Content & Community Lead (Crypto / Web3)

Careers/Content & Community Lead Founding role Content & Community Lead (Crypto / Web3) Location Fully remote (worldwide) or hybrid Type Senior, founding role with equity Hours 36 hours per week Compensation €4,250 base / month + equity All open roles h2]:font-display [&>h2]:text-ink [&>h2]:text-2xl sm:[&>h2]:text-3xl [&>h2]:tracking-tight [&>h2]:mt-12 [&>h2]:mb-4 [&>p]:leading-relaxed [&>p]:my-5 [&>p]:text-[1.0625rem] [&>ul]:my-5 [&>ul]:list-disc [&>ul]:pl-6 [&>ul>li]:my-2 [&>ul>li]:text-[1.0625rem]"> Who we are stbl admin helps freelancers and small businesses who get paid in crypto keep their admin clean. We turn raw on-chain payments into clear, bookkeeper-ready records, so getting paid in Bitcoin and stablecoins like USDC and USDT stays simple and stress-free. We are early, focused, and building fast. We are looking for our Content & Community Lead: the person who makes stbl admin a name people know and trust. Who we are looking for An experienced content specialist who knows how to build authority online. Not a generalist who writes the occasional blog, but someone who understands content as a system: SEO, GEO and AEO, a clear editorial voice, and a real presence in the communities where our audience already lives. You get crypto, or you are close enough to it that you can speak to freelancers getting paid in stablecoins without faking it. You know that in an early market, you do not win with ads, you win by showing up, explaining clearly, and becoming the source people cite. That is exactly what we want to build, and we want you to own it. This is the most important growth role at stbl admin right now. Our product works. What we need is reach, trust and authority. That is you. What you will do

• Own our content strategy end to end: blog, SEO, GEO and AEO, so we rank in Google and get cited by AI models like ChatGPT, Claude and Perplexity
• Write and publish high-quality content that turns complex crypto and tax topics into clear, useful reading for freelancers
• Build and grow our presence on LinkedIn, X and in crypto and freelance communities (Reddit, Discord, Telegram)
• Develop our editorial voice and keep it consistent across everything we publish
• Turn the product and the market into stories: getting paid in crypto, stablecoins, tax, the things our audience actually searches for
• Track what works (search, citations, engagement) and double down on it
• Help shape positioning and messaging as we grow

What we are looking for

• Several years of proven content experience, with a track record of building audience or authority
• Strong SEO knowledge, and a real interest in GEO and AEO (being found and cited by AI search)
• Excellent written English; a sharp, clear, engaging voice
• Affinity with crypto, web3 or fintech, or the drive to get up to speed fast
• Comfortable working independently and owning your domain, no hand-holding
• Community instinct: you know how to show up authentically, not spam
• Honest, curious, and genuinely interested in helping our users

What we offer

• €4,250 base salary per month
• Equity from the start, you are a founding team member, not a late hire
• 36-hour week
• Fully remote, work from anywhere in the world, or hybrid if you prefer
• Full ownership of content and community, no micromanagement
• A real say in positioning, voice and direction as we grow
• Tools of your choice for content, SEO, GEO/AEO and community
• The chance to build the authority of a product from the ground up

How to apply Send Your Application To With

• Who you are and a few pieces of content you are proud of
• How you would approach making stbl admin an authority in its first 90 days
• Anything that shows you get crypto, content, or both

No long CV needed. Concrete beats lengthy. We reply within 3 working days. Closing date: July 15th. Ready to apply? Send us a note. Concrete beats lengthy. We reply within 3 working days. ← Back to all open roles