Chief Marketing Officer

Chief Marketing Officer (CMO): Dental Support Organisation (DSO)Job Title

Chief Marketing Officer: Dental Support Organisation (REMOTE)

Salary/Package

Competitive six-figure base ($180K - $240k) + performance bonus + equity potential + comprehensive benefits

About the Organisation:

A dynamic multi-site DSO with a growing footprint across the Western U.S., backed by strong investment and a vision to become the most patient-trusted and clinician-preferred brand in dental care.

The organisation supports clinicians with full-spectrum non-clinical functions including marketing, operations, HR, finance, and analytics.

They are now seeking a Chief Marketing Officer to lead brand strategy, digital transformation, and growth initiatives driving patient acquisition, clinician recruitment and overall market expansion.

Responsibilities:

• Develop and execute a comprehensive marketing strategy that drives new patient acquisition, brand awareness and clinic-level growth.
• Lead digital transformation. including SEO, paid media, CRM, website optimisation, and analytics, to optimize marketing ROI.
• Partner with Operations and Clinical teams to ensure marketing aligns with patient experience and practice performance goals.
• Build and manage a high-performing marketing team across brand, digital, and field marketing.
• Oversee clinician recruitment marketing, building campaigns that attract and retain top dental talent.
• Manage relationships with external agencies and vendors to ensure brand consistency and impact.
• Leverage data analytics to monitor performance, refine strategy, and guide executive decision-making.
• Act as a key member of the executive leadership team, contributing to overall business strategy and growth planning.

Candidate Requirements:

• 4+ years of marketing leadership experience within DSO, healthcare, or multi-site consumer healthcare.
• Proven track record driving patient acquisition and brand growth through digital and traditional channels.
• Experience managing multi-location marketing programs and optimizing marketing ROI.
• Strong understanding of healthcare compliance in advertising and patient communications.
• Experience in brand strategy, media, CRM and digital platforms.
• Excellent leadership, communication, and analytical skills.
• Bachelor’s degree in Marketing, Business, or Communications; MBA preferred.

Certifications:

• Bachelor’s degree in Marketing, Business, or Communications; MBA preferred.

Why Join:

• Strategic seat at the executive table with clear influence on company direction.
• Opportunity to shape one of the fastest-growing brands in the DSO market.
• Creative autonomy backed by strong financial investment.
• High-impact role bridging patient experience, clinician attraction, and corporate growth.

Featured Benefits:

• Executive medical, dental, and vision
• Hybrid
• Competitive remuneration
• Equity participation (dependent on seniority and experience)
• Paid parental leave
• Hybrid flexibility and travel support