Marketing Manager

At Kyra, we’re leading the future of creator marketing—where data, creativity, technology and AI converge to empower creators and drive business impact for the world’s most ambitious brands. Kyra is a full-service, AI-powered, global influencer marketing agency, helping global enterprise brands like H&M, L’Oreal and Amazon connect authentically with audiences through culturally resonant content. With $15M in Series A funding, our flagship proprietary tech platform, Kyra Platform, facilitates our team to deliver this at scale, driving strategic impact with guaranteed performance. Marketing Manager Kyra is building the operating system for modern influence. We need a proven marketer to turn our ambition into consistent, visible momentum. Sitting at the centre of brand, culture, and execution, you’ll bring Kyra’s marketing strategy to life across insight-led content, cultural campaigns, creators, events, and owned channels. You’ll make sure that Kyra shows up with clarity and credibility, in the right cultural moments, and turn that into business momentum. This is a full-scope marketing role. Brand-led. Product-aware. Delivery-focused. Our CMO sets the vision. This role exists to carry it through. What You’ll Drive Brand & Strategy Execution

• Execute Kyra’s marketing strategy across brand, insights, PR moments, and campaigns, using strong judgment to prioritise what matters
• Translate high-level narrative and positioning into clear, well-finished marketing outputs
• Ensure everything we put into the world reflects Kyra’s standards for cultural relevance and commercial credibility

Insight reports & cultural storytelling

• Own the end-to-end marketing rollout of Kyra’s insight reports and intelligence drops
• Coordinate content, social, PR, events, and sales around each release
• Turn data and insight into culturally fluent narratives that carry beyond the initial moment

Campaigns & activations

• Build and execute cultural marketing campaigns that reinforce our position as a category leader
• Plan and deliver product moments, launches, and brand initiatives in close collaboration with internal teams

Creators, talent & agencies

• Manage relationships with creators, talent agencies, and cultural partners
• Coordinate creator involvement across campaigns, reports, events, and amplification, ensuring deliverables are met and output aligns with Kyra’s tone, standards, and objectives

Events & experiences

• Plan and execute brand and product events, from intimate CMO dinners to pop-ups and cultural moments.
• Own logistics, guest curation, programming, and follow-up, using events to support both brand positioning and commercial pipeline.

Social & owned channels

• Run Kyra’s social strategy across LinkedIn and other priority platforms
• Coordinate content calendars, creative assets, and distribution plans
• Ensure social content supports Kyra’s thought leadership by sharing original insight, perspective, and expertise

CRM & lifecycle coordination

• Work with growth and ops teams to coordinate CRM, nurture flows, and audience communication
• Ensure reports, events, and campaigns connect into a clear lifecycle journey
• Maintain consistency across marketing, sales, and brand touchpoints

About You

• 4–7 years’ experience delivering marketing, brand, or comms work end to end in startups/fast-moving teams
• Experience building or leading a marketing function, not just contributing to one
• Deep understanding of short-form platforms, creator behaviour, and how ideas spread natively on TikTok, YouTube Shorts, and Instagram Reels etc.
• Sound judgment - able to focus, simplify, and move work forward
• Organised and dependable, comfortable running multiple workstreams at once
• Strong cultural understanding of creators, media, and how ideas spread
• Naturally curious with high standards; problem-solving comes instinctively
• Comfortable moving between planning and doing as needs change
• Clear communicator who explains complex ideas simply
• Strong relationship builder with creators, agencies, and partners
• Data-aware, using research and insight without overthinking

SuccessBy Six Months, Success Looks LikeMarket impact

• Kyra shows up consistently and clearly in the market, with a distinct POV
• Insight reports land as cultural moments that reinforce our brand identity

Revenue support

• Priority work is delivered on time and supports active deals
• Marketing contributes to the pipeline through reports, events, campaigns, and sales-facing initiatives that lead to clear follow-ups and opportunities

Operating strength

• Marketing operations run effectively with minimal oversight

Location: Remote-first. United Kingdom Reporting to: Chief Marketing Officer Salary: £50,000 Why Kyra? Kyra brings culture, data, and scale into one system. We’re redefining how modern influence operates. Join us. 💟 Support If you have a condition or require an adjustment to our interview process - please let us know so we can make adjustments to support you. Please note that when you submit an application or resume, your data will be processed in line with our privacy policy.