Social Media & Digital Marketing Manager

Company: Cake Wallet

Location: Remote (US Preferred)

Experience: 2–5 Years

Type: Full-Time

Cake Wallet is one of the leading open-source cryptocurrency wallets in the privacy and self-custody space. We’ve been building for eight years, and we’re entering our next phase of growth.

We’re looking for a Social Media & Digital Marketing Manager who understands how to build influence, not just impressions.

This role is for someone who lives online, understands crypto culture, and knows how to turn attention into momentum.

🔥 What You’ll OwnSocial Media Strategy & Execution

• Manage and grow all social channels (X, LinkedIn, Instagram, Telegram, YouTube, etc.)
• Develop and execute content calendars
• Write, schedule, and publish engaging posts
• Monitor engagement and respond in brand voice
• Track analytics and continuously optimize performance

Influencer & Podcast Relations

• Build and maintain relationships with podcasters, influencers, and content creators
• Identify collaboration opportunities
• Coordinate sponsorships, interviews, guest appearances, and cross-promotions
• Manage outreach campaigns and partnership pipelines

Paid Media & Growth Campaigns

• Plan and manage online ad campaigns (X, Meta, Google, YouTube, etc.)
• Track ROI, CAC, and performance metrics
• Test creatives, audiences, and messaging
• Optimize for conversion and growth

🎯 What We’re Looking For

• 2–5 years experience in social media marketing, digital marketing, or growth roles
• Some know how or experience in cryptocurrencies.
• Experience managing multi-channel social accounts
• Strong writing and communication skills
• Experience running paid ads and analyzing campaign performance
• Comfortable in fast-moving startup environments
• Crypto knowledge strongly preferred

Bonus:

• Experience working with podcasters or influencers
• Experience in fintech, crypto, or open-source products
• Video editing or content production skills

🧠 Who You Are

• You think in campaigns, not posts
• You understand internet culture and crypto-native audiences
• You are proactive and execution-focused
• You care about metrics, not vanity engagement
• You can move fast without breaking brand

📈 What You’ll Get

• Competitive compensation
• Remote flexibility
• Direct access to leadership
• Opportunity to help shape the voice of a leading crypto product

If you’re excited about building a brand in one of the most interesting sectors in tech, we’d love to hear from you.

Apply via LinkedIn or send your resume and relevant work.