Creative Strategist

About Goodo Studios

Goodo Studios is a dynamic digital content creation agency delivering top-tier creative content for a diverse portfolio of consumer brands. We foster a collaborative and inclusive environment that welcomes creativity and fresh perspectives, working with brands ranging from 7-9 figure household names to emerging market leaders.

Role Overview

We're seeking a creative, skilled, and highly motivated Creative Strategist to join our team. As the mastermind behind ads seen by hundreds of thousands of people in their social feeds, you'll direct creative strategy for clients who spend tens of millions of dollars annually on our advertising content.

In this role, you'll work alongside our talented team of videographers, video editors, and producers to concept, develop, shoot, and report on performance marketing assets in a dynamic, entrepreneurial environment. You'll have the autonomy to explore trends, strategies, data, and creative treatments across multiple digital and social channels including Facebook, Instagram, TikTok, YouTube, and more.

Location: Remote

Employment Type: Contract

Key Responsibilities

• Concept, script, and direct performance-driven marketing videos and static ads for clients across digital channels
• Analyze performance data and develop innovative ideas for optimization and iterations that improve campaign performance
• Ideate and write conversion-driven scripts for new ads
• Ensure deliverables are met and content is delivered on schedule
• Meet with clients to strategically identify and implement strategies that maximize ad spend and achieve KPIs
• Analyze consumer target mindsets, attitudes, and behaviors to inform compelling creative development
• Review video assets and provide feedback using collaboration tools to ensure creative standards meet client expectations, brand guidelines, and deadlines
• Complete and transfer deliverables to assigned clients and stakeholders

Required Qualifications

• Direct-to-consumer (DTC) marketing experience
• Experience analyzing performance data to come up with new ad ideas or iterations
• Experience writing converting video scripts and static ads
• Proficiency with Facebook Ads Manager, Facebook Ads Library, TikTok Ads Library, and creative research tools (Atria, MagicBrief, Foreplay)
• Elite organizational skills and experience with project management tools (Notion, Coda, Asana) and content review platforms (Frame, Air)
• AI-forward mindset with experience using ChatGPT, Claude, Perplexity, and other emerging tools
• Growth mindset with strong problem-solving abilities
• Ability to thrive in a fast-paced, entrepreneurial, high-energy environment requiring multitasking
• Strong grasp of culture and keen understanding of trends and performance drivers
• Excellent communication skills
• Positive attitude and self-starter mentality
• Strong collaborative and team-oriented approach
• Seattle-based with ability to work on-site 2-4 days per week

What We Offer

• Opportunity to build your portfolio working with renowned brands
• Flexible work environment
• Paid holidays
• Dynamic and supportive team environment
• Comprehensive benefits package
• Competitive compensation and growth opportunities

Goodo Studios is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.