Marketing & Growth Lead

EB LONDON— Premier British offerings, bespoke concierge

**Role title -**Growth & Marketing Lead (Hands-on)

Location / Hybrid - Remote TypePart-Time leading to Full-TimeCompensation

Base + Profit + Incentive

ROLE SUMMARY

EB London is building a British-only luxury platform that champions exceptional UK-made craftsmanship (furniture, lighting, art, and gifting). We require a hands-on, commercially-minded marketer who can set direction and execute across performance, CRM and partnerships — without compromising brand standards.

CORE RESPONSIBILITIES

·       Social media strategy + delivery: channel plan, content calendar, posting cadence, community management, reporting.

·       Paid social: Meta/Instagram (and others as relevant), creative testing, audiences, tracking, optimisation, budget discipline.

·       Email marketing: flows + campaigns, segmentation, list growth, deliverability, revenue attribution (Klaviyo preferred).

·       SMS/text marketing: compliant flows, targeting, conversion-focused messaging, reporting.

·       Affiliate / partnerships: creators, publishers, interior design community, commission structures, partner activation.

·       Support wider marketing as required: SEO basics, landing pages, collaborations, referral programmes, PR support.

WHAT SUCCESS LOOKS LIKE (FIRST 60-90 DAYS)

·       Measurement set-up is clean (GA4, pixels, UTMs, dashboards) and decisions are data-led.

·       A repeatable creative/testing engine is running weekly for paid social.

·       Email + SMS automation flows are live and improving (welcome, browse, abandon cart, post-purchase, VIP).

·       Brand-safe content cadence aligned to EB London’s ‘quiet luxury’ positioning.

·       First affiliate/partner relationships are active and producing qualified traffic.

REQUIRED EXPERIENCE

·       Proven experience in e-commerce growth marketing (paid social + CRM) with evidence of results.

·       Comfortable operating in a start-up: you execute directly, prioritise ruthlessly, and move fast.

·       Strong judgement for premium/luxury positioning (no ‘salesy’ discount spam; brand-safe tone).

·       Confident with tools: Meta Ads Manager, GA4, email platform (Klaviyo preferred), basic creative briefing.

·       Able to communicate clearly with founders and external freelancers (design, dev, content).

COMPENSATION AND INCENTIVES

As an early-stage venture, EB London cannot match corporate salary levels today. We offer a fair base aligned to experience, plus performance incentives against agreed KPIs. For the right person, there is a clear upside: working directly with the Director to build a cross-border luxury business, with the intention of adding profit-sharing/uplift following our first investment round for sustained high performance. This is not an entry-level role.

HOW TO APPLY

Please submit the following:

·       CV + links to relevant work (portfolio, campaigns, case studies).

·       Evidence of performance (screenshots/metrics where possible).

·       A short note: ‘What I would fix first at EB London in 30 days’ (10 lines maximum).

Notes:

·       This role is not suitable for juniors learning on the job — we require a proven operator.

·       Applicants must be comfortable working in a high-standard, founder-led environment.