Junior Social Media Cooridinator

A global client of Insight Global is looking to add a Social Media Coordinator to their team.

The Social Media Coordinator will provide continuous support to the Europe Social Media Manager in community management and publishing on European profiles.

_Please note, this is a fully remote, contract position._Must-Haves:

• Experience in coordinating with regional/global accounts for big brands
• Experienced in managing Instagram, TikTok, and YouTube for brands. Deep understanding of each platform’s algorithms, best practices, and audience behaviors.
• Proven ability to analyze performance metrics, generate actionable insights, and pivot strategies for continuous improvement.
• Strong project management skills, including the ability to support and assist in the management multiple accounts simultaneously while working with various teams and maintaining deadlines.
• Excellent communication and interpersonal skills for working with cross-functional teams, including marketers, regional managers, and external partners.
• Quick reaction time and able to adapt plans flexibly. Calendars may need to be adjusted frequently due to trends.
• Deep understanding of European culture, including the different sub-cultures across the continent
• Support regular review of strategy and proactively suggest potential improvements
• Collaborate with various internal and external teams
• Highly skilled in English. Does not have to be native, but close to it.
• Content creation skills are a bonus, but not required as almost all content is created by agencies
• Experience with Sprinklr and Bitwarden (or other password management tools) preferable

Calendar planning

• Identifying relevant posts & stories from existing toolkits
• Collaborate with the other teams in case of opportunities to do collaborative posts or share their content (e.g. influencers, partners, artists, etc.)
• Identify UGC opportunities to include in the calendars and/or repost, incl. obtaining consent from the original poster
• Work with the social media agency on any additional content needed
• Write & adapt captions in English
• Propose content calendars
• Receive & review proposals from markets for publications about local activities
• Work with the operations manager who coordinates approvals

Publishing/Scheduling

• Repost suitable content after obtaining the relevant approvals
• Collaborate with internal and external teams in case of coordinated publications, incl. collaborative posts (e.g. with influencers)

Community Management

• Do proactive community management based on briefing
• Reassign comments & DMs to other teams in Sprinklr as needed
• Review tagged media and accept/remove tags as per guidelines & approvals

Content

• Work with agencies to create new content based on planned campaigns and current trends
• Social Listening & Reporting
• Provide input to the Social Data Agency to track & report on the performance on a regular basis
• Provide input to the Social Data Agency in case of listening needs
• Review reports from the agencies and provide feedback
• Make improvement recommendations based on the data

Other

• Social media is a dynamic environment and we expect the successful candidate to keep up with industry trends, emerging platform features, and competitor activity to inform social media activities