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Latest News AboutMarketing Strategy






























Entrepreneur•2 hours ago•
950
The 2026 Digital Marketing Playbook: From Keywords to Intent-Driven Success
Is your digital marketing strategy ready for 2026? Discover the new playbook shifting from keywords to intent, with AI search, Social SEO, CTV, and more. #DigitalMarketing #MarketingStrategy #AI #SEO #CTV #SocialMediaMarketing

The Drum•3 days ago•
820
How Coca-Cola's CMO Transformed a 6,000-Agency Mess into a Digital-First Marketing Powerhouse
How did Coca-Cola's CMO turn a 6,000-agency mess into a digital-first marketing machine? Discover the secrets behind their shift to 70% digital media spend, AI adoption by 85% of marketers, and data-driven hyper-personalization at scale. #MarketingStrategy #DigitalTransformation #AIinMarketing #BrandGrowth #CMOInsights

Nbc News•6 days ago•
960
How A24's 'Marty Supreme' Marketing Blitz Is Revolutionizing Film Promotion with Blimps, Wheaties & Viral Stunts
How do you market a movie in 2025 when traditional methods no longer work? A24's answer: a 135-foot blimp, Timothée Chalamet on Wheaties boxes, and viral stunts that have crowds calling the police. Discover the unconventional marketing playbook behind 'Marty Supreme' that's changing how films get promoted. #MovieMarketing #ViralMarketing #A24 #TimotheeChalamet #MarketingStrategy #FilmIndustry

Shop Eat Surf Outdoor•1 week ago•
990
Arc’teryx Marketing Chief Reveals: How Staying True to Mission Drove 31% Growth in 2025
Arc’teryx's SVP of Brand Marketing shares how staying true to their mission drove 31% growth in 2025. Discover insights on resilience, authenticity, and their plans for a sustainable future in 2026. #MarketingStrategy #BrandGrowth #Sustainability #ArcTeryx #OutdoorIndustry

Marketing Dive•1 week ago•
840
Top Marketing Campaigns of 2025: How Brands Thrived in Chaos
Discover how top brands like Chili’s, American Eagle, and Dove thrived in 2025’s chaotic market with nostalgia, social-first strategies, and edgy humor. #MarketingStrategy #BrandCampaigns #DigitalMarketing #ContentMarketing #SocialMedia

Dawn•3 weeks ago•
860
How Neelofar's Marketing Campaign Became a Masterclass in Authentic Engagement
Discover how Fawad Khan and Mahira Khan's Neelofar film promotions set a new standard in marketing with viral bus tours, campus visits, and emotional authenticity! #MarketingStrategy #FilmPromotions #AuthenticEngagement #Neelofar #ViralMarketing

The Drum•3 weeks ago•
1060
Unforgettable B2B Ads That Prove Business Marketing Can Be Thrilling
Think B2B ads are boring? Think again! From Volvo's epic splits to HP's cyber thrillers, discover the campaigns that prove business marketing can be as creative and exciting as B2C. #B2BMarketing #CreativeAds #MarketingStrategy #BusinessAdvertising #BrandBuilding
Abc.net.au•1 month ago•
960
Don't Get Tricked: The Shocking Black Friday Sales Tactics That Cost You Money
Black Friday deals can be traps! Learn how to spot misleading sales tactics and protect your wallet. #BlackFriday #ConsumerRights #MarketingTips #SmartShopping #ACCC

Pr Week Uk•1 month ago•
1040
Warburtons Hires Comms Agency for 150th Anniversary Brand Boost
Warburtons is gearing up for its 150th anniversary with a new comms agency to boost brand storytelling! 🎉 #BrandStrategy #Marketing #AnniversaryCampaign #Warburtons #CorporateComms

Pyok•1 month ago•
920
Southwest Airlines' Bold Bet: Can They Really Get You Home for the Holidays After Their Infamous Meltdown?
Southwest Airlines is betting big on holiday travel trust with their new campaign, but can they deliver after the 2022 meltdown? 🎄✈️ #SouthwestAirlines #MarketingStrategy #TravelTrust #HolidayTravel #AirlineIndustry

Axios•1 month ago•
1130
The Rise of the Chief Communications and Brand Officer: Why AI and Culture Wars Are Forcing a Marketing Revolution
Discover why top companies are merging communications and brand under one leader! AI and culture wars are reshaping marketing roles—don't miss out on this industry shift. #MarketingStrategy #BrandManagement #AI #Leadership #CorporateCommunications

Campaign•1 month ago•
920
How Digitas UK's New Platform Could Revolutionize Brand Visibility in AI Search Results
Brand visibility is evolving! Digitas UK's new platform helps companies stay relevant in AI search results as we shift from traditional search to conversational AI. #DigitalMarketing #AI #BrandStrategy #LLM #MarketingInnovation

Outside Magazine•1 month ago•
920
Unlock Pro-Level Performance for $21K: Inside Fusion's Revolutionary 'Pro Contract' for Amateurs
Would you pay $21K for a pro contract? Fusion is selling one-year pro experiences with wind-tunnel testing, elite networks, and personalized gear—no talent required! #MarketingStrategy #ProContract #PerformanceOptimization #Cycling #Triathlon #BrandMarketing

Theprint•2 months ago•
950
How Bingo! Chips Turned Failure Into a Viral Marketing Triumph
Bingo! Chips just showed how to turn a 'Big No' into a viral yes! By roasting their own failures and launching new flavors, they built authenticity and trust. A masterclass in marketing strategy! #MarketingStrategy #BrandAuthenticity #ViralCampaign #BingoChips #HumorousMarketing

