Digital Marketing Specialist

Company Description

Togas has been a cornerstone of the textile industry since 1926, blending innovation, tradition, and craftsmanship for nearly a century. Togas offers an extensive assortment of over 3,000 products, including bed linens, curtains, duvets, table linen and decorative accessories, available in more than 140 retail boutiques worldwide. With a proud Greek heritage and global presence, Togas adheres to strict environmental standards to deliver the highest quality products.

Role DescriptionTHE CANDIDATE CAN BE BASED ANYWHERE IN THE WORLD

This is a full-time hybrid role for a Digital Marketing Specialist, based worldwide with remote work. The successful candidate will be responsible for planning and executing digital marketing campaigns across various platforms (Google, Meta, TikTok and Snapchat) advertising platforms, managing social media strategy and engagement, and utilizing web analytics tools to monitor and optimize campaign performance. Additionally, the role includes collaborating with internal teams to ensure brand consistency and achieving KPIs to enhance Togas's digital presence.

Qualifications

·       Good English skills are required

·       Proven skills in Digital Marketing, Online Marketing, and Social Media Marketing, with a deep understanding of digital platforms.

·       Proficiency in Web Analytics and data interpretation to optimize campaigns and enhance performance.

·       Excellent Communication skills, both written and verbal, with the ability to convey marketing strategies clearly and effectively.

·       Experience with marketing tools, SEO/SEM, and content management systems is a plus.

·       Familiarity with the retail or home textile industry is beneficial but not required.