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Latest News AboutMarketing Strategy






























The Verge•3 days ago•
900
The Secret Battle for Your Attention: Inside the Digital Marketing Revolution with a Top CEO
Dive into the future of digital marketing with insights from Digitas CEO Amy Lanzi! Learn how data, AI, and creators are reshaping the battle for attention. #DigitalMarketing #AI #Creators #MarketingStrategy #AttentionEconomy

Marketing Week•5 days ago•
960
Unlock the Power of Britishness: How Top Brands Drive Marketing Success with Cultural Codes
Discover how top brands like Specsavers and Heinz leverage Britishness to boost marketing effectiveness by 43%! Learn the secrets of cultural codes and humor in branding. #MarketingStrategy #BrandBuilding #Britishness #CulturalMarketing #HumorInAds

Search Engine Journal•1 week ago•
920
Master Consumer Trust: 5 AI-Powered Content Marketing Strategies That Drive Growth
Unlock growth with trust! Discover 5 AI-powered content marketing strategies that build consumer loyalty and drive revenue. #ContentMarketing #AITrust #ConsumerTrust #MarketingStrategy #DigitalMarketing

U.today•2 weeks ago•
930
Shiba Inu's Shibarium Sparks Outrage with Desperate AI Spam Marketing Plan
Shiba Inu's Shibarium is under fire for a desperate marketing move: urging AI-powered spam to inflate social media buzz. Community outrage grows as SHIB drops out of the top 30. #CryptoMarketing #ShibaInu #AI #SocialMediaStrategy #Cryptocurrency

Ad Age•2 weeks ago•
930
Why the NBA's Marketing Chief Is Stepping Down After a Game-Changing Brand Transformation
The NBA's marketing chief Tammy Henault is stepping down after transforming the brand with innovative campaigns for Gen Z and global fans. #Marketing #NBA #BrandStrategy #CMO #SportsMarketing

Ad Age•2 weeks ago•
980
Las Vegas Unveils 'Welcome to Fabulous': A Bold New Brand Platform to Revive Tourism
Las Vegas is shaking things up with its new 'Welcome to Fabulous' brand platform! Discover how this bold move aims to revive tourism and capture global attention. #LasVegas #BrandStrategy #Marketing #Tourism #Rebranding

Bbc•2 weeks ago•
860
How Bournemouth Hoteliers Are Fighting Negative Perceptions with a Bold Marketing Campaign
Discover how Bournemouth hoteliers are using a powerful marketing campaign to fight negative perceptions and boost tourism! #MarketingStrategy #TourismMarketing #Bournemouth #Hospitality #BrandPerception

The Drum•2 weeks ago•
960
Harry Styles' Secret to Billion-Dollar Brand Extensions: Why His New Venture Is a Marketing Masterclass
Harry Styles isn't just a pop star—he's a marketing genius! Discover how his bold brand extension into sexual wellness is a masterclass in leveraging fame for business success. #BrandExtension #MarketingStrategy #HarryStyles #SexualWellness #BusinessGrowth

Defector•3 weeks ago•
800
Unveiling Guerrilla Marketing: How a Worker-Owned Website Stole the Spotlight on TNT Sports
Discover how a simple baseball game turned into a guerrilla marketing masterpiece! A worker-owned website got free exposure on TNT Sports—proof that authenticity wins. #GuerrillaMarketing #SportsMarketing #BrandVisibility #WorkerOwned #MarketingStrategy

Campaign•3 weeks ago•
890
Volkswagen Unveils New 'YourVolkswagen' Campaign: A Deep Dive into Their Latest Brand Platform
Volkswagen is back with a fresh take on their 'YourVolkswagen' platform! Discover how Adam & Eve/DDB's creative work is shaping the future of automotive marketing. #Volkswagen #BrandStrategy #Marketing #Advertising #Innovation

The Business Of Fashion•4 weeks ago•
830
How Trinny London's New CMO Is Revolutionizing Beauty Brand Storytelling for Global Growth
Trinny London's new CMO from Charlotte Tilbury is shaking up beauty marketing with emotive storytelling and a focus on personalization! Sales up 25% to $94M, self-funded expansion, and new campaigns on the way. #BeautyMarketing #BrandStrategy #CMO #TrinnyLondon #GlobalExpansion

Adweek•1 month ago•
1130
How Stanley Steemer's Rebrand with Havas Chicago is Shaking Up the Cleaning Industry
Stanley Steemer is teaming up with Havas Chicago for a major rebrand! Discover how they're evolving from luxury clean to household essential with a revamped jingle and new campaigns. #BrandStrategy #Marketing #StanleySteemer #HavasChicago #Rebranding

Adweek•1 month ago•
890
Unlock the Secret: How Brands Are Riding Taylor Swift's Orange Wave to Marketing Glory
Discover how brands like Panera and Reese's are mastering reactive marketing with Taylor Swift's TS12 Orange wave! Learn the secrets to authentic engagement and massive reach. #TaylorSwift #MarketingStrategy #BrandLoyalty #ReactiveMarketing #Swifties

The Hershey Company•1 month ago•
820
Seizing the Moment: How Hershey's Turned a Taylor Swift Cameo into a Marketing Masterpiece
How Hershey's turned a Taylor Swift cameo into a marketing masterpiece in just 24 hours! 🚀 Discover the secrets behind their viral campaign and how you can apply these strategies to your brand. #MarketingStrategy #TaylorSwift #ViralMarketing #BrandAgility

