Freelance Graphic Designer

Are you Graphic Design obsessed? Up to date with the latest trends, visuals and trends and want to freelance with an amazing, fast paced swimwear brand? Kulani Kinis are a fast paced eCommerce business absolutely nailing the swimwear industry! Our love for our customers spreads across the entire globe with over 1 million followers in our community!

The freelance Graphic Designer’ will work on a mixture of digital and print projects for different areas of the business across Paid/Marketing, Brand, eCom, and PR/Social.

Across 2-3 days your main accountabilities will be:

Multi-Channel Design: Conceptualise and produce cohesive on-brand assets for Web (banners/landing pages), EDM, Paid Social, Wholesale, and Print.

Video Mastery: Edit engaging long and short-form video content for YouTube, TikTok, and Reels that stops the scroll.

Campaign Execution: Partner with the Brand & Creative team to design and launch global marketing campaigns from concept to delivery.

Brand Evolution: Push creative boundaries while maintaining brand integrity across digital platforms and physical retail locations.

End-to-End Production: Manage high-volume deadlines, liaise with printers/vendors, and perform high-quality photo retouching as needed.

Data-Driven Design: Utilise UX feedback and engagement metrics to refine designs and optimise the customer journey.

What we are looking for:

Technical Skills & Experience

• Proven Track Record: 2–4+ years of graphic design experience, ideally within a fast-paced fashion or beauty brand.
• Software: Proficient in Adobe Creative Suite (Photoshop, Illustrator, InDesign). Proficiency in Premiere Pro or After Effects is a major plus.
• Education: Bachelor’s degree in Graphic Design, Fashion, Communications, or a related creative field.
• Digital Native: A deep understanding of the 18–35 female demographic and a portfolio that showcases success across Web, EDM, and Social Media.
• Trend Hunter: You live and breathe social trends, possessing the agility to turn "viral moments" into on-brand assets instantly.

Key Attributes

• Creative Storyteller: You don’t just "make graphics"-you know how to build a visual narrative that resonates with a global online audience.
• Fast-Paced & Agile: You thrive in a dynamic environment, managing multiple campaign deadlines with a high sense of urgency and incredible attention to detail.
• Collaborative Spirit: You are a high-energy self-starter who is confident in your craft but humble and open to feedback.
• Innovative Mindset: Driven by curiosity, you are constantly looking for ways to push the brand’s visual identity forward.