Lindsay Bennett Takes the Helm at Clemenger BBDO: A New Era of Brand Growth
Campaign Brief4 weeks ago
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Lindsay Bennett Takes the Helm at Clemenger BBDO: A New Era of Brand Growth

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Summary:

  • Lindsay Bennett joins Clemenger BBDO as Head of Brand and Communications to drive growth post-merger

  • Bennett to focus on brand strategy, communications, and new business, leveraging earned media for expansion

  • Former Vice President at GALE, Bennett has a history of boosting revenue and client wins

  • As Global Head of Marketing at DDB, she led the network's first global repositioning

  • Bennett's appointment underscores Clemenger BBDO’s dedication to innovation and shaping its next chapter

Clemenger BBDO has welcomed Lindsay Bennett as the new Head of Brand and Communications, marking a strategic move to fuel growth and redefine the agency's future post the merger of CHEP Network, Clemenger BBDO, and Traffik.

Lindsay Bennett and Lee Leggett

A Strategic Appointment for Growth

Bennett's role is pivotal, focusing on brand strategy, communications, and new business development, with an emphasis on leveraging earned media for business expansion. Collaborating closely with CEO Lee Leggett, she aims to craft the agency's market presence and narrative.

Leadership with a Global Edge

With a rich background including Vice President of Corporate Communications at GALE in New York, Bennett has a proven track record of driving revenue growth and securing new clients, contributing to GALE's recognition as Ad Age A-List status and Adweek Breakthrough Media Agency of the Year.

Her prior role as Global Head of Marketing at DDB saw her leading the network's first global repositioning, showcasing her ability to unify and elevate brands across international markets.

A Vision for Clemenger BBDO

"I’ve long admired Clemenger BBDO’s creative legacy. With the recent integration, the agency is building something even bigger," Bennett shared. Her appointment is a testament to the agency's commitment to innovation and excellence in the evolving marketing landscape.

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