Major Agency Moves: Who's Shaking Things Up in Marketing?

Latest Agency Movements in Marketing

The marketing world is buzzing with activity! Omnicom’s acquisition of IPG has stolen headlines, but many other significant changes are happening across agencies globally.

Alma

Jorge Murillo has been appointed as co-chief creative officer at Alma, focusing on the creative direction for major clients like McDonald’s and Molson Coors. He will report to co-president and CCO Alvar Suñol.

Brave Bison

Brave Bison, a leader in media, marketing, and technology, has acquired Engage Digital Partners, a global sports marketing firm, for £11 million ($13.7 million).

Brownstein Group

Lisa Rios is the new director of brand strategy at Brownstein Group, Philadelphia’s largest independent advertising and PR agency.

Cheil Worldwide

Malcolm Poynton, after a decade, is leaving his role as global chief creative officer at Cheil Worldwide. He was the first to hold this position when appointed in 2014.

Culture+ Group

Culture+ Group has expanded its portfolio by adding The Ideatelier and launching CIEN+ Health, appointing Roberto Ramos as group president and chief brand transformation officer.

Dentsu

Dentsu has enhanced its influencer marketing capabilities with the launch of Dentsu Influence, a new practice aimed at delivering creative outcomes through data.

Finn Partners

Finn Partners has been selected as the global agency of record for Fiserv and will also manage communications for Mandarin Oriental in North America.

Fuse

Fuse, an Omnicom Media Group agency, has opened a new office in Mumbai, India, under the leadership of Jigar Rambhia.

Grey

Emma Tonetti joins Grey as global head of creative management, while Florencia Kessler has been promoted to global creative reputation partner.

Hawke Media

Hawke Media has acquired We Are Unicorns, a Seattle-based agency that specializes in brand strategy.

Industry

Industry has been selected by Port of Portland to lead its brand strategy, marking a significant partnership.

Iris Worldwide

Beiersdorf has appointed Iris Worldwide as its lead search agency for emerging markets, collaborating with Cheil agencies in Brazil, Chile, and UAE.

Klick Health

Klick Health has onboarded 22 new leaders across its teams in various regions, boosting its workforce significantly.

The Martin Agency

Alberto Orte has taken the role of executive creative director at The Martin Agency, overseeing creative for prominent clients like UPS and Unilever.

M&C Saatchi

Emma Storer has been named group chief marketing officer at M&C Saatchi UK.

Momentum Worldwide

Tom Buontempo returns to Momentum Worldwide as EVP, group director, to lead the Verizon account.

Noble People

John Gladysz has been appointed as the first head of product at Noble People to enhance client solutions.

Ogilvy UK

Breast Cancer Now has chosen Ogilvy UK as its agency partner after a competitive pitch.

Pan

Pan is now the agency of record for VTEX, a commerce platform.

Schafer Condon Carter

Schafer Condon Carter has been hired by Ortega to elevate its brand visibility.

TMW

TMW has been named customer engagement agency for McDonald’s in the UK and Ireland amid a global review of CRM partners.

The Variable

Whole Earth Brands has selected The Variable as its agency of record for its brands in the U.S.

WPP

WPP has partnered with Universal Music Group to enhance client access to UMG’s artists and insights, creating new marketing opportunities through music.