Growth & Community Manager

Support a startup helping professionals in Kenya & beyond to grow 🇰🇪Abetec Hub (Kenya): Young professionals and entrepreneurs struggle to find relevant learning resources, job opportunities, and business tools in a rapidly changing world. Traditional education often leaves them unprepared for current market demands, leading to underemployment and wasted potential. According to Korn Ferry, by 2030, over 85 million jobs could go unfilled due to a lack of skilled workers

Through leveraging technology, we offer low-cost access to relevant tools and a mentor network aimed at fostering professional growth and addressing the skill gap crisis. Our mission is to drive social impact by equipping individuals with the knowledge and skills necessary to thrive in an ever-evolving job market, thereby combating underemployment and unlocking their full potential. 

Role (Volunteer): Growth & Community Manager.

Role Description: 

Role Overview

We’re looking for a creative, strategic, and resourceful Growth & Community Manager to lead the charge in growing our user base, marketing our digital templates, and nurturing an engaged community of changemakers. This hybrid role blends digital marketing, content strategy, product marketing, and community engagement to drive awareness, conversions, and loyalty.

Key Responsibilities

1. Template Marketing & Digital Product Growth Develop and execute marketing campaigns to promote our digital templates and tools.

Identify new distribution channels and marketplaces

Create engaging content (videos, carousels, walkthroughs) to showcase template use cases.

Collaborate on optimizing sales pages, product listings, and email funnels.

Monitor performance analytics and suggest conversion-boosting strategies.

2. Community Building & Engagement Build and manage a dynamic community of learners, creators, and changemakers.

Plan and host monthly challenges, live demos, or mini-workshops.

Encourage peer-to-peer learning and user-generated content.

Spotlight success stories and feature members to foster a sense of belonging.

3. Growth Strategy & Partnerships Design and manage referral and affiliate programs.

Identify and reach out to aligned influencers, creators, and collaborators.

Build funnels to attract new users and turn them into active community members.

Track growth metrics and iterate based on community and campaign feedback.

4. Content & Campaign Execution Collaborate on brand storytelling and visual content (especially for Instagram, LinkedIn, and Pinterest).

Write and schedule newsletters, social posts, and onboarding emails.

Work closely with our design and product team to align visuals with messaging.

You’re a Great Fit If You:

• Have 2–5 years of experience in digital marketing, content strategy, or community building.
• Love creating content that converts and inspires.
• Are familiar with tools like Canva, Notion, ConvertKit, Mailchimp, Meta Ads, or similar.
• Thrive in a mission-driven, creative environment and are excited by purpose-led business models.
• Are proactive, adaptable, and great at managing timelines.

Bonus (Nice-to-Have):

• Experience working with or building template-based products.
• Familiarity with the creator economy, social entrepreneurship, or sustainability.
• Experience growing online communities (e.g., Discord, WhatsApp, Circle, or forums).

What We Offer:

• Flexibility and creative autonomy
• Opportunity to grow with a purpose-driven startup
• A commission for every sale that comes through your unique referral link.
• The chance to make a real impact in the lives of creators, aspiring entrepreneurs and changemakers.

Time Commitment: Volunteer 4-6 hours per week for 6+ months remotely 💻

If you want to make change, apply to volunteer with Abetec!