Marketing Manager

We are looking for a part-time Marketing Manager with proven experience in B2B inbound marketing within a recruitment business, with exposure to RPO and workforce solutions.

This is a hands-on, commercially focused role responsible for generating high-quality inbound leads and driving measurable pipeline growth across our recruitment offering.

You will work closely with our internal Marketing Executive and management to refine and execute a data-driven marketing strategy, with a strong focus on inbound, marketing automation, and ROI.

The role will suit someone who has previously built and delivered inbound marketing campaigns that generate real commercial results within a recruitment or talent solutions environment.

About Us

Owen Daniels is a specialist STEM recruitment partner supporting engineering and manufacturing businesses globally.

We deliver permanent and contract recruitment, RPO, SOW project-based hiring and global workforce solutions.

Our focus is helping clients scale efficiently while reducing time-to-hire and cost.

Key Responsibilities

• Develop and evolve a B2B inbound marketing strategy aligned to business growth goals
• Generate qualified inbound leads aligned to sales targets
• Build and optimise end-to-end lead funnels
• Work collaboratively with the Marketing Executive on campaign delivery and execution
• Own and manage HubSpot or similar marketing automation platform
• Deliver campaigns across content, email marketing, SEO and paid media
• Partner with sales leadership to align marketing with revenue objectives
• Track and report on performance including MQLs, SQLs and conversion rates
• Strengthen positioning across RPO, SOW, IR35 and global workforce solutions

RequirementsEssential

• Experience in B2B marketing within a recruitment business
• Proven track record of generating inbound leads
• Experience marketing RPO and or workforce solutions
• Hands-on experience with HubSpot or similar CRM or automation tools
• Ability to demonstrate measurable results such as lead generation and pipeline growth
• Strong content and campaign execution skills

Desirable

• Background in engineering or STEM recruitment marketing
• Experience scaling marketing in a growing recruitment business

Working Arrangements

• Remote role (UK-based)
• Preference for candidates able to occasionally attend the Camberley office

What Success Looks Like

• Consistent delivery of qualified inbound leads
• Clear contribution to pipeline and revenue growth
• Strong collaboration with internal stakeholders
• Improved conversion rates across the marketing funnel

Why Join Us

• Opportunity to shape and evolve marketing within a growing business
• Direct impact on commercial performance and growth
• Collaborative environment working alongside an established Marketing Executive
• Flexible, part-time structure
• Salary of circa £60,000 pro-rata