Project-Based Direct Response Copywriter – E-Commerce (AI + Research Focus)

Company Overview We’re a lean, data-driven eCommerce team that thrives on performance and creative experimentation. Operating across multiple product categories and platforms, we specialize in scaling brands through compelling content, sharp copy, and high-converting creatives. Every idea we launch is backed by testing, metrics, and iteration. If you’re energized by direct response marketing, love a good A/B test, and want your creative work to drive revenue — you’ll feel right at home with us. Role Overview We’re looking for a project-based Direct Response Copywriter with 3+ years of experience writing for e-commerce brands. This contract-based role is perfect for someone who can jump in, own projects end to end, and create high-performing copy using a mix of human creativity, product insight, and AI tools like ChatGPT and Claude AI. You’ll be responsible for crafting landing pages, email sequences, ad copy, and more — all grounded in detailed product research and optimized to convert. If you’re fluent in persuasive storytelling and data-driven messaging, we’d love to collaborate with you on a high-impact project. Key Responsibilities 🔍 Conduct deep product research to identify compelling USPs and unique mechanisms ✍️ Write landing pages, ads, and email campaigns that convert across eCommerce platforms 🧠 Use AI tools like Claude AI and ChatGPT to improve speed and efficiency without compromising quality 📊 Analyze performance data and A/B test different messaging angles 🤝 Collaborate with design and marketing to ensure aligned visuals and copy 📚 Deliver polished, research-backed copy assets on time and optimized for impact Project KPIs 📈 Deliver a 10% uplift in landing page conversions 📦 Identify and integrate 3–5 unique USPs or mechanisms per product 🧠 Reduce editing time by 25% through strategic use of AI tools 🚀 Ensure all copy assets are performance-focused and ready for launch Success in This Role Looks Like

• You deliver clear, persuasive, research-driven copy that meets or exceeds conversion goals
• You bring new creative angles and fresh hooks grounded in real product and customer insight
• You use AI tools to streamline your writing process, not replace your creative thinking
• You’re able to work independently, meet deadlines, and hit project milestones confidently

Required Skills & Qualifications ✅ 3+ years of eCommerce-focused copywriting experience ✅ Direct response copywriting background (Gary Halbert, Dan Kennedy, etc.) ✅ Strong research and product positioning skills ✅ Experience using AI tools (ChatGPT, Claude, Jasper, etc.) ✅ Understanding of customer psychology and purchase behavior ✅ Strong attention to detail and proven ability to write high-converting copy Nice-to-Have Skills ✨ Familiarity with Shopify, Amazon, or other eCommerce platforms ✨ Experience analyzing ad/campaign data for copy optimization ✨ Previous freelance or contract experience in a fast-paced, results-driven environment Who Should Apply? ✅ Apply if you:

• Know how to turn product research into sharp, conversion-driven copy
• Love working independently and delivering great results under tight deadlines
• Have a strong portfolio that shows real-world impact
• Are confident using AI tools to enhance (not replace) your writing process

🚫 Do not apply if:

• You are a non-native English speaker without fluency in persuasive written copy
• You have no direct response experience
• You have never used AI tools for writing or workflow improvement

Project Details & Work Setup 📋 Work Arrangement: Project-based (remote) 💼 Commitment: Based on scope of work (to be discussed) 💰 Compensation: Competitive, based on experience and project scope 🧘 Flexibility: Work on your own time as long as deadlines are met 🎯 Collaboration: Clear communication, performance-focused direction, and team support How To Apply We’re excited to see what you’ve got. To apply for this project-based role:

• Submit your resume and portfolio – Show us your best work, especially performance-driven copy for eCommerce brands
• Answer a short assessment – If shortlisted, you’ll be invited to complete a skills-based evaluation
• Join an initial interview – A quick call to discuss your experience, process, and fit for the project
• Final interview with the department manager – Dive deeper into strategy, expectations, and how you’ll contribute to the team

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