>Use data and attribution to inform marketing decisions</li><li>Work closely with internal stakeholders around growth and commercial objectives</li><li>Support additional paid channels, including TikTok and Google, where appropriate</li><li>Contribute to the wider development of the marketing strategy</li></ul> What We&apos;re Looking ForEssential<ul><li>Strong commercial experience managing Meta Ads</li><li>Personally hands-on within Meta Ads Manager</li><li>Experience building, launching and optimising paid campaigns</li><li>Strong understanding of ROAS and customer acquisition economics</li><li>Evidence of campaigns you have personally improved or scaled</li><li>Experience managing meaningful advertising budgets</li><li>Strong analytical and problem-solving skills</li><li>Ability to explain the reasoning behind campaign decisions</li><li>Commercially focused, with an understanding of revenue and profitability</li><li>Comfortable taking ownership within an entrepreneurial environment</li></ul>Desirable<ul><li>E-commerce, D2C or high-volume B2C acquisition experience</li><li>Experience within online transactional platforms</li><li>TikTok Ads</li><li>Google Ads</li><li>CRM, email and SMS marketing</li><li>Klaviyo</li><li>Attribution platforms such as Triple Whale</li><li>Creative strategy and structured A/B testing</li></ul> Who Could Be a Good Fit?We&apos;re open to different backgrounds and job titles, including:Performance Marketing Executive | Paid Social Executive | Paid Media Executive | Growth Marketing Executive | Performance Marketing Manager | Paid Social ManagerYou could currently be working within e-commerce, D2C, subscription, gaming, ticketing or another high-volume B2C environment.The specific industry isn&apos;t important. What matters is being able to demonstrate that you&apos;ve personally managed Meta campaigns, understand the numbers behind performance and can make commercially intelligent decisions to improve results. Package<ul><li>Up to &#xA3;38,000 basic salary</li><li>Potential performance-related bonus</li><li>Remote working</li><li>Opportunity for increased ownership as the function develops</li><li>Growing technology-led business</li><li>Significant opportunity to influence paid acquisition strategy</li></ul>

Marketing Executive

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a User Acquisition Specialist based in United Kingdom. This role offers the opportunity to manage and scale paid acquisition campaigns across leading digital advertising platforms. You will take ownership of campaign execution, testing, optimization, and performance analysis across multiple client accounts. Working primarily across Meta, TikTok, and Google, you will use data and creative insights to improve acquisition efficiency and scale media investment. You will collaborate closely with creative strategists and growth marketing managers to translate performance signals into actionable growth strategies. The role combines hands-on media buying with analytical problem-solving and direct client communication. You will also leverage proprietary technology and modern performance marketing practices to identify opportunities and drive measurable client outcomes. Accountabilities <ul><li>Own end-to-end paid media management across Meta, TikTok, Google, and other relevant advertising platforms, including campaign setup, targeting, bidding, budgets, creative rotation, and optimization. </li><li>Manage and optimize campaigns across multiple client accounts while maintaining a strong focus on performance, efficiency, and scalable growth. </li><li>Monitor key acquisition and business metrics, including CPI, CAC, ROAS, payback period, retention, and other relevant performance indicators. </li><li>Analyze campaign performance and quickly diagnose changes caused by creative fatigue, audience shifts, funnel changes, attribution challenges, or other market and campaign factors. </li><li>Develop and execute structured testing strategies across audiences, creatives, bidding approaches, budgets, and campaign structures. </li><li>Proactively identify opportunities to improve media efficiency, campaign performance, and the scalability of client acquisition programs. </li><li>Maintain strong account hygiene, including naming conventions, UTM and parameter integrity, quality assurance checks, documentation, and campaign organization. </li><li>Work closely with creative strategists and growth marketing managers to connect creative performance insights with media-buying decisions. </li><li>Use proprietary technology and available data to identify growth opportunities, improve decision-making, and scale media budgets efficiently. </li><li>Prepare clear performance insights and recommendations for clients and internal stakeholders. </li><li>Create compelling presentations and communicate campaign performance, strategic recommendations, and growth opportunities effectively in client meetings. </li></ul>Requirements <ul><li>2&#x2013;4 years of professional paid media or user acquisition experience, preferably within an agency environment and/or consumer app business. </li><li>Strong hands-on expertise with Meta advertising is essential. </li><li>Experience working across TikTok and Google Ads is highly valuable. </li><li>Proven experience managing accounts with annual media budgets in the seven-figure range. </li><li>Strong analytical skills and the ability to interpret campaign data, identify performance trends, and translate insights into actionable optimization strategies. </li><li>Strong understanding of performance marketing metrics such as CPI, CAC, ROAS, payback, retention, and attribution. </li><li>Excellent presentation and communication skills, with the ability to build compelling performance decks and communicate confidently in client meetings. </li><li>Strong problem-solving skills and the ability to respond quickly and thoughtfully to performance changes. </li><li>Highly organized approach to campaign management, quality assurance, documentation, and account hygiene. </li><li>Ability to collaborate effectively with creative and growth marketing teams in a fast-paced, performance-focused environment. </li><li>Familiarity with mobile advertising concepts such as SKAdNetwork (SKAN), Aggregated Event Measurement (AEM), and Mobile Measurement Partners (MMPs) is preferred. </li><li>Comfortable working with international teams and aligning with Eastern Time (EST) working hours. </li></ul>Benefits <ul><li>Fully remote international position, with applicants encouraged to apply from anywhere. </li><li>Competitive compensation based on geographic location. </li><li>Competitive performance-based bonus. </li><li>Opportunity to manage significant paid media budgets across multiple client accounts. </li><li>Exposure to Meta, TikTok, Google, mobile advertising, attribution, and performance marketing technologies. </li><li>Collaboration with creative strategists and growth marketing professionals in a data-driven environment. </li><li>Opportunity to work with proprietary technology designed to improve media performance and scalability. </li><li>Annual team offsites, with recent destinations including Tulum, Mexico and Hokkaido, Japan. </li><li>International and remote-first working environment with collaboration across different markets and time zones. </li></ul>How Jobgether Works We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role&apos;s core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team. We appreciate your interest and wish you the best! Why Apply Through Jobgether? Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time. We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.

