Social Media Manager - TikTok

This role focuses on building and managing a dynamic TikTok presence for a Spanish brand entering the Thai market. The successful candidate will be responsible for launching and operating a TikTok Shop, developing engaging content, and executing branding strategies tailored to Thai audiences. The position is fully remote and requires a proactive approach to digital marketing and social media management, with a strong emphasis on driving brand awareness and customer engagement in Thailand. Deliverables

• Establish and manage the brand’s TikTok account for the Thai market
• Launch and operate a TikTok Shop, ensuring seamless product listings and customer experience
• Develop and implement content strategies to increase brand visibility and engagement
• Create, schedule, and publish TikTok videos and campaigns aligned with brand objectives
• Monitor analytics to optimize content performance and audience growth
• Collaborate with internal teams to ensure consistent brand messaging
• Respond to comments and engage with the TikTok community to foster brand loyalty

Requirements

• Proven experience managing TikTok accounts and campaigns, preferably for consumer brands
• Demonstrated ability to launch and operate TikTok Shops or similar e-commerce integrations
• Strong understanding of Thai social media trends and audience preferences
• Excellent content creation and video editing skills for TikTok
• Ability to communicate effectively in English; Thai language skills are a strong advantage
• Familiarity with analytics tools to track and report on campaign performance
• Self-motivated, organized, and able to work independently in a remote setting
• Availability to collaborate with teams based in different time zones

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