Part-Time Digital Marketing Specialist — Healthcare

Position: Part-Time Digital Marketing Specialist — Healthcare

Location: Remote - U.S.-basedCompany: Spare Tire - ShelterZoomDepartment: Sales & MarketingAbout Us:About Spare Tire Corp.

Spare Tire, a wholly owned subsidiary of ShelterZoom—an award-winning deep tech company and multi-category innovator—is dedicated to ensuring EHR downtime resilience and clinical continuity in the face of cyberattacks, system failures, or planned outages.

Addressing one of the biggest challenges in healthcare—maintaining uninterrupted patient care during EHR downtime —Spare Tire defines a new category of real-time resilience that keeps healthcare running, no matter what. With a mission to make always-on continuity a universal standard, Spare Tire provides a live, intelligent backup system that keeps hospitals fully operational and automatically syncs data once primary systems are restored.

Learn more: sparetire.ioAbout the Role:

We are seeking a Part-Time Digital Marketing Specialist with strong healthcare marketing experience to drive our multi-channel marketing strategy.

At Spare Tire, we are bringing together high-performing individuals who think creatively, move fast, and push boundaries. If you are ready to unlock new opportunities, create real value, and help shape the future of digital resilience, we’d love to hear from you. Join us and become a driver for the future and positive change!

Key Responsibilities:

• Plan and execute multi-channel marketing campaigns across digital, content, field, partner & channel marketing initiatives to drive engagement and brand awareness.
• Manage the CRM as the central platform for marketing automation, including lead nurturing, email workflows, list segmentation, and analytics.
• Integrate and optimize marketing flows across digital, content, field, partner, and channel marketing  including digital channels, CRM systems, and content platforms to ensure cohesive and efficient campaign execution.
• Support lead generation efforts aligned with sales and account-based marketing goals.
• Collaborate with leadership to create and distribute healthcare-focused content, including campaigns, newsletters, and case studies.
• Measure and report on campaign performance, providing insights for optimization.

Role Requirements:

• 3+ years of experience in digital marketing, with a focus on healthcare or B2B SaaS.
• Proficiency in Salesforce (campaign setup, workflows, integrations, and analytics) and HubSpot (workflows, email marketing, analytics), is highly desirable,
• Strong understanding of multi-channel marketing, across digital, content, field, partner & channel marketing
• Experience creating and managing content tailored for healthcare professionals and organizations.
• Skills in Canva or equivalent design tools for producing digital content and marketing collateral are a plus.
• Excellent communication, project management, and analytical skills.
• Ability to work independently in a fast-moving startup environment. 

Job Details:· Remote Policy: Full Remote

· Location: U.S.-based

· Contract Type: Part-time, Contract

Benefits:

• Competitive salary
• Learning and development opportunities to strive for your individual goals
• Flexible and remote working to ensure a good work life balance where wellbeing matters
• Open minded, collaborative and diverse culture which truly values its employees
• Good career growth path in a company with a one-of-a-kind product of viral nature. Working in a company that already has significant achievements.
• Equal opportunities at any time in respectful, fair and socially conscious surroundings
• You are important - The heart of our company are the employees. That is why we treat each other with respect and open communication.
• Dynamic and flexible international team
• Expertise in the field of Healthcare IT.