Senior Marketing Analyst

Sumsub is a leading full-cycle verification platform that enables scalable compliance. From identity and business verification to ongoing monitoring, our platform adapts to different risk appetites and market demands, ensuring global compliance. It allows customizing analytics and workflows with a no-code interface. Over 4,000 clients — including Bitpanda, Wirex, Avis, Bybit, Vodafone, Duolingo, Kaizen Gaming, and TransferGo — trust Sumsub to accelerate growth, prevent fraud, and maintain compliance worldwide. We are looking for a Senior Marketing Data Analyst to strengthen our Sales & Marketing Analytics team. This role will focus primarily on marketing analytics, with close collaboration with sales analytics and unit economics. The main goal is to support marketing teams with data-driven insights, dashboards, and analysis, while helping improve data consistency and analytical foundations across teams. Tech Stack:

• Databases & SQL: Strong proficiency in SQL and experience working with analytical databases (e.g. ClickHouse or similar).
• Dashboarding & BI: Experience with BI tools for building dashboards and reports (Apache Superset or similar).
• Web Analytics: Experience with web analytics tools and website performance analysis (Google Analytics or similar) is a strong plus.
• Data Modeling (Optional): Experience with DBT or other data transformation tools is a plus, but not mandatory.
• Python (Optional): Python for data analysis or automation is a plus.

Responsibilities:

• Marketing Analytics: Analyze marketing performance across channels, including paid acquisition, events, product marketing, and website performance.
• KPI Tracking & Dashboards: Build, maintain, and improve dashboards for different marketing teams (performance, product marketing, events, website).
• Ad-hoc Analysis: Support marketing stakeholders with ad-hoc analyses, metric investigations, and reporting (e.g. explaining drops in leads or campaign performance).
• Attribution & Funnels: Work with acquisition funnels, marketing costs, and attribution models (including multi-touch attribution where applicable).
• Cross-team Collaboration: Collaborate closely with Sales Analytics and Unit Economics to ensure consistent definitions, metrics, and data models.
• Data Quality & Consistency: Help improve data quality, align metric definitions, and reduce inconsistencies across dashboards and reports.
• Operational Support: Support day-to-day analytical needs of marketing teams while contributing to long-term improvements in marketing analytics.

Qualifications:

• Experience: 3–6+ years of experience in data analytics, with hands-on experience in marketing analytics.
• SQL: Strong SQL skills are mandatory.
• Marketing Domain Knowledge: Practical experience with marketing metrics, campaign performance analysis, attribution models, or marketing KPI frameworks.
• Data Visualization: Experience building clear and actionable dashboards for non-technical stakeholders.
• Communication Skills: Strong communication skills and the ability to work closely with marketing stakeholders.
• Analytical Mindset: Ability to investigate problems, explain metric changes, and turn data into actionable insights.
• Nice to Have: Experience with web analytics, attribution modeling and DBT.

What We Offer:

• Remote-first, trust-based culture. Work from the place that works best for you. No mandatory office days, no attendance trackers. In some locations, we provide offices or coworking spaces, but the choice is yours.
• True flexibility. We do not fix you to a 9-to-5 schedule. You can adjust your working hours when needed, as long as your day stays productive and in sync with the team.
• Extra time off. Your birthday is a holiday here. Add to that 10 personal days each year, seven sick days without paperwork, and extra time to enjoy Christmas and New Year. Time to rest is part of the deal.
• Work that matters. Our mission is to build a digital world that is secure, accessible and inclusive for everyone. From fighting fraud to making online services easier and safer to use, your work will have a real impact on how people experience trust online.
• Compensation. We offer fair and transparent pay, benchmarked to the market.
• Truly global. We work across continents and time zones, with teammates and customers from all over the world. You will run campaigns that cross borders, cultures, and languages, and see your ideas land worldwide.
• Growth built in. Clear goals, open feedback and personal development plans. We support your progress with learning opportunities and by covering role-specific events, from design conferences to marketing forums.
• Team offsites. Sometimes just Slack is not enough. That is why we meet in person a few times a year. Trips are fully covered, so you can meet, collaborate, and recharge together.
• Getting you set up. We make sure you have access to the tools and hardware you need to do your work well.
• Friendly by design. Our logo is a dog for a reason. We keep things human, open and kind. We welcome individuality, quirks and different perspectives, because that is what makes our work smarter and more fun.

The hiring stages: TA screening -> Hiring Manager Interview -> Assignment -> Final Interview. Sounds like a great opportunity for your career development? Then go ahead and apply! We are a global community of innovators, creators, and thinkers, and we believe that diversity fuels our innovation. Sumsub is proud to be an equal opportunity employer, committed to building a diverse and inclusive workforce. We welcome applications from people of all backgrounds, cultures, genders, experiences, abilities and perspectives. Join us in shaping the future inclusively.