Creative Bloq•2 months ago•
860
How Fanta Turned Fan Power into a Viral Marketing Goldmine
Fanta's viral Halloween campaign proves audiences now hold the mic! Discover how they achieved billions of impressions without spending a dollar on media. #ViralMarketing #BrandStrategy #FanPower #Authenticity #HalloweenCampaign

Techcrunch•2 months ago•
940
Unlock Viral Growth: The Ragebait Strategy That Catapulted Cluely to Fame
Discover how Cluely's Roy Lee used ragebait to go viral and secure $15M in funding! Learn why controversy might be your key to startup success. #ViralMarketing #StartupStrategy #Ragebait #AIMarketing #GrowthHacking

Motorsport.com•2 months ago•
890
NASCAR's Bold Marketing Revolution: Embracing Its 'Badass Origin Story' to Captivate Fans
NASCAR is shaking up its marketing by embracing its 'badass origin story'! Discover how authenticity and bold strategies are redefining fan engagement. #NASCAR #MarketingStrategy #Authenticity #BrandEvolution #Motorsports
Times Of India•2 months ago•
980
Is Taylor Swift Exploiting Fans? The Shocking Truth Behind Her 38 Album Variants
Is Taylor Swift's marketing genius or fan exploitation? With 38 album variants and prices soaring, even Travis Kelce weighs in. #TaylorSwift #MarketingStrategy #FanLoyalty #BusinessGenius #MusicIndustry

Search Engine Land•2 months ago•
820
Unlock 2026 Search Dominance: The GEO Strategy That Will Transform Your Marketing
Stop obsessing over what people search for and start focusing on WHERE they search! GEO is the future of marketing, and brands that adapt now will dominate in 2026. Learn how to optimize for multi-platform discovery and build trust across every touchpoint. #GEO #SearchStrategy #Marketing2026 #AI #DigitalMarketing

Search Engine Land•2 months ago•
900
Is Your GEO Strategy Actually Working? Here's How to Measure Real Impact
Is your GEO strategy delivering real results? Learn how to measure its impact with key metrics like share of search, buyer-intent traffic, and prompt visibility. Stop guessing and start growing! #GEO #MarketingStrategy #AI #BrandMarketing #SEO

Racing Post•2 months ago•
1060
How a £3.6 Million Marketing Campaign Revived British Racing and Is Coming Back Stronger
British racing's £3.6M 'The Going Is Good' campaign drove a 60% surge in website traffic and 5% attendance growth! Targeting millennials and boosting welfare efforts, it's set to return stronger. #MarketingStrategy #BritishRacing #CampaignSuccess #DigitalMarketing #SportsMarketing

Tipranks•2 months ago•
880
How Klarna's AI Partnership with Google Is Revolutionizing Marketing and Security
Klarna is teaming up with Google Cloud to supercharge its marketing and security with AI! Discover how this partnership is making shopping smarter and safer for millions. #AI #Marketing #Fintech #Klarna #GoogleCloud

Campaign Brief•2 months ago•
890
Mouths Are Gushing Over This Twisted Healthy Treats Campaign - Here's Why
Mouths are literally gushing over Twisted Healthy Treats' new campaign! 😂 Discover how bold humor and smart marketing are shaking up the healthy snacks game. #MarketingStrategy #BrandCampaign #HealthyTreats #HumourInAdvertising #TRP

Cyclinguptodate.com•2 months ago•
900
How Jonas Vingegaard's Failed Race Delivered 10x ROI for Sponsors
When a Tour de France champion fails in competition but delivers 10x ROI for sponsors through pure marketing power. Sometimes showing up is the real victory! #SportsMarketing #ROI #BrandStrategy #MarketingROI #AthleteMarketing

University Of North Texas Athletics•2 months ago•
960
Game-Changing Marketing Tactics: How UNT Athletics Is Selling Out Stadiums with Creative Promotions
Discover how UNT Athletics is using innovative marketing strategies to fill stadiums with exciting promotions, student perks, and unforgettable game-day experiences! #SportsMarketing #FanEngagement #UNTFootball #GameDayPromotions #MarketingStrategy

Hackaday•3 months ago•
1020
The Shocking Truth About '600W' USB Chargers: How Marketing Legally Deceives You
Think that '600W' USB charger is too good to be true? You're right - but the marketing is technically legal! Discover how companies use model names to deceive without lying. #MarketingTricks #USBC #ConsumerTech #GaNChargers #TechScams

Seeking Alpha•3 months ago•
810
Cracker Barrel's Rebranding Disaster: Why They Fired Their Marketing Firm
Cracker Barrel just fired its marketing firm after a rebranding disaster! Find out why they're going back to basics and what it means for brand strategy. #Marketing #Rebranding #BrandIdentity #CrackerBarrel #BusinessStrategy

The Drum•3 months ago•
820
Why Even AI Giants Like OpenAI Are Turning to Traditional TV Ads for Brand Building
Even AI giants like OpenAI are turning to traditional TV ads for brand building! Discover why this shift is a game-changer for the AI industry and what it means for marketing strategies. #AIMarketing #BrandBuilding #TVAds #MarketingStrategy #OpenAI

Ad Age•3 months ago•
920
FIFA World Cup Marketing Secrets: How Brands Are Winning Big in North America
Ready for the marketing event of the year? Discover how brands are preparing for the FIFA World Cup in North America—from real-time activation strategies to how non-sponsors can still win big! #FIFAWorldCup #MarketingStrategy #BrandActivation #SportsMarketing #DigitalMarketing

The New York Times•3 months ago•
930
How Warner Bros. Is Revolutionizing Movie Marketing in the Digital Age
Discover how Warner Bros. is rewriting the rules of movie marketing with real-time social strategies and influencer partnerships! #MovieMarketing #DigitalStrategy #WarnerBros #Hollywood #MarketingInnovation

