Creative Strategist

Job Title: Creative Strategist 

Location: Fully Remote (UK/EU) 

Commitment: Full time (operating in UK hours)

Reports to: Head of Creative Strategy

Salary Range: Salary is dependant on experience

Company: Adcrate Ltd

About Adcrate:

Adcrate is a fast-growing, AI-driven performance marketing agency helping eCommerce and digital product brands scale through creative that converts and paid media that performs. We combine data, testing, and bold ideas to drive real growth for our clients.

We’re a fully remote team of strategists, video editors, and performance experts spread across the globe - agile, ambitious, and always experimenting. We move fast, stay curious, and genuinely care about doing great work.

The Role:

As a Creative Strategist, you’ll be responsible for coming up with compelling ad angles, creative concepts, and performance-driven strategies that help our clients scale. You’ll collaborate closely with video editors, performance managers, and the wider creative team to bring ideas to life - from brainstorming hooks to briefing production-ready assets.

What we’re looking for:

• You have 2+ years of digital marketing experience
• You understand paid media and the types of content converts
• You enjoy brainstorming ad angles and concepts, then bringing them to life
• You are detail-orientated, organized and able to manage multiple projects simultaneously.
• You’re open minded and willing to learn
• You are comfortable communicating learnings with both team members and clients
• You love all things eCommerce and digital marketing. It’s a topic you geek out on…reading blogs, listening to podcasts & hunting down new strategies you can apply is fun for you

What you’ll be doing:

• Brainstorming ad angles and hook variations weekly, then sending content over to the editing team for production.
• Develop creative strategy for new accounts by creating and maintaining a ‘Master’ client document.
• Keeping a pulse on the industry to find out what’s working (and not working) for others, ad policy updates etc. Use this alongside your own ideation to inspire creative concepts.

Team Interaction

• Slack: For all communication (gifs & memes are welcomed)
• Weekly Calls: We hold weekly check-ins with the creative teams as well as creative trainings twice every week. This is a chance to get the creative juices flowing and keep sharpening the knife. All calls are held between 2pm-6pm GMT on Mondays and Wednesdays.
• Yearly retreat: Every year we’ll all fly to somewhere cool, reflect on the year, celebrate progress and play games!
• More ideas: As a remote team, we’re always looking for new ways to bring everyone closer. For example, our Quarterly Games Days, Summer Socials and Team Lunches!