Content & Storytelling Specialist

Content & Storytelling Specialist – Alcotox LtdAbout Us

Alcohol is a $1.6 trillion global industry and kills 2.6 million people every year. Almost all alcohol-related health complications are caused not by alcohol itself but by acetaldehyde, its toxic metabolite.

Alcotox Ltd is a UK-based life sciences company pioneering alcohol harm reduction. Our scientifically validated and patent-pending products neutralise acetaldehyde, reducing inflammation, organ toxicity, and long-term health risks. We operate across nutraceuticals, functional beverages, and a biotech pipeline focused on:

• Liver toxicity
• Alcohol addiction
• Asian flush
• Oral cancer

The Role

 We are hiring Content & Storytelling Specialists to drive consumer engagement and sales through compelling, conversion-focused content. The role is about transforming our science, customer experiences, and wellness mission into narratives that educate, inform, and build a consistent brand narrative that sells through authority.

Responsibilities include:

• Writing high-impact articles, blog posts, case studies, and customer stories that generate measurable sales.
• Producing multi-format content (long-form, social, email, PR) that can be repurposed across channels.
• Creating thought-leadership pieces on alcohol harm reduction and wellness.
• Coordinating influencer-driven storytelling and user-generated content.
• Updating and optimising our Shopify site with fresh content, landing pages, and product copy to support campaigns.
• Building a repeatable content pipeline that compounds over time and reduces CAC.

This is initially a fractional role (around one day per week), with scope to scale.

Requirements

Proven ability to create content that directly drives sales or subscriptions.

Strong copywriting and storytelling skills, with examples of measurable commercial impact.

Hands-on experience publishing and optimising content in Shopify or similar platforms (landing pages, blogs, product updates).

Direct experience in wellness, supplements, functional beverages, or consumer health — with examples of campaigns or content in these categories.

Ability to translate scientific and product benefits into consumer-friendly narratives that educate first and sell through authority.

Execution-driven, comfortable in a start-up environment, and able to deliver results quickly.

Compensation

Equity with upside: Meaningful ownership in Alcotox with significant long-term value as the company scales.

Performance Path: Exceptional contributors will receive expanded equity, with the possibility of joining full time on a salaried position if required.

Founder Access: You’ll be working directly with the founder, with the opportunity to shape brand direction and play a key role in how we scale.