User acquistion specialist

About The Company Tomorrow University: A Next-Generation University for Impactful Careers Education is the most powerful lever for driving the transition to a sustainable society. That&#x2019;s why we&#x2019;ve built a university dedicated to educating and empowering the change-makers of tomorrow. We offer accredited degree programs designed to equip learners with 21st-century competencies while providing access to a world-class network of experts to maximize their impact. As a remote-first institution, we use technology and AI to enable flexible, personalized learning - accessible from anywhere in the world. We are proud to be the first EdTech startup in Europe with a fully state-recognized university license and to be ranked among the Top 20 EdTech startups globally. Our Inspiration We believe that transforming education requires rethinking how we teach. At Tomorrow University, we move beyond the traditional, teacher-centered approach and embrace a student-centric learning model. Our goal is to equip learners with the essential skills and mindset needed to create global impact, supported by a vast network of change-makers. Our Mission At Tomorrow University, we leverage science and technology to enhance learning while fostering a global community for continuous growth and impact. Our students learn by applying their knowledge to real-world challenges and engaging with world-class educators, mentors, and partners from around the globe. Be aware that all of our positions are completely Remote but our working hours are Central European Time (+/- 2h) About The Role Every month, hundreds of people tell us they are interested in a Tomorrow University degree. Too many disappear before they ever speak to anyone. Your job is to improve that. The marketing team works across three parts of the funnel: create demand, acquire demand, convert demand. Four people own that work between them. You own conversion. &#x1F3AF; Your main question is simple: how many prospective students turn into admissions calls or applications? From the moment a lead enters the funnel, you own the journey that helps them take that next step. That includes the messaging, timing, events, nurture, and reactivation. You will work closely with Sales and Admissions. &#x1F91D; Their feedback from calls should shape what happens earlier in the funnel, and the weekly funnel review should lead to concrete changes in what we send, when we send it, and to whom. We want someone who sees CRM as more than a set of automated sequences. These are people considering a significant education decision, and the job is to make our communication useful, relevant, and personal at scale, including through thoughtful use of AI. &#x2728; &#x1F680; What You&apos;ll Own &#x1F3AF; Turn new leads into sales conversations and applications <ul><li>Own the journey from new lead to booked call or application across email, WhatsApp, events, and product.</li><li>Build nurture journeys by program, audience, and funnel stage, rather than sending everyone through the same sequence.</li><li>Test messaging, timing, frequency, and channel mix, and track the impact on lead-to-call and lead-to-application conversion.</li><li>Run the monthly university newsletter, including planning the content, writing and editing it, coordinating inputs across the university, and tracking performance. </li></ul>&#x1F504; Reactivate existing leads <ul><li>Build a structured approach to re-engaging people who have previously shown interest in a degree but have not applied or enrolled.</li><li>Develop and test reactivation campaigns across email, WhatsApp, events, program previews, assessments, and other formats. Track what works by program and audience so future intakes benefit from those learnings.</li><li>Work with Sales and Admissions on the handover of reactivated leads and report on reactivation performance. </li></ul>&#x1F4C5; Run lifecycle marketing around events <ul><li>Own communications around webinars, open days, taster sessions, and other prospective-student events, including registration, reminders, no-show follow-up, and post-event nurture.</li><li>Track how many qualified leads, calls, and applications each event generates and use that data to improve future events. </li></ul>&#x1F4CA; Understand and improve the funnel <ul><li>Work across the pre-sales funnel: lead to MQL to SQL to booked call to opportunity.</li><li>Track conversion by stage, program, market, source, and audience. Find where people are dropping out and investigate why.</li><li>Maintain lead scoring and segmentation in HubSpot. Build reporting that Marketing, Sales, and Admissions can actually use, then turn what you find into changes to messaging, timing, segmentation, or channel. </li></ul>&#x270D;&#xFE0F; Write and test the CRM content <ul><li>Write the lifecycle emails, WhatsApp messages, in-app messages, and reactivation sequences yourself.