Search Engine Optimization Specialist

SEO Strategist (Remote)

Role Type: Strategy / Execution / Client

Performance Focus: High Volume Legal Portfolio (Local SEO, Law Firms)

Reports To: SEO Director

The Opportunity

We are not looking for a button pusher. We are looking for a diagnostician who thrives on scale.

The Limitless Agency is seeking a results driven, AI savvy SEO Strategist to own a large legal portfolio: roughly 50 law firm clients spanning around 108 locations on average. This is a fast paced, high volume seat. You will not have every base covered for every client at all times, and that is by design. Your job is to know exactly which accounts need attention, prioritize ruthlessly, and make them rank.

This is a plug and play role. We have the processes, the specialized teams, and the clients. We need you to bring the strategic thinking, the organization, and the follow through to drive execution across the whole book.

If you love SEO, live in the data, prioritize like a pro, and use AI to work smarter and faster, this role is for you.

Note: We specialize in the legal industry (law firms) and also partner with local service businesses (e.g. roofers) and eCommerce brands.

What You Will Own

• Portfolio Triage and Prioritization: Manage a large book of law firm accounts across many locations. Quickly assess which clients need TLC, where the biggest ranking opportunities are, and where your effort will actually move results. Not every client needs every base covered. Knowing the difference is the job.
• Data Driven Strategy: Build and execute SEO strategies grounded in tool insights, manual audits, competitive analysis, and SERP and GBP assessments. You do not just report the data, you diagnose it and act on it.
• Be the Glue Across Teams: Our SEO department runs specialized teams (technical, content, citations) that operate fairly self sufficiently. You are the connective tissue that keeps them out of silos. You set the strategy, train and communicate it clearly, and pull the entire team into one cohesive plan per client.
• Client Results and Accountability: Own the performance of your accounts. Set expectations, manage priorities, flag risks early, and deliver clear, no fluff reporting that ties our work to the client's bottom line.
• On Page and Technical Optimization: Handle metadata optimization, content alignment, internal linking, schema markup, Core Web Vitals, page speed, mobile usability, backlinks, and NAP consistency.
• Local and Legal Dominance: Architect campaigns focused on Local SEO for law firms, from technical audits to off page and GBP strategy, targeting localized search terms across multiple markets.
• UX and CRO Improvement: Lead projects that improve UX, mobile usability, and conversion rate to lift both performance and user satisfaction.
• AI Driven Efficiency: Use AI tools and LLMs to analyze data patterns, automate repetitive tasks, and speed up your diagnostic process, not just to write text.
• Monitoring and Communication: Review KPIs regularly to catch issues early, and translate complex data into clear, non technical updates for account managers and clients.

Who You Are

• Ruthlessly organized. You are on top of it, always. You track a large portfolio without dropping balls and you build systems that keep the team organized.
• Over communicative. You default to too much communication, not too little. You know when to call things out, when to flag a risk, and when to escalate.
• A prioritizer. With 50 clients in play, you know where to spend your time to get results, and you do not treat every task as equally urgent.
• A self starter. You figure things out on your own, take ownership of challenges, and know exactly when to ask for help.
• Built for pace. You are used to working fast with many clients at once and you do not get overwhelmed by volume.
• Tech forward. You adapt quickly to new tools and stay informed on emerging technology, especially AI.

Required ProficiencyExperience

• 5+ years of SEO experience across all facets: technical, backlinks, content, on page, off page, and local.
• Agency experience is required. This role jumps from a handful of accounts to roughly 50, and that pace is difficult to step into from a single client, in house background.
• A track record of owning strategy and directing execution: you set the plan and task assignments, then work alongside specialist teams to see them through.
• Comfortable managing a portfolio of at least 10 clients at a time, ideally many more.
• Strong ability to communicate and collaborate with web developers.
• Basic knowledge of CSS and HTML, with some familiarity in CRO and UX.

Tool Stack

• Analytics: GA4 and Google Search Console (expert level).
• SEO Suite: Ahrefs, SEMrush, Screaming Frog, BrightLocal, and Accuranker.
• AI and Productivity: Google Workspace, ChatGPT, Claude, Gemini, and Lindy.

Must Have Qualifications

• 5+ years of hands-on SEO experience across all aspects (technical, backlinks, content, local).
• Agency experience. A pure in house background working on a single client is not a fit for this seat.
• Team or leadership experience, and comfort managing a portfolio of 10+ clients at once.
• Proven track record of turning a losing campaign into a winning one.
• Expertise in Local SEO, specifically for law firms. Direct law firm experience is a strong plus, not an absolute requirement.
• Mastery of SEO tools such as Ahrefs, SEMrush, Screaming Frog, BrightLocal, and Accuranker.
• Proficiency with AI and productivity tools like Google Workspace, ChatGPT, Claude, Gemini, and Lindy.
• Expert level proficiency in GA4 and Google Search Console.

Not a Fit If

• You have only worked in house on a single brand or client.
• You have no team or leadership experience.
• You have never managed a portfolio of more than about 10 clients at a time.

Core Values (Do You Fit?)

• Uncompromising Ownership: You care about the reputation of the team as much as your own, and you give a damn about the quality of every deliverable.
• Data Makes Decisions: You rely on evidence and analytics, not guesswork.
• Principled Adaptability: You navigate industry and client changes with resilience and logic.
• Strategic Creativity: You look beyond the checklist for innovative ways to win.
• Collaborative Growth: You are committed to your own development and to elevating those around you.

What We Offer

• Competitive base salary ranging from $70,000 - $90,000, based on experience, plus performance based bonuses.
• Comprehensive benefits: dental insurance, health insurance, life insurance, and vision insurance, plus generous PTO.
• Remote work environment, work from anywhere as long as results are delivered.
• Opportunities for professional growth and development.
• A collaborative and supportive team that emphasizes clarity in responsibilities and avoiding burnout.
• Access to cutting edge technology and industry leading strategies.
• Travel opportunities and company retreats.

Our Interview Process

1. Submit your resume
2. Phone Screening
3. Video interview + walk through of your approach to SEO
4. Final Interview