Search Engine Journal•1 month ago•
810
8 Game-Changing Content Marketing Trends Every CMO Must Know in 2025
🚀 8 Content Marketing Trends Every CMO Must Know in 2025! From AI-driven creation to micro-communities, discover how to stay ahead in the evolving marketing landscape. #ContentMarketing #AI #DigitalMarketing #CMO

Property Industry Eye•1 month ago•
1070
The Secret to a Never-Ending Client Pipeline in Real Estate
Discover how top estate agents keep their pipelines full without relying on luck or secret leads. It's all about the funnel! #RealEstateMarketing #SalesFunnel #LeadGeneration

Patch•2 months ago•
830
Starbucks Shakes Up Strategy: Closing 90 Stores Nationwide, Including 20 in California
Starbucks is closing 90 pickup-only stores, including 20 in California, as part of a major strategy shift to focus on customer service. #Starbucks #MarketingStrategy #CustomerExperience #RetailNews

Famous Campaigns•2 months ago•
810
TD Bank's Genius Marketing Hack: Featuring Global Brands Without the Legal Hassle
How did TD Bank feature global giants like Nike and Apple in its ads without breaking any laws? Discover the genius behind this marketing loophole that's making waves! #MarketingGenius #CreativeAdvertising #TDBank #Investment

Campaign•2 months ago•
850
How Top Brands Are Leveraging England’s Euros Victory in Their Marketing Strategies
How are top brands like M&S and Sainsbury's turning England’s Euros victory into marketing gold? Discover the creative campaigns capitalizing on national pride. #MarketingStrategy #BrandEngagement #Euros2025 #RealTimeMarketing

Marketing-interactive•2 months ago•
930
Gwyneth Paltrow's Unexpected PR Stunt: A Masterclass in Crisis Marketing or a Missed Mark?
Did Astronomer just rewrite the crisis PR playbook? Their bold move with Gwyneth Paltrow has everyone talking. Genius or gamble? #PRStrategy #CrisisManagement #BrandNarrative

Nz Herald•2 months ago•
840
Minimalist Branding Revolution: How Simplicity is Winning Over Consumers
Discover how minimalist branding is reshaping consumer preferences and why simplicity is the new standout strategy. #MinimalistBranding #MarketingStrategy #ConsumerTrends
Rnz•2 months ago•
960
Why Smeg's New World Giveaway is a Marketing Masterstroke
Smeg's latest giveaway with New World is more than just a promo—it's a strategic move that's paying off. Discover why marketing experts are calling it a masterstroke. #MarketingStrategy #BrandAwareness #Smeg #NewWorld

The Drum•2 months ago•
940
Unlocking the True Power of Brand Purpose: Beyond Buzzwords to Business Success
Discover how brands like Elf Beauty and Patrón Tequila are redefining success with authentic brand purpose. It's not just CSR—it's about emotional, creative missions that resonate. #BrandPurpose #MarketingStrategy #AuthenticMarketing

Nacs•2 months ago•
930
7-Eleven's 'Roll-Up & Refuel': A Bold Celebration of Skate and Car Cultures
Skate by day, cruise by night! 🛹🚗 7-Eleven's new #RollUpAndRefuel campaign celebrates the vibrant cultures that keep moving. Check out the exclusive deals and limited merch! #MarketingStrategy #BrandEngagement

Digiday•2 months ago•
960
Zero-Click Search Crisis: How B2B and DTC Marketers Are Adapting to AI-Driven Changes
Zero-click search and AI tools are reshaping digital marketing. Discover how B2B and DTC marketers are adapting to stay visible. #DigitalMarketing #AI #SearchMarketing #B2B #DTC

Geo.tv•3 months ago•
800
How Meghan Markle's Limited Edition Rosé Mastered the Art of Exclusivity in Marketing
Meghan Markle’s rosé sold out in an hour—but was it demand or genius marketing? Discover how limited editions and exclusivity can skyrocket a brand’s appeal. #MarketingStrategy #BrandExclusivity #MeghanMarkle

Axios•3 months ago•
840
Why Big Brands Are Going Niche to Captivate Audiences, According to TikTok Star GirlBossTown
Big brands are ditching mass appeal for niche markets, and it's working! Discover how tapping into micro-communities can revolutionize your marketing strategy, straight from TikTok's GirlBossTown. #NicheMarketing #BrandStrategy #DigitalMarketing

Bandt.com.au•3 months ago•
900
The Truth About Branding in Advertising: Why Your Ads Might Not Be as Effective as You Think
Think your ads are well-branded? Think again. New insights reveal why even iconic brands sometimes miss the mark. #Branding #Advertising #MarketingStrategy

Ad Age•3 months ago•
820
Why Accenture Song Snagged Initiative's Global CEO to Revolutionize Its Marketing Strategy
Accenture Song just made a game-changing hire! Dimitri Maex, former global CEO of Initiative, is now leading their marketing arm. This signals a major push into media and marketing innovation. #MarketingStrategy #Leadership #AccentureSong #MediaInnovation

Famous Campaigns•3 months ago•
1000
Canva's Genius OOH Campaign Turns Waterloo Station into a Marketing Playground
Canva’s latest OOH campaign turns Waterloo Station into a marketing playground, humorously addressing client-agency frustrations while showcasing its powerful features. A must-see for creatives! #Marketing #Creativity #Canva #OOHCampaign