Product Marketing Manager

About the role: Our team is at the heart of our success. You’ll be part of a culture where everyone is respected, included, and encouraged to grow. We value continuous learning, uphold a high work ethic, and have fun along the way. Our business keeps growing, so we’re looking for a skilled Product Marketing Managerto join our team. The (Senior) Product Marketing Manager is responsible for developing go-to-market strategies (when applicable) and driving growth initiatives across cross-functional teams. The role involves identifying growth opportunities, leveraging user insights, and acting as the voice of the customer, ensuring that product development and marketing efforts align with market demands and customer expectations. Your daily tasks will include:

• Work closely with the Product team on go-to-market and growth strategies for different features and product areas
• Drive and execute marketing plans and campaigns across sales, success, and acquisitions
• Report on Product Marketing initiatives performance, being accountable for results and impact
• Stay informed of the trends in the industry and competitive landscape
• Drive user insights, both quantitative and qualitative, including data analysis and running surveys or other research needs in collaboration with the research team
• Identify growth opportunities and proactively look for ways to improve the platform offering.

Your qualifications:

• 2+ years of experience in Product Marketing, Marketing Strategy or related field within a software company
• Experience working with cross-functional teams and stakeholders at all levels of an organization
• Strong communication skills, both written and verbal, with the ability to articulate complex ideas and strategies to a diverse audience
• Good understanding of marketing performance indicators
• Experience collaborating with product managers in shaping new features and launch these to market
• Experience in e-commerce
• Strong project management skills
• Ability to work independently, having a proactive approach with a get-things-done attitude
• Ability to prioritize effectively
• Being comfortable working with remote teams

What we offer:

• A global, inclusive team that’s as supportive as it is ambitious and serious about getting things done
• An opportunity to work remotely or in a modern and welcoming office in Riga, Tallinn, or Barcelona
• Flexible working hours (start your day as late as 11 AM)
• Private health insurance
• 2 extra paid days off to focus on your mental or physical well-being
• 1 extra paid day off to celebrate a Birthday or any other celebration of your choice
• Access to mentorship, internal meetups, and hackathons, both on-site and online
• Free and healthy lunch if you work from the Rīga office
• Design and order your own merch using our platforms with an employee discount
• Exciting team-building events and parties you’ll never forget!

FYUL is the engine that powers on-demand commerce at global scale. Formed in 2024 through the merger of Printful, Printify, and Snow Commerce, we bring together tech, talent, and infrastructure to help people turn ideas into beautiful products. From solo creators to entertainment giants, FYUL powers merch that connects with millions, backed by advanced tech, premium production, and global reach. We're a fast-growing global company working toward powering great brands, great experiences, and great people. We are an equal-opportunity workplace. We’re committed to diversity and inclusion and make hiring decisions based solely on qualifications, merit, and work experience. If you think you’d excel in this role, send us your resume in English, showing us why you are the right person for the job. Interested, but don’t think this is the right fit for you? Feel free to share it with friends and check out other open positions at our career site. We’re always looking for creative and driven minds to join our ever-growing team!