Search Marketing Director

We’re looking for an experienced and strategic Search Marketing Director to lead our end-to-end search strategy — across both organic (SEO) and paid (SEM) channels. This role will own performance outcomes, oversee multi-channel execution, and lead a team of specialists driving customer acquisition, revenue growth, and brand visibility.

Key Responsibilities:

• Define and lead the global search marketing vision across SEO and SEM.
• Oversee paid search strategy across Google, Bing, and emerging search platforms.
• Own SEO strategy — from technical and on-page optimization to content, link building, and international SEO.
• Manage a team of SEO/SEM managers, analysts, and external partners or agencies.
• Set clear KPIs and measurement frameworks to track channel performance and ROI.
• Collaborate closely with product, content, creative, and analytics teams to align marketing with business goals.
• Drive innovation through A/B testing, automation, and AI-driven performance tools.
• Stay on top of search engine algorithm changes, industry trends, and competitor movements.
• Present strategy, performance, and recommendations to executive leadership.

Requirements:

• 7+ years of experience in SEO and SEM, with 3+ years in a leadership or director-level role.
• Proven track record of managing large search budgets and delivering high-ROI campaigns.
• Deep knowledge of search platforms (Google Ads, Search Console, Bing Ads, etc.) and analytics tools (GA4, Looker Studio, Tableau).
• Strong technical SEO foundation and familiarity with CMS, schema, site architecture, and page speed optimization.
• Excellent team leadership, cross-functional collaboration, and stakeholder communication skills.
• Ability to think strategically and execute with precision in fast-paced environments.

Preferred Qualifications:

• Experience in e-commerce, SaaS, or marketplaces.
• Background in international SEO and multi-language campaigns.
• Familiarity with AI tools, automation platforms, and performance-driven creative testing.
• Google Ads and GA4 certifications preferred.

What We Offer:

• Executive-level ownership of a core growth function.
• Flexible work arrangements with global team collaboration.
• High-growth environment with clear impact on revenue.
• Competitive salary, bonus, and potential equity options.
• Opportunities for continued leadership and marketing innovation.