Paid Social Executive

Senior Paid Social ExecutiveLocation: Fully remote

I am working with a fast growing DTC brand that is looking to expand its Paid Social team. This is a great chance to join a business that is scaling in the UK and internationally, where Paid Social is a major growth channel.

The role:

You will be working closely with the Paid Social team to run campaigns across Meta, TikTok and YouTube. The ideal person will blend strong performance marketing skills with a creative eye, comfortable analysing data, testing content and collaborating with creators and internal teams.

Key responsibilities:

• Manage and optimise paid social campaigns across Meta and TikTok
• Analyse creative performance and build testing roadmaps
• Work with content creators and internal teams to deliver effective ad creatives
• Provide insights and recommendations to improve ROI and conversion rates
• Keep on top of paid social trends and spot opportunities to test new ideas

What we are looking for:

• 2+ years managing paid social campaigns on Meta and TikTok (YouTube added bonus)
• Experience with creative testing and performance analysis
• Confidence in managing external partners and creators
• Strong analytical mindset with solid reporting skills
• A mix of creativity and data driven decision making