Marketing Operations Specialist

Lensa is a career site that helps job seekers find great jobs in the US. We are not a staffing firm or agency. Lensa does not hire directly for these jobs, but promotes jobs on LinkedIn on behalf of its direct clients, recruitment ad agencies, and marketing partners. Lensa partners with DirectEmployers to promote this job for CTG, Inc.. Clicking "Apply Now" or "Read more" on Lensa redirects you to the job board/employer site. Any information collected there is subject to their terms and privacy notice. CTG is seeking to fill a Marketing Operations Specialist opening for our client in Texas.Location: Remote Duration: 12 months Duties

• Drive client collaborations and execute digital marketing initiatives across SEO/SEM, email, social media, and display advertising campaigns.
• Assist in designing campaign journeys, selecting criteria, determining the channel mix, and setting up reporting structures.
• Ensure campaign execution aligns with best practices for marketing automation and creative standards.
• Partner with Client Service Delivery teams to maintain Direct Marketing methodologies.
• Establish and document quality procedures to ensure efficient and accurate campaign delivery.
• Support wrap-up analysis reporting and leverage analytics to propose new ideas and continuous improvements.
• Contribute to marketing optimization programs to enhance performance and engagement.

Skills

• Proficiency in at least one specialized marketing automation tool (e.g., Salesforce Marketing Cloud, Marketo, HubSpot, or similar).
• Strong understanding of digital marketing channels, campaign design, and automation processes.
• Knowledge of scripting for campaign building and workflow automation.
• Analytical mindset with the ability to interpret campaign data and drive insights.
• Strong organizational skills with attention to detail.
• Ability to collaborate effectively across cross-functional teams.

Experience

• 3+ years of experience in marketing operations, digital marketing, or campaign management.
• Demonstrated experience executing multi-channel digital campaigns.
• Experience with campaign reporting, analytics, and optimization.

Education

• Bachelor’s degree in Marketing, Business, Communications, or a related field (or equivalent experience).

Excellent verbal and written English communication skills and the ability to interact professionally with a diverse group are required. CTG does not accept unsolicited resumes from headhunters, recruitment agencies, or fee-based recruitment services for this role. To Apply To be considered, please apply directly to this requisition using the link provided. For additional information, please contact Rebecca Olan at Rebecca.Olan@ctg.com . Kindly forward this to any other interested parties. Thank you! The expected base salary for this position ranges from $37.00 to $56.00/hour. Salary offers are based on a wide range of factors including relevant skills, training, experience, education, market factors, and where applicable, licensure or certifications obtained. In addition to salary, a competitive benefit package is also offered. About CTG CTG, a Cegeka company, is at the forefront of digital transformation, providing IT and business solutions that accelerate project momentum and deliver desired value. Over nearly 60 years, we have earned a reputation as a faster and more reliable, results-driven partner. Our vision is to be an indispensable partner to our clients and the preferred career destination for digital and technology experts. CTG leverages the expertise of over 9,000 team members in 19 countries to provide innovative solutions. Together, we operate across the Americas, Europe, and India, working in close cooperation with over 3,000 clients in many of today's highest-growth industries. For more information, visit www.ctg.com . Our culture is a direct result of the people who work at CTG, the values we hold, and the actions we take. In other words, our people define our culture. It's a living, breathing thing that is renewed every day through the ways we engage with each other, our clients, and our communities. Part of our mission is to cultivate a workplace that attracts and develops the best people, reflected by our recognition as a Great Place to Work Certified™ company across many of our global operations. CTG will consider for employment all qualified applicants including those with criminal histories in a manner consistent with the requirements of all applicable local, state, and federal laws. CTG is an Equal Opportunity Employer. CTG will assure equal opportunity and consideration to all applicants and employees in recruitment, selection, placement, training, benefits, compensation, promotion, transfer, and release of individuals without regard to race, creed, religion, color, national origin, sex, sexual orientation, gender identity and gender expression, age, disability, marital or veteran status, citizenship status, or any other discriminatory factors as required by law. CTG is fully committed to promoting employment opportunities for members of protected classes. If you have questions about this posting, please contact support@lensa.com