SEO Specialist

DescriptionA New Role. A New Opportunity. Your Next Step ServiceMaster**®** Brands is growing! We’re adding a brand-new position to our team, and this is your chance to be part of something exciting. We always Act with Agility, which means we’re always learning, evolving, and finding better ways to succeed together. If you’re ready to help us innovate, adapt, and deliver results that matter, we’re ready for YOU! Perks & Benefits That Support You

• Medical, Dental, and Vision insurance starting the first day of the month after you’re hired
• Competitive 401(k) match to help you invest in your future
• Enjoy 15 days of paid time off, plus 10 paid holidays and 2 floating holidays to recharge and celebrate
• We’re committed to your development with career advancement and professional growth

Compensation Details: The salary range for this position is $70,000 annuallyLocation: 100% remote Join our team as an SEO Specialist! We are currently looking for a SEO Specialist to join our marketing team. In this role you will be responsible for assisting franchisees in developing and implementing effective SEO strategies for website content, conducting keyword research, and analyzing website performance. What You'll Do

• Partner with multiple franchisees to understand their business goals, target audiences, and local market conditions.
• Provide hands‑on guidance in implementing SEO best practices, including keyword optimization, on‑page structure, and technical elements like redirects and canonical tags.
• Conduct keyword research, analyze competitiveness and trends, and translate insights into optimized content strategies.
• Write and design SEO‑optimized website pages that align with brand standards and support franchise marketing goals.
• Execute, track, and analyze SEO initiatives using website analytics to measure performance and adjust strategies as needed.
• Collaborate with content and marketing teams to drive SEO‑aligned content creation and maintain a competitive digital presence.

What You'll Bring

• Deep understanding of major search engine algorithms and strong expertise in on‑page, off‑page, and technical SEO (including site speed and mobile optimization).
• Proven ability to conduct keyword research, identify high‑value keywords, and tailor strategies for different target audiences.
• Strong written and verbal communication skills with the ability to influence, collaborate, and build relationships across all levels of the organization and with external partners.
• Highly organized with strong prioritization skills, able to multitask and adapt in a fast‑paced, constantly evolving environment.
• Results‑driven self‑starter with a sense of urgency, strong initiative, and the ability to overcome obstacles efficiently.
• Team‑oriented mindset with a positive attitude, commitment to making a meaningful impact, and a focus on diversity, inclusion, and continuous improvement.
• Demonstrates a growth mindset, staying current on SEO trends, algorithm updates, and emerging technologies to keep strategies competitive.

Education And Experience

• Bachelor’s degree in Marketing, Communications, Business, or a related field.
• 1 – 3 years of experience as a SEO specialist.

About SMBServiceMaster® Brands is a leading provider of residential and commercial services in restoration, cleaning, moving, and bioremediation. Founded in 1929, we operate 4,600+ locations through 3,200 franchisees, serving over 1 million homes and businesses annually. Today, we do business under seven trusted brands across 50 states and nine countries, generating more than $3.5B in system-wide sales: ServiceMaster Restore®, ServiceMaster Clean®, Merry Maids®, TWO MEN AND A TRUCK®, TWO MEN AND A JUNK TRUCK®, Aftermath Services®, and Indoor Science. While each brand has its own identity, we share a vision: to become the most admired brand in every industry we serve. Our purpose—Be there when you need us™—extends to our team, where growth, well-being, and success are priorities. Equal Opportunity Employer It is the policy of ServiceMaster Brands, in accordance with all applicable laws, to recruit, hire, train, and promote persons in all job titles without regard to race, color, national origin, genetic information, religious beliefs, sex, gender identity, sexual orientation, age, marital status, pregnancy, disability, protected veteran status, or any other protected classifications, activities, or conditions as required by federal, state and local laws. Accessibility & Accommodations If you are unable to complete this application due to a disability, contact this employer to ask for an accommodation or an alternative application process atweacknowledge@servicemaster.com. Pre-Employment Screening Employment with ServiceMaster Brands is contingent upon the successful completion of a background check and drug screening. These screenings include criminal background and substance use testing in accordance with applicable laws and regulations. California Applicants Background checks are required, and qualified applicants with arrest or conviction records will be considered for Employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Privacy Policy https://www.servicemaster.com/california-applicant-privacy-notice/