Consumer Lifecycle Marketing Specialist

The Fountain Group, a national staffing firm, are currently seeking a Consumer Lifecycle Marketing Specialist for a prominent client of ours. This position is fully remote. Details for the position are as follows: Job Description:

• Pay: $50 - 55.18/hr
• 6-month assignment with possibility of extension based on performance and budget
• You will own end-to-end CRM campaign strategy and execution across email, SMS, push, and in-app messaging, from planning and audience segmentation through QA, launch, optimization, and reporting.
• You will manage the advertiser campaign calendar and translate partner objectives into high-performing, consumer-first lifecycle marketing campaigns.
• You will collaborate cross-functionally with Partnership marketing, Creative, Ad Operations, and Sales to deliver revenue-driving campaigns aligned with brand and performance goals.
• You will analyze campaign data, run tests (A/B) and use insights to optimize engagement, improve performance, and refine CRM processes and workflows.

Qualifications:

• 2+ years of experience in Retention, Email, or Lifecycle Marketing
• Experience with targeting, segmentation, A/B testing, analytics
• Hands-on CRM (Salesforce)/ESP or marketing automation experience and basic HTML
• Ability to manage multiple projects under tight deadlines
• Strong analytical skills (SQL, data visualization tools like Tableau preferred)
• Strong written/verbal communication skills
• Cross functional collaboration experience (Sales exposure is a plus)

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