Senior Specialist, Marketing

This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Senior Specialist, Marketing in United States. This role is designed for a marketing professional who thrives on creating engagement and retention strategies across multiple audiences, both B2B and D2C. You will collaborate with cross-functional teams to develop and execute impactful marketing campaigns, ensuring alignment with business goals. The position involves managing end-to-end campaign execution, including segmentation, copywriting, workflow design, and analytics. You will analyze campaign performance, extract actionable insights, and help optimize initiatives over time. This is a highly collaborative environment that values data-informed decisions, creative thinking, and the ability to deliver measurable results. The role also emphasizes professional growth, exposure to emerging marketing tools, and contribution to strategic marketing initiatives that affect key business outcomes. Accountabilities

• Support the development of campaign objectives and ensure alignment with business goals.
• Design, execute, and manage marketing campaigns across channels, including copywriting, segmentation, and workflow management.
• Collaborate with cross-functional teams such as product, creative, and CRM to ensure campaigns are delivered effectively and on schedule.
• Implement A/B testing and other optimization strategies to improve campaign performance.
• Analyze campaign results and share insights to inform future marketing initiatives.
• Serve as a subject matter expert on target audiences, products, and marketing tactics that drive engagement and retention.
• Ensure all marketing activities comply with relevant laws, regulations, and company policies.

Requirements

• Bachelor’s degree or 4+ years of equivalent professional experience.
• 2+ years of experience driving digital engagement and consumer-focused marketing initiatives.
• 1+ years of experience collaborating with cross-functional teams including brand, creative, strategy, and CRM.
• 1+ years of experience using data to inform marketing decisions and optimizing campaigns.
• 1+ years managing projects and external partners under tight deadlines.
• Excellent written and verbal communication skills, with attention to detail and strong organizational abilities.
• Bonus points for experience in marketing analytics, campaign testing, and the use of AI or automation tools to enhance campaign effectiveness.

Benefits

• Competitive salary range: $71,539 – $93,895 USD per year.
• Full remote work eligibility within the designated metro area, with potential future hybrid work options.
• Access to comprehensive benefits, including medical, dental, and vision coverage.
• Participation in performance bonuses and unlimited vacation program.
• Paid parental leave, paid sick time, and 11 paid holidays.
• 401(k) plan participation, life and disability insurance, and wellness reimbursements.
• Opportunities for professional growth and contribution to high-impact marketing initiatives.

Why Apply Through Jobgether? We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team. We appreciate your interest and wish you the best! Why Apply Through Jobgether? Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time. We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.