Performance Marketing Manager (HR Tech / Remote First)

TalentCo are thrilled to be partnering with a fast-growing, VC-backed healthtech business transforming access to preventative healthcare for employees across the UK. With major household-name clients already on board and a product solving a genuine national health crisis, this is a company with serious momentum and a clear path to scale.

As Performance Marketing Manager, you will own the full paid acquisition strategy - from paid social and PPC through to emerging AI-driven search channels - with direct accountability for pipeline growth and revenue impact.

A fantastic opportunity for a hands-on, commercially sharp marketer who wants to build something significant in the HealthTech space.

As Performance Marketing Manager you will:

• Own, execute and scale paid social campaigns across LinkedIn and Meta
• Lead PPC and search strategy across Google Ads, building high-intent keyword strategies for branded and non-branded campaigns
• Develop strategies for AI-driven search environments, staying ahead of shifts in search behaviour
• Own channel budgets, forecasting and attribution models - reporting on revenue impact, not just lead volume
• Work closely with sales to ensure lead quality translates into real pipeline

We want to hear from you if:

• You have 5+ years in B2B performance marketing with a strong track record in paid social and PPC
• You have direct experience marketing into HR, People, or Benefits buyers
• You have a background in employee benefits, health benefits or HR tech - strongly preferred
• You are deeply analytical, comfortable owning budgets, and optimise for revenue not just leads

What do they offer?

• £50k-£70k base + performance-based bonus
• Remote working
• A largely greenfield remit at a genuine inflection point
• Direct impact on company growth, working closely with senior leadership and sales