</li><li>Turn complex academic information into clear, useful copy for prospective students. Test subject lines, headlines, CTAs, message length, and positioning, and apply the learnings to future campaigns.</li><li>Create simple assets in Canva or Figma when needed, with support from the creative team for larger pieces. </li></ul>&#x1F91D; Own the handover to Sales <ul><li>Define when a lead is ready for Sales or Admissions, what information should be passed over, and what feedback comes back.</li><li>Work with both teams on lead quality, response times, and the regular funnel review.</li><li>Use cohort and conversion data to answer questions about lead quality. </li></ul>&#x1F916; Help define how we use AI in lifecycle marketing <ul><li>Identify where AI can make lifecycle communication more relevant or efficient.</li><li>Define the audience context, tone, prompts, and editorial rules, then review and test the output.</li><li>Make sure AI-supported messaging stays accurate, useful, and consistent with our brand. </li></ul>&#x2728; What You Bring <ul><li>7+ years in lifecycle marketing, CRM, growth, or marketing operations, ideally in a B2C environment with a long, considered purchase.</li><li>Hands-on in HubSpot or a comparable platform (Braze, Klaviyo, Iterable, Salesforce Marketing Cloud). You can build a workflow, debug a sequence, and pull a report without waiting for anyone. You see CRM as a means to more students.</li><li>A track record in activation and reactivation</li><li>Exceptional English writing skills and ability to work in an English-speaking team.</li><li>A strong copywriter with a testing mindset. You can write compelling lifecycle copy, from subject lines and CTAs to full email journeys, and use A/B tests to continuously improve what resonates and converts.</li><li>Sharp with funnel data. Spreadsheets and BI tools. Given a messy funnel, you find where the loss is and how to fix it.</li><li>You have worked alongside a sales team and kept that relationship productive.</li><li>An eye for design and the ability to build a clean asset yourself in Canva or Figma if needed.</li><li>Ownership, curiosity, and a preference for doing over planning.</li><li>A belief that education changes lives. &#x1F30D; </li></ul>&#x1F49C; Nice To Have, Not Required <ul><li>You write German that persuades.</li><li>Experience in higher education, edtech, or another regulated category.</li><li>AI-driven personalization in a lifecycle or CRM context.</li><li>WhatsApp Business API, or messenger marketing under German consent rules.</li><li>Webinar and event funnels.</li><li>Lead magnet design experience. </li></ul>What Matters To Us We&#x2019;re looking for people who thrive in a dynamic, mission-driven environment. These traits are especially important to us: <ul><li>Ownership &amp; Independence &#x2013; You take initiative and get things done</li><li>Collaborative Mindset &#x2013; You enjoy working across teams and disciplines</li><li>Clear &amp; Thoughtful Communication &#x2013; You know how to adapt your message to different audiences</li><li>Integrity, Curiosity &amp; Growth &#x2013; You&#x2019;re honest, open-minded, and always looking to learn</li><li>Proactivity &amp; Drive &#x2013; You bring energy and momentum to your work</li><li>Commitment to Execution &#x2013; You don&#x2019;t just dream big&#x2014;you make things happen</li><li>Passion for Sustainability, Entrepreneurship &amp; Technology &#x2013; You care deeply about building a better future </li></ul>Perks &amp; Benefits &#x1F331; Grow with us At Tomorrow University, we foster lifelong learning. You&#x2019;ll have access to our innovative programs and be part of a culture that encourages continuous growth, personally and professionally. &#x1F30D; Travel the world together Twice a year, we bring the whole team together for a week-long Workation somewhere in Europe, think bonding, brainstorming, and big ideas in beautiful places. &#x1F334; Time to recharge You&#x2019;ll get 25 vacation days per year, plus public holidays based on your location. Ready to shape the future of education and make an impact? Join us and help reimagine how we learn, grow, and build a better tomorrow. At Tomorrow University, we believe in your potential, not your paperwork. Degrees are great, but your drive matters even more &#x1F680; Copy HTML content By submitting this application, I agree that my personal data will be collected, processed, and retained by the company solely for the purposes of managing and assessing my candidacy. Compensation As an international remote-first organisation, compensation is benchmarked against role level, experience, internal equity, and local market conditions in the candidate&#x2019;s country of residence. The advertised range reflects the base salary for this role. Depending on the role and seniority level, additional compensation components, such as VSOPs, may also be offered. By submitting this application, I agree that my personal data will be collected, processed, and retained by the company solely for the purposes of managing and assessing my candidacy.

