Marketing Manager

Posted via SalaryGuide — the career platform built for marketers.

Maximus UK is hiring a Senior Marketing Manager for a home-based UK role paying £60,000-£65,000.

This role is focused on commissioner-facing marketing, integrated sales and marketing campaigns, B2G digital platforms, martech, value propositions, bid marketing, and growth-focused activity.

Before applying, use SalaryGuide to benchmark the salary range, review the role context, and tailor your resume to this exact JD.

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Role Snapshot

• Original title: Senior Marketing Manager
• Company: Maximus UK
• Location: UK, home based
• Workplace type: Remote
• Salary: £60,000-£65,000
• Seniority: Senior Level
• Employment type: Full time

Company Overview

Maximus is a global leader in health and employment services. In the UK, Maximus operates in over 270 locations across England, Scotland and Wales and employs over 5,000 staff to deliver employment, disability and health services to more than 2 million people each year.

The company partners with the UK Government, private sector businesses, and charitable organisations to deliver customer-focused services across health, employment support, occupational health, and public service programmes.

About the Role

This role leads high-impact, commissioner-focused marketing and sales activity that strengthens market positioning and supports organisational growth. It covers strategic marketing programmes, campaigns, platforms, sales activity, bid support, digital innovation, and deputising for the Head of Marketing when required.

Responsibilities

• Manage strategic commissioner-focused marketing and sales programmes that support growth and market positioning.
• Develop and execute integrated sales and marketing campaigns across digital, online, offline, and growth-focused channels.
• Manage budget spend and purchasing for corporate marketing initiatives.
• Manage B2G digital platforms and marketing technology, including corporate web, marketing automation, and lead-generation tools.
• Lead value propositions, client sales activity, pitches, bid marketing, narratives, and visual assets.
• Use insight, analytics, and market intelligence to improve campaign effectiveness and inform strategic decisions.
• Uphold brand consistency and support strategic brand and positioning work.
• Act as a senior marketing point of contact and deputy when required.

Qualifications

• Extensive experience delivering strategic sales and marketing programmes and integrated campaigns for commissioner or senior stakeholder audiences.
• Experience presenting at sales pitches for prospective B2G commissioners.
• Strong experience leading digital and multi-channel campaigns, with budget ownership and ROI focus.
• Extensive experience managing digital platforms, digital integrations, and marketing technology such as websites, case management, and marketing automation tools.
• Proven ability to develop value propositions, sales activity, and bid marketing that supports business growth and revenue.
• Solid experience using insight, analytics, and market intelligence to optimise marketing activity.
• Desirable: experience in public sector, government-commissioned, regulated, tech, or financial services environments.
• Desirable: experience supporting senior leaders or deputising in strategic marketing contexts.

Compensation and Benefits

• Salary: £60,000-£65,000
• 25 days annual leave
• Holiday trade scheme
• Flexible benefits package
• 9% combined pension
• Occasional travel required to meet business needs

Apply Through SalaryGuide

Open the full role on SalaryGuide to review the job context, benchmark the £60,000–£65,000 salary range, and tailor your resume to the Senior Marketing Manager JD before applying.

This is a senior commissioner-facing marketing role with ownership across campaigns, B2G platforms, martech, value propositions, and bid marketing.