Senior Marketing Manager – Product, HCP & Clinical Marketing

GROW WITH US: Tandem Diabetes Care creates new possibilities for people living with diabetes, their loved ones, and their healthcare providers through a positively different experience. We’d love for you to team up with us to “innovate every day,” put “people first,” and take the “no-shortcuts” approach that has propelled us to become a leader in the diabetes technology industry. STAY AWESOME: Tandem Diabetes Care is proud to manufacture and sell the Tandem Mobi system and t:slim X2 insulin pump with Control-IQ+ technology — an advanced predictive algorithm that automates insulin delivery. But we’re so much more than that. Our company’s human-centered approach to design, development, and support delivers innovative products and services for people who use insulin. Because many of our own team members live with type 1 diabetes, or have a loved one impacted by diabetes, the work is personal, and we are committed to the cause. Learn more at tandemdiabetes.com General SummaryA DAY IN THE LIFE: The Senior Marketing Manager is a strategic and executional leader responsible for developing and managing integrated communications, campaigns and initiatives that drive brand awareness, engagement, and commercial growth across multiple channels. With overall responsibility for the marketing and clinical education teams including direct reports in respective departments. This role serves as the primary interface between marketing, sales, product, and external partners to deliver high-impact initiatives. The Senior Marketing Manager will also lead campaign planning, execution, optimization, and performance analysis across multiple channels with a specific focus on Product pipeline, HCP and Clinical Education. Primary Duties & Responsibilities

• Owns and drives the go-to-market strategy for product and brand campaigns and new market launches
• Assumes overall direct management responsibility and strategic leadership for marketing team & clinical education team within the respective channels.
• Drives marketing activities for HCP Channel including Clinical & Education
• Collaborates with commercial management team to educate and influence KOL and Rising Star customer groups leading to advocacy for Tandem portfolio
• Leads clinical education and sets the strategy for UK programs
• Responsible for establishing, driving, and executing the strategic direction and related initiatives of assigned product lines and HCP channel
• Develops and executes launch plans, including supporting sales enablement tools, promotional campaigns, training materials & customer education.
• Partners with channel marketing, field teams and market access to align marketing strategy with broader business goals.
• Supports post-launch product lifecycle planning.
• Influences the product development process and is responsible for managing relationships and proactive contact with Tandem International Product Marketing Teams
• Acts as internal and external champion of assigned product lines and HCP Channel
• Other responsibilities as assigned.

Required Qualifications Knowledge, Skills & Abilities:

• Proven marketing leadership and people manager
• Strong grasp of marketing tactics: campaign planning, performance marketing, content strategy, analytics, and automation.
• Excellent communication and storytelling skills.
• Ability to manage multiple projects and stakeholders.
• Strong analytical mindset and data-driven decision-making.
• Familiarity with healthcare or regulated industries preferred.

Minimum Certifications/Educational Level BS/BA degree in marketing, communications, business, or related field. Minimum Experience Experience in digital marketing, campaign management, or related roles. Experience In Healthcare, Medical Devices, Or Consumer Health Preferred.WHY YOU’LL LOVE WORKING HERE: At Tandem, we believe joy fuels excellence. That's why we've built a workplace that celebrates your achievements and supports your well-being. Our team thrives on pushing boundaries and fostering growth, all while maintaining a spirit of fun and camaraderie. This is just one of the ways we stay awesome! BE YOU, WITH US! We embrace the value that every single one of us brings to the table. But sometimes we forget that when we don’t meet 100% of a job description’s criteria – maybe you’re feeling that way right now? We encourage you to apply anyway. Because we want you to be you, with us. Tandem is firmly committed to being an equal opportunity employer and does not discriminate on the basis of age, disability, sex, race, religion or belief, gender identity or expression, marriage/civil partnership, pregnancy/maternity, or sexual orientation. We are an inclusive organization, and we welcome applications from a wide range of candidates. Selection for roles will be based on individual merit alone. Referrals We love a good referral! If you know someone who would be a great fit for this position, please share! Make a move that matters. Join Tandem Diabetes Care, where we're turning challenges into triumphs every day and where your talents will help shape a healthier, happier tomorrow.