Digital Marketing – Spotify & TikTok

This role focuses on driving growth and engagement for music tracks on Spotify and TikTok. The ideal candidate will leverage their expertise in digital marketing to optimize track performance within the Spotify algorithm and execute effective campaigns on TikTok. The position is remote and offers the opportunity for ongoing collaboration based on results. Deliverables

• Develop and implement digital marketing strategies tailored to Spotify and TikTok platforms
• Optimize Spotify track performance through playlist pitching, algorithmic targeting, and audience engagement tactics
• Create and manage TikTok campaigns to increase track visibility and user-generated content
• Monitor analytics and report on campaign effectiveness, adjusting strategies as needed
• Provide ongoing support and recommendations for future marketing initiatives

Requirements

• Proven experience in digital marketing, specifically for music promotion on Spotify and TikTok
• Strong understanding of Spotify’s algorithm and best practices for music growth
• Demonstrated ability to create engaging TikTok content and campaigns
• Proficiency with analytics tools to track performance and optimize campaigns
• Excellent communication and organizational skills
• Ability to work independently and remotely
• Availability for ongoing, long-term collaboration

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