Silverback Strategies is a performance marketing agency dedicated to helping marketers grow and capitalize on change. Recognized by Ad Age, Inc Magazine, The Washington Post, The Washingtonian, and The Washington Business Journal as one of the best places to work, Silverback fosters a supportive and inspiring environment for its employees. The company prides itself on hiring top talent and providing continuous opportunities for professional growth. At Silverback, every team member, regardless of title or tenure, contributes to the agency’s ongoing improvement and success.
About The Role
The SEO Manager at Silverback Strategies will be a subject matter expert in SEO and Organic Search, managing a portfolio of 4-6 SEO accounts while building strong client relationships and overseeing project deliverables. This role requires a proactive, tenacious approach to exploring the evolving landscape of organic search, particularly through AI search testing and optimization. The SEO Manager will leverage advanced data analysis skills to interpret performance metrics and directly influence client business outcomes. This position demands strategic thinking, client management expertise, and hands-on execution of SEO initiatives.
Qualifications
- Minimum of 2 years of agency experience; 3 years of relevant marketing/SEO experience required, 5+ years preferred
- Proven experience working in a performance marketing agency environment
- Hands-on experience with Generative AI and large language models (LLMs) in relation to search behavior and optimization strategies
- Proficiency with SEO tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, and Screaming Frog
- Strong client-facing skills with the ability to communicate complex SEO strategies in a clear, jargon-free manner
- Expertise in content strategy development including audience, keyword, and competitor research
- Demonstrated ability to translate SEO performance data into actionable business insights
- Excellent project and time management skills with the ability to prioritize competing demands
- Adaptability, growth mindset, and a “get things done” attitude
- Experience managing multiple client accounts and delivering results across diverse industries
- Drive and execute strategic SEO plans for multiple client accounts
- Lead AI and LLM-based search optimization initiatives and testing
- Analyze complex data sets to derive actionable insights and optimize campaign performance
- Serve as the primary client contact for SEO-related communication, reporting, and consultation
- Build and maintain long-term client relationships as a trusted advisor
- Develop and implement tactical SEO roadmaps including structured content systems, topic clusters, pillar pages, internal linking, and schema markup
- Research and apply emerging search and AI trends to enhance SEO strategies
- Collaborate cross-functionally with measurement, paid media, and creative teams to ensure cohesive campaign execution
- Manage project timelines and priorities effectively to meet client deliverables
- Unlimited paid time off (PTO)
- Comprehensive health, dental, and vision insurance plans
- Monthly team events fostering a fun, casual, and inclusive culture
- Company-paid ClassPass membership
- 12 weeks of paid parental leave
- Summer Fridays to encourage work-life balance
- 401(k) retirement plan with employer match
- Fully remote work environment with a strong emphasis on collaboration and communication
Silverback Strategies is an equal opportunity employer committed to fostering a diverse and inclusive workplace. We prohibit discrimination, harassment, bullying, and retaliation of any kind. Employment decisions are made without regard to age, color, disability, family or genetic information, national origin, race, religion, sex, or any other protected status. We strive to provide a safe, open, and accommodating environment where all employees can thrive.