Meta ads specialist

Company Description

Project Reshape, based in Dubai, is a team of expert coaches setting the benchmark for personal training in the modern, connected world. Boasting over 20 years of coaching experience, the team is dedicated to helping individuals achieve their fitness goals, whether that's recovery from injury, improved strength, or a healthier lifestyle. Specializing in a range of fitness solutions, Project Reshape delivers expert guidance through one-on-one and online coaching using proven and effective training techniques. Join a passionate team committed to creating impactful fitness journeys for our clients.

Role Description

This is a contract-based, remote role for a Meta Ads Specialist. The specialist will be responsible for planning, creating, managing, and optimizing Meta ad campaigns to achieve targeted performance goals. Day-to-day tasks include analyzing campaign results, adjusting strategies for optimal ROI, creating engaging ad copy and visuals, conducting A/B testing, and staying updated with Meta advertising trends. Collaborative communication with the team to align marketing efforts is essential.

Qualifications

• Strong expertise in Meta Ads management, campaign creation, and budget allocation
• Ability to analyze performance data, perform A/B testing, and optimize strategies based on results
• Proficiency in creating engaging and compelling ad creatives and copy for various audiences
• Experience in digital marketing, social media marketing, and audience targeting methodologies
• Excellent attention to detail, problem-solving skills, and the ability to work independently
• Experience with additional advertising platforms or tools is a plus
• Relevant certifications in digital marketing or Meta Ads are an advantage