
Performance Lead
Job Description
Posted on: July 3, 2026
Performance Creative Lead | Remote UK
Our client is a fast-growing B-corp adventure travel marketplace and we're hiring a Performance Creative Lead to own the single biggest lever we have on CAC: the creative.
You'll own the creative engine end to end, concepting, testing, iteration, and the AI-enabled operating model that lets a lean team ship at scale. The headline outcome is a structurally lower CAC over the next twelve months, driven by creative intelligence, not media efficiency tricks.
What you'll own:
- Blended CAC by channel and matrix cell
- Hook rate and CTR on cold acquisition creative
- Net-new concepts shipped per month (not variations)
- Creative-attributed contribution to first-booking volume
What we're looking for:
- 5+ years in performance creative, creative strategy or growth marketing — with 2-3 years owning a CAC, hook rate or CTR number directly
- Hands-on with Meta, TikTok, Google and creative analytics tools (Motion, Atria or similar)
- AI-native — you've built automated creative workflows, not just used ChatGPT for subject lines
- As comfortable reading a performance dashboard as writing a brief
- GA4 and Hex (or equivalent) — you pull your own data
Why this role:
- Remote, fully flexible, mission-driven
- 38 days holiday, free trip in year one, £500 travel voucher, AXA private healthcare
- A direct line to leadership who want to be pushed
- A function to build, not inherit
Apply now
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