Growth Marketing Specialist

About Zerra

Zerra is redefining global relocation by making it ridiculously easy. We're a fast-moving startup where experimentation meets execution. Every team member is a builder, and marketing is at the core of our growth engine.

The Role

We’re looking for a Growth Marketing Specialist who thrives on speed, precision, and data. You’ll be the end-to-end owner of marketing execution, from paid, organic, automation, analytics - all of it. You’ll partner with leadership for direction, then execute with autonomy and excellence. This isn’t a strategy-only seat - this is for a doer who loves tools, dashboards, and deadlines.

If you’re a numbers-driven machine with 5+ years of hands-on experience in growth marketing and want to move fast, break smart things, and make visible impact - please reach out to us!

What You’ll Own

• Execute, optimize, and scale digital campaigns across all major paid channels (Google Ads, Meta/Facebook Ads, LinkedIn Ads, YouTube, and more)
• Deeply manage HubSpot and our CRM stack - own automations, email campaigns, workflows, lists, and performance reporting
• SEO & SEM management (Google Keyword Planner, SEMrush, Moz, Ahrefs)
• Run and optimize A/B tests across ads, emails, and landing pages
• Daily analysis and performance tracking using GA4, Meta Analytics, Hotjar, Looker Studio, and other analytics tools
• Regularly deliver data-driven insights and solve conversion or funnel drop-off issues with sharp hypotheses and fast experiments
• Collaborate closely with creative, sales, and product teams to ensure a tight GTM loop
• Keep projects on rails - manage marketing calendars, campaigns, and tools with ruthless organization and timeliness
• Stay 5 steps ahead of new tools, channels, and growth hacks
• Weekly team reporting - Extract reports and confidently share insights during the Weekly Acquisition Team Meeting together with the leadership team

You Might Be a Great Fit If You:

• Have 5+ years of experience in performance marketing or growth roles
• Are a power user of marketing tools:
• CRM & Automation: HubSpot, Mailchimp, Klaviyo
• Analytics: Google Analytics (GA4), Meta Analytics, Looker Studio, Hotjar, Heap
• SEO/SEM: Google Keyword Planner, SEMrush, Ahrefs, Moz
• Ad Platforms: Google Ads, Meta/Facebook Ads, LinkedIn Ads, TikTok Ads, YouTube Ads
• Think in numbers - mental math and KPI dashboards are second nature
• Are execution-obsessed - no deadline missed, no task left half-done
• Thrive in chaos and clarity - you’re wired for fast-paced, high-growth startup life
• Are hyper-organized, self-directed, and methodical with your workflows
• Work like a machine but solve like a strategist - bringing ideas, solutions, and improvements to the table
• Communicate with confidence, clarity, and speed

What You’ll Get

• Competitive salary
• Unlimited PTO
• Independence and project ownership
• An early team member seat at the table in a high-impact startup
• A high-energy, ambitious, no-BS but crazy fun colleagues