Growth Marketing Manager (CRO & Lifecycle) (f/m/x) - 100% Remote

Salary Range: $150-175k + Equity Eligibility Benefits: FREE employee-only medical coverage, a 4% employer 401(k) match, and FREE short-term disability. Other incredible benefits HERE. Location: Remote in the continental US, with 25% nationwide travel Reports to: SVP, Strategy Who You Are We are looking for a highly analytical Growth Leader who bridges the gap between digital performance marketing and product-led growth. You feel completely at home digging into web and app analytics, running A/B tests, and working directly with software engineers to shape product features. If you have a proven track record of using behavioral marketing to build digital funnels that drive physical foot traffic and real-world revenue, we&#x2019;re looking for you. Your Mission Transform Playbook&#x2019;s digital platform into a high-converting revenue engine that drives real-world, in-person utilization across two distinct audiences. You will own the digital-to-physical conversion path, architecting pre-login acquisition funnels to capture external demand, while simultaneously partnering with our Product team to build in-app mechanics that engage and monetize our audiences. You will also architect the centralized creative workflows, automation, and AI pipelines that allow these marketing engines to be spun up instantly at new properties with minimal operational lift. The Two Audiences You Will Own: <ul><li>The Public: External consumers and corporate groups. You need to capture their intent before they ever log in or download an app. You will use SEO, paid ads, and high-converting web infrastructure to drive discovery and direct bookings for our physical spaces (boardrooms, event halls, outdoor spaces) and public programming (ticketed events). </li><li>Tenants: The employee population working for the companies inside our buildings. You will determine the mix of physical, experiential, and digital channels needed to capture their attention and drive initial registration. Because every building is different, you must ensure these acquisition strategies are highly targeted to fit the unique demographics, psychographics, and corporate cultures of the companies inside it. Once registered, you will define the in-app product mechanics, UI/UX booking flows, and automated lifecycle campaigns necessary to influence their daily behavior and turn this ecosystem into active users of our amenities, fitness centers, bookable spaces, and daily services. </li></ul>Outcomes You&#x2019;ll Deliver: <ul><li>Build the Analytics Infrastructure: You will define the event schema, set up the tracking architecture, and establish exactly what metrics need to be measured to understand and influence user behavior</li><li>Optimize Digital Funnels: Map exactly where we are losing users across all service lines and build an immediate testing roadmap to fix conversion drop-offs</li><li>Capture the Captive Audience: Figure out how to get building tenants registered. You will design offline-to-online acquisition loops tailored to the specific demographic and psychographic makeup of a building&apos;s companies</li><li>Drive In-App Monetization: Design automated, behavioral lifecycle campaigns (email, push, retargeting) that get users to sign up for memberships and book spaces, services, and events, leveraging predictive analytics to identify and retain users</li><li>Guide the Product Roadmap: Work closely with engineers to build features that drive utilization. This includes developing logged-out discovery paths, smart recommendations, frictionless checkout flows, and seamless upsells. </li><li>Architect Public Acquisition: Launch targeted paid campaigns and build un-gated landing pages. Capture external web traffic and convert it into qualified leads, physical space tours, and direct bookings</li><li>Command Visual Excellence &amp; Content Workflows: Ensure our websites and digital platforms maintain a premium aesthetic everywhere. You will build scalable systems to capture and generate high-quality content. </li><li>Scale AI &amp; Automation Pipelines: Build a centralized stack integrating LLMs and our native CRM features to dynamically generate localized copy, retargeting sequences, and creative assets, ensuring properties operate at peak marketing