Meet Mr. Miyagi: Beach House Pictures' New Marketing Maestro
Marketing-interactive3 weeks ago
890

Meet Mr. Miyagi: Beach House Pictures' New Marketing Maestro

Industry Insights
benjaminlee
beachhousepictures
marketing
contentstrategy
leadership
Share this content:

Summary:

  • Benjamin Lee, aka Mr. Miyagi, appointed as Head of Commercial and Marketing at Beach House Pictures.

  • Lee to lead commercial partnerships and marketing strategies for Beach House's diverse portfolio.

  • Brings over 20 years of experience in content creation and strategic communications.

  • Previously held key roles at DSTNCT, Tribal Worldwide Singapore, and more.

  • Co-founders praise Lee's unique blend of creative storytelling and strategic thinking.

Beach House Pictures Welcomes Benjamin Lee

Production company Beach House Pictures, a subsidiary of Fremantle, has appointed Benjamin Lee, affectionately known as Mr. Miyagi, as its new Head of Commercial and Marketing. In this pivotal role, Lee will lead the company's commercial partnerships and marketing strategies, driving growth across its diverse portfolio, which includes Beach House Labs and Space Lion Studios.

Strategic Vision and Goals

Lee's focus will be on establishing Beach House Labs and Space Lion Studios as the go-to partners for content-led brand storytelling across various sectors. He aims to create expansive opportunities for Beach House Pictures in content production across multiple platforms.

Benjamin Lee's Impressive Background

With over 20 years of experience as a content creator and strategic communications expert, Lee's previous role was as Director for Creative and Content Strategy at DSTNCT. His rich career includes leadership positions such as:

  • Head of Content Strategy at Tribal Worldwide Singapore
  • Chief Storyteller at Telling Stories
  • Creative Director at Protocol and GEN X SINGAPORE

Lee's contributions extend into the public sector, having led significant projects for nearly every Singapore Government ministry over the past decade. His innovative approach in adopting new media has been instrumental in enhancing policy communications.

A Vision for the Future

Expressing his excitement, Lee stated, "I'm thrilled to join the Beach House Pictures Group and contribute to its continued growth and success. Beach House has an incredible reputation globally for world-class content, and I look forward to finding innovative storytelling methods for brands and consumers alike."

Welcome from Co-Founders

Beach House Pictures co-founders Donovan Chan and Jocelyn Little praised Lee's unique blend of creative storytelling and strategic thinking, emphasizing that his extensive experience and understanding of the Singapore market will be invaluable as they expand their commercial offerings.

Upcoming Event

Join us on April 23-24 for #Content360, a two-day event focused on Challenging The Norm, Technology for Transformation, and Unlocking Imagination. Learn to curate content with creativity and confidence!

Related Articles

Comments

0

Join Our Community

Sign up to share your thoughts, engage with others, and become part of our growing community.

No comments yet

Be the first to share your thoughts and start the conversation!

Newsletter

Subscribe our newsletter to receive our daily digested news

Join our newsletter and get the latest updates delivered straight to your inbox.

OR
MarketingRemoteJobs.app logo

MarketingRemoteJobs.app

Get MarketingRemoteJobs.app on your phone!