Search Engine Optimization Specialist

Resident360 is a full-service multifamily marketing agency that helps property management companies, developers, and owners increase occupancy and brand awareness through websites, branding, and digital marketing.

The Role

We’re looking for a Search Engine Optimization Specialist who lives and breathes SEO and knows how take a website and get it ranking. You’ll manage on-page and off-page SEO strategies for communities across luxury, market-rate, affordable, student, senior, and build-to-rent markets. You’ll apply strategies, talk with clients about results and help grow organic rankings. You’ll be part of our digital marketing team, working closely with paid media, and web development to ensure every property website dominates in search—and in AI results too.

What You’ll Do

• Develop and execute SEO strategies for multifamily property websites (local SEO, technical SEO, content optimization, and GEO/AI readiness).
• Perform keyword research, competitive analysis, and site audits with a multifamily lens.
• Optimize Google Business Profiles, citations, and backlinks for local visibility.
• Collaborate with content and design teams to ensure new sites are SEO-optimized before launch.
• Track, analyze, and report performance metrics (rankings, CTRs, conversions) with actionable insights.
• Stay ahead of evolving SEO and GEO (Generative Engine Optimization) trends—especially how AI Overviews are reshaping search.
• Support onboarding of new clients by ensuring SEO foundations are strong from day one.

What You Bring

• 3+ years of hands-on SEO experience (agency experience preferred).
• Experience managing multi-location or local SEO campaigns (real estate or multifamily is a huge plus).
• Strong technical SEO knowledge—site structure, schema, indexing, Core Web Vitals, etc.
• Familiarity with WordPress and tools like Google Search Console, GA4, SEMrush, and Ahrefs.
• Excellent written communication—clear, direct, and data-driven.
• Proactive mindset: you don’t wait for problems, you find and fix them.
• A passion for multifamily marketing—or the curiosity to become an expert fast.

What’s in It for You

• Competitive salary based on experience
• Remote work
• Opportunity to work with some of the biggest names in multifamily
• A forward-thinking team that values clarity, accountability, and collaboration
• Real growth potential—your ideas and execution actually shape the future of Resident360’s digital marketing division

Why Resident360?

• We are 100% focused on multifamily marketing—this isn’t one of many verticals, it’s our only vertical.

• We’re an EOS-run company with clear values, high standards, and a team-player culture.

• Growth opportunities are real here—we’re scaling and looking for people who can scale with us.

Ready to lead, inspire, and grow with the #1 multifamily marketing partner in the U.S.?

Apply now and let’s start the conversation.