Marketing Analytics Manager

Marketing Analytics Manager£55,000-£65,000Fully Remote in the UKThe Company

This is a fantastic opportunity to join a high-growth financial services company as a Marketing Analytics Manager, where you’ll shape direct marketing strategies that improve customer engagement across multiple channels, focused on customer journeys, driving acquisition, and boosting retention!

The Role

You’ll play a key role in understanding, measuring, and improving the end-to-end customer experience. Working closely with marketing, product, and compliance teams, you’ll use data to uncover insights, run A/B tests, and optimise campaigns for performance and regulatory compliance

Key areas of focus include:

• Customer Analytics: Mapping and analysing the customer lifecycle, finding friction points, and recommending actions to improve acquisition, engagement, and retention
• Experimentation: Designing, running, and interpreting A/B and multivariate tests across email, SMS, affiliates, content, and direct mail campaigns
• Performance Reporting: Creating actionable dashboards and reports (SQL + visualisation tools) to inform senior stakeholders and guide strategy
• Compliance: Ensuring all campaign testing and data use adheres to FCA regulations

Your Skills & Experience

I’m looking for someone with:

• Strong background in marketing analytics
• Strong SQL
• A/B testing experience across customer journey optimisation, and campaign performance measurement
• Financial Services experience
• Excellent communication skills to work with senior leadership and global stakeholders

The Benefits

• £55,000-£65,000

How to Apply

Please register your interest by sending your CV to Adam Osborne at Harnham via the Apply link on this page