Freelance Email Designer – Klaviyo Lifecycle

Join a project focused on building a comprehensive customer lifecycle email strategy for a new brand with a clean, minimalist aesthetic. The primary objective is to optimize customer conversion by designing and implementing targeted email campaigns that engage users at every stage of their journey. This remote role requires a strong blend of Klaviyo expertise and visual design skills to ensure each email aligns with the brand’s identity and delivers measurable results. Deliverables

• Develop and implement a full suite of Klaviyo email flows, including welcome, onboarding, post-purchase, re-engagement, and promotional campaigns
• Design visually compelling email templates that reflect the brand’s clean and simple style
• Set up segmentation and automation to personalize communications across the customer lifecycle
• Analyze campaign performance and provide actionable insights for ongoing optimization
• Collaborate with stakeholders to ensure messaging and design are consistent with brand guidelines

Requirements

• Proven experience designing and executing Klaviyo email campaigns for e-commerce or consumer brands
• Strong portfolio demonstrating expertise in email lifecycle strategy and visual design
• Proficiency in email design tools and Klaviyo platform features, including automation and segmentation
• Ability to interpret brand guidelines and translate them into effective email communications
• Analytical mindset with experience using data to drive campaign improvements
• Excellent communication skills and ability to work independently in a remote setting
• Availability for project-based work with potential for future collaboration

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