Leadership Shakeup at Havas Media Network: Kenny Yap Takes Charge as Russell Lai Exits
Marketing-interactive2 weeks ago
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Leadership Shakeup at Havas Media Network: Kenny Yap Takes Charge as Russell Lai Exits

Industry Insights
havasmedia
leadership
marketingstrategy
southeastasia
digitalinnovation
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Summary:

  • Kenny Yap promoted to CEO of Havas Play Singapore to drive growth.

  • Russell Lai exits after 10 years, pivotal in agency's transformation.

  • Louise Koh and Deanson Lee take on new managing director roles, focusing on client relationships.

  • Strategic alliance formed with Moonfolks to enhance presence in Southeast Asia.

  • #Content360 event scheduled for 23-24 April, centered on innovation in content curation.

Havas Media Network Singapore has announced significant changes to its senior leadership team, aiming to drive growth and refine its market offerings. Effective immediately, Kenny Yap has been promoted to Chief Executive Officer of Havas Play Singapore.

In his expanded role, Yap will lead Havas Play's strategic growth and enhance its presence in Singapore and Southeast Asia. Previously, Yap served as the Chief Operating Officer of Havas Play, where he was responsible for developing and implementing strategic initiatives and partnerships to foster growth and innovation in the region.

Kenny Yap's Background:

  • Yap has over six years of experience as the managing director of Havas Play, where he focused on integrated solutions that included PR, social media, performance marketing, content marketing, and influencer marketing.
  • Before joining Havas, he held positions at Hill+Knowlton Strategies and Vibes Communications.

In addition to this, Russell Lai will be transitioning from his role at Havas Media Singapore. A key member of the leadership team for ten years, Lai has significantly contributed to the agency's transformation and growth.

New Leadership Appointments:

  • Louise Koh has been appointed as Managing Director of Havas Media Singapore, previously serving as a general manager and executive director.
  • Deanson Lee has been promoted to Managing Director, Digital. Lee was formerly the head of digital at Havas Group Singapore and has held several roles within the organization.

In their new positions, Koh and Lee will focus on strengthening client relationships and driving business growth across both Havas Media and Arena Media.

Pankaj Nayak, CEO of Havas Media Network Singapore, expressed confidence in the new leadership, stating, "These promotions reflect our commitment to nurturing talent and building a strong leadership team for the future. Yap, Koh, and Lee have been instrumental in our success, demonstrating expertise, vision, and an unwavering drive to push boundaries."

Additionally, Havas has formed a strategic alliance with the Indonesian agency Moonfolks to enhance its presence in Southeast Asia. This partnership aims to merge Havas' media expertise with Moonfolks' strengths in digital and integrated marketing.

Join us this coming 23 - 24 April for #Content360, a two-day event focused on Challenging The Norm, Technology For Transformation, and Unlocking Imagination. Immerse yourself in learning to curate content with creativity, critical thinking, and confidence!

Related articles:

  • Havas Red Philippines appoints new head
  • Havas SG names Kenny Yap as chief operating officer of Havas Play
  • Havas Media names Pankaj Nayak president of SEA

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