This role will shape search and affiliate marketing strategy to improve discoverability, grow qualified traffic, and strengthen digital performance across a large-scale ecommerce environment. You will partner closely with Product, Engineering, Analytics, Content, and Merchandising teams to turn insights into scalable execution. The position also plays a key role in defining measurement frameworks, managing external partners, and translating findings into recommendations for senior leadership.
The ideal candidate will bring a balance of technical SEO expertise, digital media acumen, and cross-functional leadership in a fast-moving retail setting.
Location: Remote
Compensation: $117,000 – $234,000 annually
Responsibilities
- Lead the AEO and technical SEO strategy for the business
- Run experiments to improve discoverability and drive qualified traffic
- Collaborate with Product, Engineering, Analytics, Content, and Merchandising teams to create scalable solutions
- Identify technical opportunities and guide implementation
- Establish KPIs and measurement frameworks to demonstrate business impact
- Manage agency and vendor partners to ensure quality execution
- Communicate insights and recommendations to senior leadership
- Monitor search behavior trends and emerging technologies for growth opportunities
- Bachelor’s Degree in Marketing, Business Administration, or a related field, or 6 years of relevant experience
- 3 years of experience in Marketing or Business Administration if opting to substitute experience for a degree
- Experience in digital marketing, particularly affiliate marketing and display advertising
- Proven ability to lead cross-functional teams effectively
- Strong analytical skills with a focus on technical SEO and AEO
- Opportunity to lead innovative digital marketing strategies
- Collaborative work environment with cross-functional teams
- Access to advanced tools and technologies in the ecommerce space