Rightmove's Game Changers: Meet the 6 Agents Revolutionizing the UK Property Market

Rightmove's Game Changers Campaign Highlights Agent Excellence

Six estate agents have been selected to lead Rightmove’s Game Changers marketing campaign, showcasing the pivotal role agents play in the UK property market. This initiative aims to spotlight the skill and dedication of agents through real-life success stories, reaching millions via Rightmove’s homepage, social media, and newsletter.

The Campaign's Core Message

Rightmove seeks to bridge the gap between public perception and the often-unseen efforts of estate agents. By sharing authentic experiences from home-movers and landlords, the campaign underscores the expertise and hard work that agents bring to the table.

The Standout Agents

Here are the six agents recognized for their exceptional contributions:

• Michelle Shaw-Marla, Joy Walker Estate Agents – 'The Extra Miler'
• Wendy Halliday, Rook Matthews Sayer – 'The Mind Reader'
• Christian Cloke, Christian Lewis Property – 'The Solution Finder'
• Kerry Ray, CJ Hole – 'The Chain Saver'
• Helen South, Moore Homes – 'The Rapid Replier'
• James Drewett, EXP – 'The Door Opener'

Why This Matters

Christian Balshen, Rightmove’s director of agency partnerships, emphasizes the campaign's goal to advocate for agents' invaluable work. Richard Rawlings, an industry consultant, praises the agents' personal accountability and commitment to their clients' success.

This campaign is part of Rightmove's broader effort to challenge misconceptions and highlight the critical role of estate and lettings agents in the property market.