Marketing Coordinator 2:: 25-06755

Primary Skills: Strategy-Advanced, Creation-Intermediate, Management-Advanced, Communication-Expert, Analytics-Intermediate Contract Type: W2 Location: RESEARCH TRIANGLE PARK, NC(95% remote )() Duration: 12+ months (Possible extension) Pay Range: $32-$35 per hour on W2 #LP Job Summary: We are seeking a dynamic Social Media Strategist to join our Global Mid-market and SMB Marketing Team, focusing on amplifying Client’s voice across social media platforms and online communities to support our sales go-to-market strategy. This role involves close collaboration with sales stakeholders, SMB partners, product marketing teams, and other internal groups to develop and implement effective social media strategies and community engagement practices. The ideal candidate will play a crucial role in driving growth opportunities for mid-market businesses and SMBs by fostering meaningful connections and enhancing Clients presence online. Key Responsibilities

• Analyze competitor social media and community strategies to identify opportunities and competitive differentiators.
• Assist in developing and executing social media strategy and content targeting Mid-market and SMB customers consistent with marketing objectives.
• Drive awareness of Client’s value proposition within Mid-market and SMB segments through engaging social media campaigns.
• Develop and manage social media content calendars to ensure consistent engagement across platforms.
• Monitor, respond, and engage with social media trends, discussions, and community feedback effectively.

Must-Have Skills

• Strong experience in social media strategy and content creation targeted at B2B or technology markets.
• Excellent written and verbal communication skills with an emphasis on engaging storytelling.
• Proven ability to analyze social media analytics and translate insights into actionable strategies.

Industry Experience Required

• Prior experience in a B2B or technology company, preferably with exposure to SMB or Mid-market segments.

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