quality without burdening the local teams. </li><li>Establish Multi-Touch Attribution: Connect digital campaign performance and on-platform user behavior directly to physical space utilization and top-line property revenue </li></ul>What You&#x2019;ll Need: <ul><li>6+ Years in Consumer Marketplace, Hospitality Tech, or O2O Growth: You have successfully scaled digital platforms that drive physical foot traffic, real-world space bookings, ticketing, or local service utilization. Note: This role is focused entirely on using digital funnels to drive in-person, real-world actions. Traditional B2B SaaS, physical e-commerce, or pure event marketing backgrounds are not a fit</li><li>Deep Product &amp; Analytics Fluency: Advanced mastery of web and app analytics tools. You have hands-on experience setting up event tracking, defining requirements for engineers, and running systematic A/B tests</li><li>Pre-Login &amp; Acquisition Experience: Direct experience building top-of-funnel discovery channels like SEO, paid media, and landing pages. You know how to capture user intent and drive action without forcing an initial app download </li></ul>Key Competencies: <ul><li>Omnichannel Acquisition Skills: You know how to use physical and experiential touchpoints as measurable acquisition channels to drive digital registration</li><li>AI &amp; Stack Automation: You know how to build AI tools and automation directly into a marketing stack to scale campaigns without needing a massive team</li><li>Creative Workflow Management: You know what a premium digital experience looks like, and you know how to scale it. You can manage visual standards across a nationwide portfolio and build seamless workflows to generate content at scale</li><li>Strategic Solo Operator: You thrive as a one-person shop. You will not have a department of direct reports; instead, you will rely on a network of cross-functional collaborators, freelancers, and AI tools to execute. You have the ability to operate as a nimble team of one, capable of configuring tracking, wireframing a UI flow, interpreting raw event data, and presenting clear insights to executive leadership</li><li>The In-Person Conversion Strategist: You deeply understand the psychological friction of getting a consumer to show up in person. You know how to use behavioral nudges, digital urgency, localized targeting, and frictionless UX to influence real-world actions</li><li>Data-Obsessed Optimizer: You instinctively look at behavioral analytics before making decisions. You rely on quantitative data and psychographic insights rather than assumptions to guide product roadmap requests and marketing investments</li><li>AI-First System Scaler: You refuse to rely on manual, one-off campaigns. You view AI, automation, and structured creative workflows as the foundational architecture required to rapidly deploy repeatable marketing across a nationwide portfolio </li></ul>Our Core Values: Playbook&apos;s culture is based on a shared respect for our lived values HERE. Fit with our values is a critical component of our hiring process, and you and all of our colleagues are expected to live our core values in interactions with team members, customers, and stakeholders. An assessment of how you have exhibited our values is also an important part of your performance review process. Our Commitment To You: Playbook is committed to building a team that represents a variety of backgrounds, perspectives, and skills. We know the more inclusive we are, the greater our impact will be! A Quick Note About Salaries: We list salaries based on a few key factors. These include location-specific budgets, market trends, team size, and the scope of the building. Since we&#x2019;re a national company working with office properties of all shapes and sizes, the listed salary is tailored specifically to this role and may differ from similar-titled roles on our Careers Page. Curious or want to chat more about it? We promise to be open and transparent about these details throughout our interview process. We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.

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Remote Growth Marketing jobs

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Growth Marketing in other regions

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