Freelance SEO Expert

An SEO specialist is required to optimize a new website for a health and wellness provider in Austin, Texas. The website, currently in development and set to launch within the next month, needs to be search-engine ready from the outset. The focus will be on building a strong SEO foundation during the development phase, followed by ongoing optimization and strategy to grow online visibility and attract new clients. This is a remote position suited for a professional who can deliver both technical SEO setup and long-term performance improvements.

Deliverables

• Conduct keyword research tailored to manual lymphatic drainage services and the Austin, Texas market.
• Provide SEO guidance during the site’s development to ensure proper on-page and technical setup.
• Optimize meta tags, headings, alt text, and site architecture for maximum search performance.
• Implement local SEO strategies to enhance visibility within Austin and surrounding areas.
• Support setup of Google Analytics, Google Search Console, and other tracking tools.
• Deliver an SEO roadmap and best practices guide for launch readiness.
• Provide ongoing SEO support post-launch, including monitoring, reporting, and continuous optimization.

Requirements

• Demonstrated experience in SEO, particularly for service-based local businesses.
• Strong understanding of on-page, technical, and off-page SEO strategies.
• Proven ability to optimize websites during the build phase to avoid post-launch issues.
• Familiarity with local SEO practices, including Google Business Profile optimization.
• Proficiency with SEO tools such as SEMrush, Ahrefs, Moz, or Screaming Frog.
• Experience with WordPress or other CMS platforms is highly desirable.
• Strong communication skills to provide clear recommendations and updates.
• Availability to collaborate remotely and provide continued support after site launch.

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