Josh Brolin Reveals Trump's Marketing Genius and Their Surprising Past Friendship
The Hollywood Reporter2 days ago
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Josh Brolin Reveals Trump's Marketing Genius and Their Surprising Past Friendship

Industry Insights
trump
brolin
marketing
politics
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Summary:

  • Josh Brolin calls Donald Trump a "genius in marketing" for tapping into public vulnerabilities.

  • Brolin knew Trump as a friend before his presidency and sees him as a "different guy" now.

  • He dismisses fears of Trump staying in power forever, predicting it "just not going to happen".

  • Trump's marketing skill makes him a "mascot" for people seeking validation, according to Brolin.

  • The actor's insights link marketing to political influence and public perception.

Josh Brolin on Trump's Marketing Mastery

In a recent interview with The Independent, Oscar-nominated actor Josh Brolin discussed his role in Wake Up Dead Man: A Knives Out Mystery and shared unexpected insights about former President Donald Trump, whom he once considered a friend.

Brolin clarified that his character, Monsignor Wicks, was not inspired by Trump, though he noted similarities in how power can erase boundaries. This led him to reflect on his personal history with Trump, whom he met after starring in Wall Street 2: Money Never Sleeps, a film Trump was slated to cameo in.

Josh Brolin and Donald Trump

Trump's Marketing Genius

Brolin described Trump as a "genius" in marketing, stating, "There is no greater genius than him in marketing—he takes the weakness of the general population and fills it." He elaborated that Trump's ability to connect with people stems from addressing their needs for validation, making him a "mascot" for many.

Views on Trump's Political Future

Addressing speculation about Trump running for a third term, Brolin expressed skepticism, saying, "I’m not scared of Trump, because even though he says he’s staying for ever, it’s just not going to happen." He emphasized knowing a "different guy" from before Trump's presidency, highlighting their past friendship.

Brolin's comments underscore how marketing strategies can shape public perception and influence, even in politics.

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