Marketing Analyst (Hotel Level)

About The Company Hilton is a globally recognized leader in the hospitality industry, renowned for its commitment to delivering exceptional guest experiences and fostering a diverse, inclusive workplace culture. With a history spanning over a century, Hilton has welcomed more than three billion guests and operates a portfolio of world-class brands that cater to various market segments. As the #1 World's Best Workplace, Hilton prides itself on providing a supportive environment that encourages professional growth and leadership development. The company's innovative approach combines creativity and performance to shape the future of hospitality, making it an employer of choice for talented professionals worldwide. About The Role This is a remote position based in Chicago, IL, and offers an exciting opportunity for an Analyst to join Hilton’s Americas Marketing team. Reporting directly to the Manager of Hotel Level Marketing Agency Solutions, you will be integral to Hilton’s broader Commercial Services organization. Your primary focus will be collaborating with revenue management, sales, and analytics teams to drive profitable growth through strategic marketing initiatives. As part of Hilton’s newly launched in-house marketing agency, you will manage multi-channel marketing campaigns aimed at enhancing commercial performance and strengthening hotel partnerships. This role requires a blend of creativity, digital marketing expertise, data-driven decision making, and strategic thinking to deliver impactful results. You will oversee a portfolio of hotels, optimize paid media strategies, and ensure active engagement within Hilton’s Hotel Level Marketing Program, contributing to the company’s overall growth and brand presence. Qualifications

• Minimum of one (1) year of professional experience in paid media advertising
• Proficiency in Meta and Google Ads platforms, including campaign strategy, execution, and optimization across Search, Display, and Video
• Understanding of audience targeting, bidding strategies, and performance measurement
• Ability to analyze and translate commercial performance data into actionable insights
• Experience working with analytics tools such as Salesforce and Adobe Analytics (preferred)
• Professional certifications from Google and Meta (preferred)
• Bachelor’s degree in marketing, advertising, or a related field (preferred)
• Experience in marketing or media agency environments, including account management (preferred)
• Located in or willing to relocate to Chicago, IL
• Willingness to travel up to 20%

Responsibilities

• Manage a portfolio of hotels, serving as a strategic marketing advisor to develop tailored paid media strategies aligned with each hotel’s market and goals
• Lead the planning, execution, and optimization of multi-channel marketing campaigns, including paid search, paid social, and metasearch initiatives
• Provide budget recommendations and investment strategies based on performance data and market analysis
• Translate analytics insights into actionable campaign improvements to maximize ROI and engagement
• Collaborate regularly with hotel partners, agency teams, and enterprise stakeholders to communicate campaign performance, identify risks, and explore opportunities for growth
• Identify opportunities for program development and evolution by understanding hotel needs and market trends
• Support innovation and advocacy efforts within Hilton’s marketing programs to enhance effectiveness and reach
• Stay informed on industry best practices and emerging digital marketing trends to continuously improve campaign strategies

Benefits

• Go Hilton travel program offering 110 nights of discounted travel with room rates as low as $40/night
• Hilton Shares employee stock purchase plan at a 15% discount
• Paid parental leave for eligible team members, including partners and adoptive parents
• Mental health resources, including free counseling through the Employee Assistance Program
• Paid Time Off (PTO), accruing from 20 days and increasing with tenure
• Comprehensive medical, dental, and vision coverage
• Life insurance and short- and long-term disability benefits
• Retirement savings plans, including 401(k) options
• Additional wellness programs, educational assistance, adoption support, and backup childcare services
• Flexible spending accounts, health savings accounts, legal services, and travel discounts

Equal Opportunity Hilton is committed to creating an inclusive environment and is proud to be an Equal Opportunity Employer. We do not discriminate based on race, color, religion, sex, national origin, age, disability, veteran status, or any other protected category. We welcome applications from all qualified individuals and provide reasonable accommodations during the application process to ensure equal access.